Available to hire
I specialize in content creation and strategic communications, with extensive experience across content writing, social media management, and marketing. My expertise includes project coordination, comprehensive social media management, campaign development and execution, and serving as an official representative for both companies and communities. With deep knowledge in content writing, copywriting, editing, and social media strategy, I have helped brands maximize their digital presence.
Throughout my career, I have successfully elevated brand exposure through innovative social media campaigns and managing digital content. I am proficient in various tools like Asana, ClickUp, META, Metricool, ChatGPT, and Claude to optimize workflows and marketing outcomes. I enjoy collaborating with communities, expatriates, and artists to enhance partnerships and foster impactful collaborations.
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Language
Indonesian
Fluent
English
Advanced
Work Experience
Project & Timeline Management, Content Strategy & Creation, Social Media Management at Neue Entity - Singapore
May 1, 2023 - May 31, 2025Managed project and timeline coordination, content strategy and creation, and social media management across platforms including META, LinkedIn, TikTok, and Threads. Performed analytics and performance reporting, blog writing and editorial planning, case study and brand guide development, and branding analysis. Built proficiency in Hubspot, Asana, and Clickups, and managed community engagement.
Social Media Manager at Abyss Ocean World
May 1, 2023 - August 14, 2025Led digital presence with strategic monthly content calendars for social media platforms. Crafted engaging captions and managed accounts for Instagram, Facebook, and TikTok. Analyzed performance reports and assisted in coordinating marketing events and collaborations.
Social Media Manager at Hatten Wines - Denpasar
August 31, 2022 - August 14, 2025Planned monthly content calendars and crafted engaging product captions. Managed Hatten Winery’s Instagram, Facebook, and TikTok accounts. Achieved viral TikTok campaigns with up to a million views. Liaised with influencers and KOLs for collaborations.
Project Assistant, Social Media Manager, Storyteller at Chronicle.rip
March 31, 2021 - August 14, 2025Created content calendars for Instagram, Facebook, LinkedIn. Raised awareness for cemetery lovers and managed community engagement. Re-introduced the Chronicle software. Liaised with governing bodies related to cemeteries.
Marketing and Communication Executive at Livid - San Diego, California
February 28, 2022 - August 14, 2025Enhanced engagement quality across social media platforms and improved client website rankings and SEO performance. Created imagery plans and mood boards. Managed client engagement and communications. Planned campaign strategies for product promotions and managed blogs for clients and company.
Marketing and Communication Executive at Outpost Creative Space
February 28, 2022 - August 14, 2025Social outreach to agreed channels to promote events. Responded to changes on Facebook, Google, OTA, ensuring event details were current. Worked with Location GM to increase attendance at events.
Social Media Manager at Sea Gods Wetsuit Bali
December 31, 2019 - August 14, 2025Managed social media and scheduling. Supervised website operations. Endorsed product ads and created campaign content for specific events. Managed Facebook, Instagram, TikTok, and Tokopedia ads. Created YouTube channel content.
Editor and News Anchor at OTOSIA.com by Kapanlagi
February 28, 2018 - August 14, 2025Selected and submitted news stories, with focus on viral Indonesian automotive trends. Edited news and wrote news articles. Uploaded automotive videos and maintained fan page engagement. Served as client representative.
Social Media & Community Manager at Hatten Winery, Denpasar
August 31, 2022 - August 21, 2025Created social media plans, mood boards, and provided assistance with social media campaigns. Successfully elevated Hatten Winery's social media presence on TikTok, Instagram, LinkedIn, and Twitter to new standards of exposure. Assisted in planning and executing corporate events and client meetings, ensuring professionalism and attention to detail. Facilitated partnerships between Hatten Winery and communities, expatriates, and artists for high-level collaborations.
Social Media Manager at Abyss Ocean World, Singaraja
March 31, 2023 - August 21, 2025Successfully created the best-performing content ever for Abyss and its dive center. Helped Abyss create and showcase a refreshed brand identity. Created, strategized, and managed content for Abyss and its campaigns.
Social Media Manager at Neu Entity, Singapore
May 1, 2023 - PresentSuccessfully helped many of Neu Entity's clients reach new heights in their campaigns, increasing leads, charitable contributions, and social media exposure. Assisted clients with branding attributes, social media campaigns, strategy, scheduling, and analytical reports. Transformed Neu Entity's own digital presence to achieve higher levels of exposure through improved branding and content creation across their social media and blog writing. Mastered and optimized the use of tools such as ClickUp, Metricool, META, ChatGPT, Claude, and others.
Social Media Manager at WE ARE LIVID, San Diego
February 28, 2022 - August 21, 2025Assisted LIVID's clients in developing innovative content calendars and content formats. Helped LIVID connect with communities and media outlets to achieve better exposure and coverage. Planned and implemented team campaigns for upcoming product promotions from clients.
Social Media Manager at WE ARE LIVID, San Diego
February 28, 2022 - September 4, 2025Assisted LIVID's clients in developing innovative content calendars and content formats. Helped LIVID connect with communities and media outlets to achieve better exposure and coverage. Planned and implemented team campaigns for upcoming product promotions from clients.
Social Media & Community Manager at Hatten Winery, Denpasar
August 31, 2022 - September 4, 2025Created social media plans and mood boards, and provided assistance with social media campaigns. Successfully elevated Hatten Winery's social media presence on TikTok, Instagram, LinkedIn, and Twitter to new standards of exposure. Assisted in planning and executing corporate events and client meetings, ensuring a high level of professionalism and attention to detail. Facilitated partnerships between Hatten Winery and communities, expatriates, and artists for high-level collaborations.
Social Media Manager at Abyss Ocean World, Singaraja
March 31, 2023 - September 4, 2025Successfully created the best-performing content ever for Abyss and its dive center. Helped Abyss create and showcase a refreshed brand identity. Created, strategized, and managed content for Abyss and its campaigns.
Social Media Manager at Neu Entity, Singapore
May 1, 2023 - PresentSuccessfully helped many of Neu Entity's clients reach new heights in their campaigns: increasing leads, charitable contributions, and social media exposure. Assisted Neu Entity's clients with branding attributes, social media campaigns, strategy, scheduling, and analytical reports. Transformed Neu Entity's own digital presence to achieve higher levels of exposure through improved branding and content creation through their social media and blog writing. Mastered and optimized the use of tools such as ClickUp, Metricool, META, ChatGPT, Claude, and others.
Education
Post Graduate Business Management at Kanjuruhan University
January 1, 2008 - December 31, 2013Undergraduate Computer Science at STT Atlas Nusantara Malang
January 1, 2019 - December 31, 2023Master Graduate Degree at University of Kanjuruhan Malang
January 1, 2017 - January 1, 2022Undergraduate Degree at STT ATLAS NUSANTARA MALANG
January 1, 2008 - January 1, 2013Undergraduate Degree at STT ATLAS NUSANTARA MALANG
January 1, 2008 - January 1, 2013Master Graduate Degree at University of Kanjuruhan Malang
January 1, 2017 - January 1, 2022Qualifications
Industry Experience
Media & Entertainment, Consumer Goods, Retail, Professional Services, Software & Internet, Travel & Hospitality
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
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