Hi, I’m Alyssa Van Eeden. I’m a creative and multidisciplinary marketer with 7+ years of experience in graphic design, branding, content creation, photography, and strategic campaign management. I translate complex business goals into visually compelling, results-driven marketing strategies across print, digital, and social channels. I excel at leading creative direction, building strong brand identities, and driving engagement. I’m adaptable, collaborative, and I combine design expertise with strategic thinking to deliver impactful results for clients and teams.

Alyssa Van Eeden

Hi, I’m Alyssa Van Eeden. I’m a creative and multidisciplinary marketer with 7+ years of experience in graphic design, branding, content creation, photography, and strategic campaign management. I translate complex business goals into visually compelling, results-driven marketing strategies across print, digital, and social channels. I excel at leading creative direction, building strong brand identities, and driving engagement. I’m adaptable, collaborative, and I combine design expertise with strategic thinking to deliver impactful results for clients and teams.

Available to hire

Hi, I’m Alyssa Van Eeden. I’m a creative and multidisciplinary marketer with 7+ years of experience in graphic design, branding, content creation, photography, and strategic campaign management. I translate complex business goals into visually compelling, results-driven marketing strategies across print, digital, and social channels.

I excel at leading creative direction, building strong brand identities, and driving engagement. I’m adaptable, collaborative, and I combine design expertise with strategic thinking to deliver impactful results for clients and teams.

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Language

English
Fluent

Work Experience

Photographer & Content Designer at Oneill’s Ireland
January 1, 2025 - Present
Lead photography for product launches, campaigns, and digital assets, ensuring brand consistency across e-commerce, print, and social media. Manage end-to-end creative process from concept development to post-production editing. Collaborate with marketing and product teams to deliver impactful visuals that enhance customer engagement and brand identity.
Senior Graphic Designer at Hoala Modern Agency
January 1, 2022 - August 15, 2025
Led brand development and campaign design for fashion and lifestyle clients. Collaborated with marketing teams to plan integrated rollout strategies across digital and print. Delivered high-quality designs under tight deadlines.
Senior Graphic Designer at Hoala Modern Agency
January 1, 2022 - August 15, 2025
Led brand development and campaign design for fashion and lifestyle clients. Collaborated with marketing teams to plan integrated rollout strategies across digital and print platforms. Delivered high-quality designs under tight deadlines.
Senior Graphic Designer at Hoala Modern Agency
January 1, 2021 - January 1, 2022
Led brand development and campaign design for fashion and lifestyle clients. Collaborated with marketing teams to plan integrated rollout strategies across digital and print. Delivered high-quality designs under tight deadlines.
Senior In-House Designer at Wheco Holdings
January 1, 2021 - August 15, 2025
Designed and produced B2B marketing materials for multiple product lines. Coordinated closely with cross-functional teams to align brand identity with business objectives.
Senior In-House Designer at Wheco Holdings
January 1, 2021 - August 15, 2025
Designed and produced B2B marketing materials for multiple product lines. Coordinated with cross-functional teams to align brand identity with business objectives.
Senior In-House Designer at Wheco Holdings
January 1, 2020 - January 1, 2021
Designed and produced B2B marketing materials for multiple product lines. Coordinated closely with cross-functional teams to align brand identity with business objectives.
Marketing Manager & Creative Lead at Blonde Brown
January 1, 2020 - August 15, 2025
Led multi-platform campaign strategies, resulting in a 45% increase in social media engagement. Managed all aspects of brand identity and email marketing campaigns.
Marketing Manager & Creative Lead at Blonde Brown
January 1, 2020 - August 15, 2025
Led multi-platform campaign strategies that resulted in a 45% increase in social media engagement. Managed all aspects of brand identity and email marketing campaigns.
Marketing Manager & Creative Lead at Blonde Brown
January 1, 2019 - January 1, 2020
Led multi-platform campaign strategies, resulting in a 45% increase in social media engagement. Managed all aspects of brand identity and email marketing campaigns.
Freelance Marketing & Design Lead at Self-Employed / Freelance
January 1, 2019 - Present
Developed and executed creative and marketing strategies for a personal brand and diverse clients. Produced visual assets for campaigns, websites, and social channels, maintaining cohesive brand messaging. Managed all creative direction, project timelines, and marketing initiatives from concept to delivery.
Graphic Designer at Greenroom Communications
January 1, 2019 - August 15, 2025
Designed event branding and promotional materials for corporate and private events. Produced marketing materials to support business growth and brand awareness initiatives.
Freelance Marketing & Design Lead
January 1, 2019 - Present
Developed and executed creative and marketing strategies for personal brand and diverse clients. Produced visual assets for campaigns, websites, and social channels, maintaining cohesive brand messaging. Managed all creative direction, project timelines, and marketing initiatives from concept to delivery.
Graphic Designer at Greenroom Communications
January 1, 2019 - August 15, 2025
Designed event branding and promotional materials for corporate and private events. Produced marketing materials to support business growth and brand awareness initiatives.
Freelance Marketing & Design Lead
January 1, 2019 - Present
Developed and executed creative and marketing strategies for personal brand and diverse clients. Produced visual assets for campaigns, websites, and social channels while maintaining cohesive brand messaging. Managed creative direction, project timelines, and marketing initiatives from concept to delivery.
Graphic Designer at Greenroom Communications
January 1, 2018 - January 1, 2019
Designed event branding and promotional materials for corporate and private events. Produced marketing materials to support business growth and brand awareness initiatives.
Graphic Designer & Social Media Content Creator at Hive Digital
January 1, 2018 - August 15, 2025
Created visual content and digital campaigns including branding, social media assets and marketing collateral. Collaborated with the marketing team to produce cohesive brand messaging across all platforms.
Graphic Designer & Social Media Content Creator at Hive Digital
January 1, 2018 - August 15, 2025
Created visual content and digital campaigns including branding, social media assets, and marketing collateral. Collaborated with the marketing team to produce cohesive brand messaging across all platforms.
Graphic Designer & Social Media Content Creator at Hive Digital
January 1, 2016 - January 1, 2018
Created visual content and digital campaigns including branding, social media assets and marketing collateral. Collaborated with the marketing team to produce cohesive brand messaging across all platforms.

Education

Bachelor of Arts – Graphic Design at Nelson Mandela University
January 1, 2015 - January 1, 2018
Advanced Fashion Design at Elizabeth Galloway Academy
January 1, 2013 - January 1, 2015
High School Certificate at Brandwag High School
January 1, 2008 - January 1, 2012
Bachelor of Arts – Graphic Design at Nelson Mandela University
January 1, 2015 - January 1, 2018
Advanced Fashion Design at Elizabeth Galloway Academy
January 1, 2013 - January 1, 2015
High School Certificate at Brandwag High School
January 1, 2008 - January 1, 2012
Bachelor of Arts at Nelson Mandela University
January 1, 2015 - January 1, 2018
Advanced Fashion Design at Elizabeth Galloway Academy
January 1, 2013 - January 1, 2015
High School Certificate at Brandwag High School
January 1, 2008 - January 1, 2012

Qualifications

Google Digital Marketing
January 11, 2030 - August 15, 2025
HubSpot Content Marketing
January 11, 2030 - August 15, 2025
Meta Blueprint
January 11, 2030 - August 15, 2025
Google Digital Marketing
January 11, 2030 - August 15, 2025
HubSpot Content Marketing
January 11, 2030 - August 15, 2025
Meta Blueprint
January 11, 2030 - August 15, 2025
Google Digital Marketing
January 11, 2030 - March 17, 2026
HubSpot Content Marketing
January 11, 2030 - March 17, 2026
Meta Blueprint
January 11, 2030 - March 17, 2026

Industry Experience

Consumer Goods, Media & Entertainment, Professional Services, Retail, Software & Internet