Looks like you have JavaScript disabled. For the full Twine experience, you will need to re-enable it.

Hi, I'm Ishi Madan, a motivated Business Administration student at Schulich School of Business, York University, specializing in Marketing, Organizational Behaviour, and Entrepreneurship. I have hands-on experience leading marketing campaigns and content creation with a strong focus on digital marketing tools such as Meta Business, LinkedIn, and email platforms like HubSpot and Mailchimp. I am passionate about using strategic marketing and creative content to drive engagement and business growth. Beyond academics, I have taken leadership roles at York SOS, Women Empowerment Club, and Schulich Orientation Week, where I enhanced community involvement and event success. I'm eager to contribute my skills in marketing and content management to forward-looking organizations.…Hi, I'm Ishi Madan, a motivated Business Administration student at Schulich School of Business, York University, specializing in Marketing, Organizational Behaviour, and Entrepreneurship. I have hands-on experience leading marketing campaigns and content creation with a strong focus on digital marketing tools such as Meta Business, LinkedIn, and email platforms like HubSpot and Mailchimp. I am passionate about using strategic marketing and creative content to drive engagement and business growth. Beyond academics, I have taken leadership roles at York SOS, Women Empowerment Club, and Schulich Orientation Week, where I enhanced community involvement and event success. I'm eager to contribute my skills in marketing and content management to forward-looking organizations.

Ishi Madan

Marketing Strategist, Content Creator, Video Editor, +2





Hi, I'm Ishi Madan, a motivated Business Administration student at Schulich School of Business, York University, specializing in Marketing, Organizational Behaviour, and Entrepreneurship. I have hands-on experience leading marketing campaigns and content creation with a strong focus on digital marketing tools such as Meta Business, LinkedIn, and email platforms like HubSpot and Mailchimp. I am passionate about using strategic marketing and creative content to drive engagement and business growth. Beyond academics, I have taken leadership roles at York SOS, Women Empowerment Club, and Schulich Orientation Week, where I enhanced community involvement and event success. I'm eager to contribute my skills in marketing and content management to forward-looking organizations.…Hi, I'm Ishi Madan, a motivated Business Administration student at Schulich School of Business, York University, specializing in Marketing, Organizational Behaviour, and Entrepreneurship. I have hands-on experience leading marketing campaigns and content creation with a strong focus on digital marketing tools such as Meta Business, LinkedIn, and email platforms like HubSpot and Mailchimp. I am passionate about using strategic marketing and creative content to drive engagement and business growth. Beyond academics, I have taken leadership roles at York SOS, Women Empowerment Club, and Schulich Orientation Week, where I enhanced community involvement and event success. I'm eager to contribute my skills in marketing and content management to forward-looking organizations.

Available to hire

Hi, I’m Ishi Madan, a motivated Business Administration student at Schulich School of Business, York University, specializing in Marketing, Organizational Behaviour, and Entrepreneurship. I have hands-on experience leading marketing campaigns and content creation with a strong focus on digital marketing tools such as Meta Business, LinkedIn, and email platforms like HubSpot and Mailchimp.

I am passionate about using strategic marketing and creative content to drive engagement and business growth. Beyond academics, I have taken leadership roles at York SOS, Women Empowerment Club, and Schulich Orientation Week, where I enhanced community involvement and event success. I’m eager to contribute my skills in marketing and content management to forward-looking organizations.

Skills

Experience Level

Expert

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Work Experience

Content & Marketing Associate at Front Row Ventures

April 1, 2023 - Present

Led a team of 5 across locations to manage digital marketing campaigns on Meta Business and LinkedIn for events such as “Young People in Tech” and “Startup Fest”, achieving high event turnout and full ticket sales. Executed integrated marketing strategies, tracking campaign performance via HubSpot and Mailchimp, resulting in a 40% click-to-open rate. Managed end-to-end promotional video production using CapCut, increasing recruitment applications by 30%-40% annually.

Accounting Intern at Manulife

August 31, 2021 - August 14, 2025

Conducted financial actualization for 20 clients leading to a $2M improvement in ERR impact and securing $0.2M retention impact. Developed 25 financial reports monitoring Dental and Extended Health Care claims via Power BI and advanced Excel, reducing reporting time by 30%. Performed claim gain analysis enhancing accuracy of profit/loss assessments by 15% for management decisions.