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I am Robin Schoel, an enthusiastic marketing and campaign management professional with a strong background in social media, brand strategy, and merchandising. Over the years, I have gained experience working at reputed companies such as EA SPORTS, BVB Merchandising GmbH, and snakebyte distribution GmbH. My passion lies in campaign management, content creation, and orchestrating memorable events in the sports and esports sectors. My strengths include creativity, adaptability, and project management, coupled with a keen interest in football, fitness, esports, psychology, and music. Fluent in German and English, with intermediate skills in Polish and Dutch, I bring a diverse linguistic and cultural perspective to my professional roles, driving effective communication and collaboration.…I am Robin Schoel, an enthusiastic marketing and campaign management professional with a strong background in social media, brand strategy, and merchandising. Over the years, I have gained experience working at reputed companies such as EA SPORTS, BVB Merchandising GmbH, and snakebyte distribution GmbH. My passion lies in campaign management, content creation, and orchestrating memorable events in the sports and esports sectors. My strengths include creativity, adaptability, and project management, coupled with a keen interest in football, fitness, esports, psychology, and music. Fluent in German and English, with intermediate skills in Polish and Dutch, I bring a diverse linguistic and cultural perspective to my professional roles, driving effective communication and collaboration.

Robin Schoel

Merchandiser, Social Media Freelancer, Marketing Strategist, +4

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I am Robin Schoel, an enthusiastic marketing and campaign management professional with a strong background in social media, brand strategy, and merchandising. Over the years, I have gained experience working at reputed companies such as EA SPORTS, BVB Merchandising GmbH, and snakebyte distribution GmbH. My passion lies in campaign management, content creation, and orchestrating memorable events in the sports and esports sectors. My strengths include creativity, adaptability, and project management, coupled with a keen interest in football, fitness, esports, psychology, and music. Fluent in German and English, with intermediate skills in Polish and Dutch, I bring a diverse linguistic and cultural perspective to my professional roles, driving effective communication and collaboration.…I am Robin Schoel, an enthusiastic marketing and campaign management professional with a strong background in social media, brand strategy, and merchandising. Over the years, I have gained experience working at reputed companies such as EA SPORTS, BVB Merchandising GmbH, and snakebyte distribution GmbH. My passion lies in campaign management, content creation, and orchestrating memorable events in the sports and esports sectors. My strengths include creativity, adaptability, and project management, coupled with a keen interest in football, fitness, esports, psychology, and music. Fluent in German and English, with intermediate skills in Polish and Dutch, I bring a diverse linguistic and cultural perspective to my professional roles, driving effective communication and collaboration.

Available to hire

I am Robin Schoel, an enthusiastic marketing and campaign management professional with a strong background in social media, brand strategy, and merchandising. Over the years, I have gained experience working at reputed companies such as EA SPORTS, BVB Merchandising GmbH, and snakebyte distribution GmbH. My passion lies in campaign management, content creation, and orchestrating memorable events in the sports and esports sectors.

My strengths include creativity, adaptability, and project management, coupled with a keen interest in football, fitness, esports, psychology, and music. Fluent in German and English, with intermediate skills in Polish and Dutch, I bring a diverse linguistic and cultural perspective to my professional roles, driving effective communication and collaboration.

Skills

Social Media Design

Branding

Experience Level

Social Media Design

Expert

Branding

Intermediate

Language

English

Advanced

Polish

Intermediate

Dutch

Intermediate

French

Beginner

German

Fluent

Work Experience

Working student at BVB Merchandising GmbH

March 31, 2020 - August 15, 2025

Handled cash and card transactions, conducted end-of-day reconciliations, provided customer service and expert product advice, managed inventory receipt and quality control, and processed exchanges and returns.

Working student at snakebyte distribution GmbH

February 28, 2023 - August 15, 2025

Conducted market research, provided marketing consulting on national and international levels, supported and adjusted social media presence, and reworked the social media department.

Working student at Create Live Media (CLM)

March 31, 2023 - August 15, 2025

Managed social media channels for former German influencer "Leeroy Matata" including Facebook and YouTube accounts with hundreds of thousands to millions of followers, created concepts for brand cooperation collaborations.

Trainee Campaign management at EA SPORTS

June 30, 2025 - August 15, 2025

Oversaw brand and marketing activities across Germany, Austria, and Switzerland ensuring consistent brand positioning and strategy execution; generated and monitored social media content reaching over 530k followers; managed partnerships with clubs, leagues, and influencers including Bundesliga, BVB, and Niklas-Wilson Sommer; coordinated collaborations between EA SPORTS and Kickbase; planned and supported content production shoots with high-profile football players; designed, organized, and executed large-scale events involving Germany’s top football and social media personalities.

Working Student at BVB Merchandising GmbH, Dortmund

March 31, 2020 - August 28, 2025

Handled cash and card transactions, including end-of-day reconciliations. Provided customer service and expert advice on products. Managed inventory receipt and quality control. Processed exchanges and returns.

Working Student at snakebyte distribution GmbH, Dortmund

February 28, 2023 - August 28, 2025

Conducted market research and marketing consulting on national and international levels. Supported and adjusted social media presence and reworked the social media department.

Working Student at Create Live Media (CLM), Cologne

March 31, 2023 - August 28, 2025

Managed social media channels of former German influencer 'Leeroy Matata' including Facebook and YouTube accounts with combined followers exceeding 3.6 million. Created concepts for collaborations between Leeroy and other brands.

Trainee Campaign Management at EA SPORTS, Cologne

June 30, 2025 - August 28, 2025

Oversaw brand and marketing activities for Germany, Austria, and Switzerland ensuring consistent brand positioning. Generated and monitored social media content on channels with 530k followers. Managed partnerships with clubs, leagues, and influencers such as Bundesliga, BVB, and Niklas-Wilson Sommer. Coordinated cross-brand collaborations with Kickbase. Planned and supported content production shoots with high-profile football players for marketing campaigns. Designed, organized, and executed large-scale events featuring top German football and social media personalities.