Available to hire
I am a Creative Strategist and Visual Designer with over 5 years of experience crafting brand identities, leading content campaigns, and producing high-impact digital assets. I specialize in transforming brand strategy into cohesive visuals across platforms, with proven results including over 1 million views across content initiatives.
My experience extends to cross-functional collaboration, trend analysis, and delivering creative solutions that engage and convert. I thrive on managing social media accounts from the ground up and directing brand campaigns, with expertise in content calendar execution and TV commercial production.
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Language
English
Fluent
Indonesian
Fluent
Work Experience
Content Strategist / Creative Designer at Kohai ID (Infinite World Esports Sdn. Bhd)
December 1, 2024 - August 15, 2025Produced and directed visual content for social platforms, events, and commercials, implementing brand guidelines and contributing to increased visibility and engagement across multiple campaigns. Established and assisted in managing the brand’s social media accounts and content pillars from the ground up, resulting in follower growth of 7,000+ in 3 quarters. Executed content calendars for monthly campaigns or events, ensuring a consistent posting schedule aligned with marketing and business requirements. Directed the production of brand-launching TVCs, leading cross-functional teams and vendors from concept development to final delivery. Collaborated with cross-functional departments and brand representatives with various backgrounds and nationalities to align creative assets with business objectives and overall KPIs.
Senior Creative Designer at PT. Garis Putih Imaji
January 1, 2022 - August 15, 2025Created and executed visual content strategies for clients in diverse sectors, from education to esports. Developed and maintained content calendars to meet campaign deadlines, ensuring consistency and brand alignment. Partnered with clients, vendors, and cross-functional teams to produce engaging content that elevated brand visibility. Applied design and storytelling skills to optimize content for platform-specific engagement and audience retention.
Education
Bachelor of Design at Sekolah Tinggi Desain Interstudi
September 1, 2010 - September 1, 2015Major : Multimedia Design
Qualifications
Industry Experience
Education, Media & Entertainment, Other
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