Looks like you have JavaScript disabled. For the full Twine experience, you will need to re-enable it.

I am a performance-driven digital marketing professional specializing in SEM strategy and execution across platforms like Google Ads, Meta, LinkedIn, and programmatic channels. With a strong foundation in campaign planning, audience targeting, A/B testing, and ROI optimization, I have successfully managed multi-channel campaigns that drive measurable growth and brand visibility. I thrive in fast-paced environments, leveraging data-driven insights and marketing technology to continuously refine performance. Passionate about staying ahead of industry trends, I bring both creative thinking and analytical rigor to every project.…I am a performance-driven digital marketing professional specializing in SEM strategy and execution across platforms like Google Ads, Meta, LinkedIn, and programmatic channels. With a strong foundation in campaign planning, audience targeting, A/B testing, and ROI optimization, I have successfully managed multi-channel campaigns that drive measurable growth and brand visibility. I thrive in fast-paced environments, leveraging data-driven insights and marketing technology to continuously refine performance. Passionate about staying ahead of industry trends, I bring both creative thinking and analytical rigor to every project.

Naaya B T H Akur

Digital Marketer, Marketing Strategist, Performance Marketer, +3





I am a performance-driven digital marketing professional specializing in SEM strategy and execution across platforms like Google Ads, Meta, LinkedIn, and programmatic channels. With a strong foundation in campaign planning, audience targeting, A/B testing, and ROI optimization, I have successfully managed multi-channel campaigns that drive measurable growth and brand visibility. I thrive in fast-paced environments, leveraging data-driven insights and marketing technology to continuously refine performance. Passionate about staying ahead of industry trends, I bring both creative thinking and analytical rigor to every project.…I am a performance-driven digital marketing professional specializing in SEM strategy and execution across platforms like Google Ads, Meta, LinkedIn, and programmatic channels. With a strong foundation in campaign planning, audience targeting, A/B testing, and ROI optimization, I have successfully managed multi-channel campaigns that drive measurable growth and brand visibility. I thrive in fast-paced environments, leveraging data-driven insights and marketing technology to continuously refine performance. Passionate about staying ahead of industry trends, I bring both creative thinking and analytical rigor to every project.

Available to hire

I am a performance-driven digital marketing professional specializing in SEM strategy and execution across platforms like Google Ads, Meta, LinkedIn, and programmatic channels. With a strong foundation in campaign planning, audience targeting, A/B testing, and ROI optimization, I have successfully managed multi-channel campaigns that drive measurable growth and brand visibility.

I thrive in fast-paced environments, leveraging data-driven insights and marketing technology to continuously refine performance. Passionate about staying ahead of industry trends, I bring both creative thinking and analytical rigor to every project.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Intermediate

Intermediate

Intermediate

Advertising Illustration

Intermediate

Language

English

Fluent

Hindi

Fluent

Work Experience

Senior Executive at Dentsu

August 1, 2022 - Present

A global agency that delivers integrated digital marketing solutions for large enterprises and major brands. Spearheaded end-to-end SEM strategies across Google Ads and Meta, achieving a 40% increase in ROAS through continuous optimization and smart bidding. Planned and executed full-funnel, multi-channel campaigns targeting diverse audience segments, significantly boosting brand visibility and engagement. Utilized advanced performance analytics to refine campaigns and reduce CPA by 25%, leveraging tools like GA4, Audience Pro, and Meta Business Manager. Collaborated cross-functionally with creative, data, and sales teams to align media execution with business goals and maximize campaign outcomes.

Senior Executive at Dentsu

August 1, 2022 - Present

Worked at a global agency delivering integrated digital marketing solutions for large enterprises and major brands. Spearheaded end-to-end SEM strategies across Google Ads and Meta, achieving a 40% increase in ROAS through continuous optimization and smart bidding. Planned and executed full-funnel, multi-channel campaigns targeting diverse audience segments, significantly boosting brand visibility and engagement. Utilized advanced performance analytics to refine campaigns and reduce CPA by 25%, leveraging tools like GA4, Audience Pro, and Meta Business Manager. Collaborated cross-functionally with creative, data, and sales teams to align media execution with business goals and maximize campaign outcomes.

Operations Associate at Marsh and McLennen (JLT)

July 31, 2022 - August 14, 2025

A global professional services firm that operates in insurance brokerage, risk management, reinsurance services, talent management, investment advisory, and management consulting. Detail-oriented and customer-focused professional with a strong foundation in insurance operations and client service. Hands-on experience in policy administration, claims processing, and data management. Committed to accuracy, regulatory compliance, and efficient workflow execution. Skilled at supporting cross-functional teams and maintaining strong client relationships. Adept at navigating regulatory environments to ensure seamless operations.

Operations Associate at Marsh and Mclennen (JLT)

July 31, 2022 - August 14, 2025

Worked in a global professional services firm operating in insurance brokerage, risk management, reinsurance services, talent management, investment advisory, and management consulting. Provided detail-oriented and customer-focused service with a strong foundation in insurance operations and client service. Gained hands-on experience in policy administration, claims processing, and data management. Committed to accuracy, regulatory compliance, and efficient workflow execution. Skilled at supporting cross-functional teams and maintaining strong client relationships. Adept at navigating regulatory environments to ensure seamless operations.