Simon Leedham

Available to hire

I am a Senior Visual Designer with over 20 years of expertise in crafting seamless and functional digital experiences for global platforms and small businesses alike.

About

I am a Senior Visual Designer with over 20 years of expertise in crafting seamless and functional digital experiences for global platforms and small businesses alike. I excel at developing cohesive design systems and enhancing user interaction through creative problem-solving and visual communication. I am passionate about driving innovation and maintaining design consistency in the digital space.

Currently, I work full-time as a Senior Digital Designer at Mærs k, where I have been contributing to the Supply Chain Platform team for the past 3 years. Outside of work, I have three kids who are the center of my world, and I enjoy watching Formula 1, whether in person or otherwise. Recently, I have also started 3D printing with my youngest daughters, so if you’d like a 3D printed Red Panda or Dragon, give me a call!

  • 23 years' experience
  • Joined August 2025

Industry experience

  • Software & Internet
  • Media & Entertainment
  • Transportation & Logistics
  • Consumer Goods

Work experience· 6 roles

Owner/Designer · SL25 Web Design LTD at NorwichJan 2017 – Aug 2025 · 8 yrs 8 mos

Set up own freelance business offering full bespoke web design and development for worldwide clients. Worked on various projects from bingo halls to trucking companies, helping small and large businesses improve their online presence. Collaborated with digital agencies on contract basis.

Senior Visual Designer · Maersk at MaidenheadJan 2017 – Present · 9 yrs 11 mos

Full-time role over 3 years on the Supply Chain Platform team, shaping a concise design system to ensure consistency and ease of use for customers throughout the platform. Responsibilities included user research, defining pain points, reviewing platform components, iterative design and user testing, and maintaining core design system components while adhering to global Maersk Design System guidelines.

Senior Designer · Aviva at NorwichApr 2014 – Aug 2025 · 11 yrs 5 mos

Assisted with day-to-day running of Aviva and RAC websites including standalone sites, banner advertisements, and email campaigns across high-traffic sites. Assisted in company rebranding from Norwich Union, involving redesign and re-engineering large-scale projects. Developed and maintained brand in digital space and created bespoke campaign sites and design assets.

Senior Designer · Rippleffect at LiverpoolMar 2009 – Aug 2025 · 16 yrs 6 mos
Designer · Juice Games at WarringtonMar 2005 – Aug 2025 · 20 yrs 6 mos
Web Designer · Rage Games at WarringtonMar 2003 – Aug 2025 · 22 yrs 6 mos

Education

BA (Hons) Graphic Design · Coventry University at Coventry1998 – 2001
Foundation in Art & Design · Coventry University at Coventry1997 – 1998

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