Available to hire
I am a seasoned UI/UX and Product Designer with extensive experience in creating user-centered digital experiences. I specialize in wireframing, prototyping, and crafting visually engaging interfaces that align with business goals and user needs. Collaborating closely with cross-functional teams, I deliver intuitive and engaging digital solutions that meet business objectives.
Passionate about designing experiences that improve user satisfaction, I have led projects involving end-to-end UX/UI design, responsive web development, digital marketing campaigns, SEO management, and brand consistency. My expertise spans eCommerce platforms, digital platforms for education, and white-label digital solutions tailored for SMEs and enterprise clients.
Skills
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
Work Experience
Senior UI/UX Designer & Product Designer at Camp Australia
March 31, 2025 - August 16, 2025Led the end-to-end UX and UI design of key digital platforms including the Parent Portal, Digital Program Hub, and internal tools. Delivered user-centred product design solutions improving experience for parents, educators, and staff. Conducted user research, wireframing, prototyping, and usability testing with emphasis on accessibility and responsive design. Completed redesign of the Parent Portal enhancing usability and streamlining customer journeys. Developed a centralised design system in Adobe XD, facilitating consistency and efficiency. Facilitated workshops with stakeholders to align product priorities with user needs and business goals, consistently aiming to create seamless, accessible digital experiences aligned with brand values and operational objectives. Played a key role in training team members on user-centred design principles to embed design thinking across the organisation.
Lead UI/UX Designer at Visual Domain (Hybrid)
March 31, 2025 - August 16, 2025Led the full end-to-end UX/UI design process including creating and maintaining user personas, defining information architecture, wireframing, and conducting user testing to validate design decisions. Designed intuitive WCAG 2.0 AA-compliant interfaces and collaborated closely with developers to ensure accurate implementation of design intent. Focused on enhancing usability and visual consistency across digital touchpoints with a highly user-centric approach.
Senior UI/UX Designer & Product Designer at Camp Australia
March 1, 2025 - August 16, 2025Led the end-to-end UX and UI design for several key digital platforms including the Parent Portal, Digital Program Hub, and internal tools. Focused on delivering user-centred product design solutions improving experiences for parents, educators, and staff. Involved in user research, wireframing, prototyping, usability testing with strong emphasis on accessibility and responsive design. Completed a full redesign of the Parent Portal guiding the team through iterative testing to enhance usability and streamline the customer journey. Developed a centralised design system in Adobe XD improving design and development consistency and efficiency. Facilitated workshops with stakeholders to align product priorities with user needs and business goals. Played a key role in training team members on user-centred design principles to embed a design-thinking mindset across the organisation. Consistently aimed to create seamless, accessible digital experiences reflecting brand values and supporting op
Lead UI/UX Designer & Web Developer at Spirit Telecom (Hybrid)
May 31, 2022 - August 16, 2025Held a multi-disciplinary role as UI/UX Designer, Graphic Designer, and Web Developer leading the redesign of the company’s main website to align with modern UI/UX principles and accessibility standards. Responsibilities included end-to-end website design and development, creating digital and print marketing materials, and supporting ongoing campaign assets. Played a key stakeholder role in company-wide rebranding initiative collaborating directly with Thinker Bell Branding Agency to refresh brand identity across digital platforms.
Lead UI/UX Designer at Visual Domain (Hybrid)
May 31, 2022 - August 16, 2025Served as Lead User Experience and Interface Designer responsible for full end-to-end UX/UI design process. Created and maintained user personas, defined information architecture, wireframing, and conducted user testing to validate designs. Designed intuitive, WCAG 2.0 AA-compliant interfaces and collaborated closely with developers to ensure accurate implementation of design intent. Role focused on enhancing usability and visual consistency across digital touchpoints.
UI/UX Designer, Web Developer & SEO Manager at C4 Websites (Remote)
May 31, 2022 - August 16, 2025Worked closely with Harvey Norman Technology for Business and Microsoft Small Business Unit delivering white-labeled digital solutions tailored to their clients. Designed and developed responsive websites for SME and enterprise clients across industries including retail, technology, and professional services. Managed full-cycle digital marketing projects from brief to delivery, including SEO, Google Ads, and content strategy. Delivered complete digital branding packages including logos, brand guidelines, and marketing assets enhancing brand identity and consistency. Managed client portfolios ensuring continued performance using data-driven insights and analytics reporting to guide optimization efforts and maintain high ROI across campaigns.
UI/UX Designer, Web Developer & SEO Manager at C4 Websites (Remote)
May 31, 2022 - August 16, 2025Worked closely with Harvey Norman Technology for Business and Microsoft Small Business Unit delivering white-label digital solutions tailored to clients. Designed and developed responsive websites for SME and enterprise clients across retail, technology, and professional services industries. Managed full-cycle digital marketing projects from brief to delivery, including SEO, Google Ads, and content strategy. Delivered digital branding packages including logos, brand guidelines, and marketing assets to enhance brand identity and consistency. Managed client portfolios to ensure continued performance using data-driven insights and analytics reporting to guide optimization efforts and maintain high ROI across campaigns.
Lead UI/UX Designer & Web Developer at Spirit Telecom (Hybrid)
May 1, 2022 - August 16, 2025Held a multidisciplinary role as UI/UX designer, graphic designer, and web developer. Led the redesign of the company’s main website aligning with modern UI/UX principles and accessibility standards. Delivered end-to-end website design and development, digital and print marketing materials, and supported ongoing campaign assets. Played a key role as a stakeholder in company-wide rebranding initiative collaborating directly with Thinker Bell Branding Agency to refresh brand identity across digital platforms.
Lead UI/UX Designer at Visual Domain (Hybrid)
May 1, 2022 - August 16, 2025Responsible for the full end-to-end UX/UI design process. Created and maintained user personas, defined information architecture, wireframing, and conducting user testing to validate design decisions. Designed intuitive, WCAG 2.0 AA-compliant interfaces and collaborated closely with developers to ensure accurate implementation of design intent. Role was highly user-centric focusing on enhancing usability and visual consistency across digital touchpoints.
UI/UX Designer, Web Developer & SEO Manager at C4 Websites (Remote)
May 1, 2022 - August 16, 2025Worked closely with Harvey Norman Technology for Business and the Microsoft Small Business Unit delivering white-labeled digital solutions tailored to their clients. Designed and developed responsive websites for SME and enterprise clients across industries such as retail, technology, and professional services. Managed full-cycle digital marketing projects including SEO, Google Ads, and content strategy from brief to delivery. Delivered complete digital branding packages including logos, brand guidelines, and marketing assets enhancing brand identity and consistency. Managed client portfolios ensuring continued performance using data-driven insights and analytics reporting to guide optimization efforts and maintain high ROI across campaigns.
UI/UX Designer & Graphic Designer, Web Developer at Spirit Telecom (Hybrid)
October 31, 2019 - August 16, 2025Held a multi-disciplinary role as UI/UX designer, graphic designer, and web developer leading the redesign of the company’s main website to align with modern UI/UX principles and accessibility standards. Conducted end-to-end website design and development, created digital and print marketing materials, and supported ongoing campaign assets. Played a key role as a stakeholder in the company-wide rebranding initiative collaborating directly with Thinker Bell Branding Agency to bring a refreshed brand identity across digital platforms.
Lead UI/UX Designer & Web Developer at Urban Shoemakers (Remote)
August 31, 2019 - August 16, 2025Led the digital redesign of the brand’s eCommerce platform aligning it with a premium customer experience. Responsible for end-to-end design and development including research, wireframing, interface design, and front-end development. Created various digital marketing materials such as EDMs, promotional banners, and social media assets ensuring brand consistency across all channels. Managed and optimized Google Ads and social advertising campaigns to drive traffic and boost conversions.
Lead UI/UX Designer & Web Developer at Urban Shoemakers (Remote)
August 1, 2019 - August 16, 2025Led the digital redesign of the brand’s eCommerce platform aligning it with a premium customer experience. Responsible for end-to-end design and development including research, wireframing, interface design, and front-end development. Created digital marketing materials such as EDMs, promotional banners, and social media assets ensuring brand consistency across all channels. Managed and optimized Google Ads and social advertising campaigns to drive traffic and boost conversions.
Lead UI/UX Designer & Web Developer at Urban Shoemakers (Remote)
July 31, 2019 - August 16, 2025Led the digital redesign of the brand’s eCommerce platform aligning it with a premium customer experience. Responsible for end-to-end design and development including research, wireframing, interface design, and front-end development. Created various digital marketing materials such as EDMs, promotional banners, and social media assets ensuring brand consistency across all channels. Managed and optimized Google Ads and social advertising campaigns to drive traffic and boost conversions.
Senior UI/UX Designer & Product Designer at Camp Australia (Hybrid)
June 1, 2019 - PresentLed the end-to-end UX and UI design of key digital platforms such as the Parent Portal, Digital Program Hub, and a suite of internal tools. Delivered user-centred product design solutions to improve experiences for parents, educators, and staff. Was involved in user research, wireframing, prototyping, and usability testing with a strong emphasis on accessibility and responsive design. Completed a redesign of the Parent Portal with iterative testing enhancing usability and customer journey. Developed a centralised design system in Adobe XD to enhance consistency and efficiency. Facilitated workshops with stakeholders to align product priorities with user needs and business goals, and trained team members in user-centred design principles to embed design thinking across the organisation.
UI/UX Designer & Graphic Designer at Fairfax Media ACM (Hybrid/Remote)
November 30, 2018 - August 16, 2025UI/UX Designer & Graphic Designer at Fairfax Media ACM (Hybrid/Remote)
November 30, 2018 - August 16, 2025UI/UX Designer & Graphic Designer at Fairfax Media
November 1, 2018 - August 16, 2025Store Manager at The Great Alpine Printers Myrtleford
August 31, 2013 - August 16, 2025Store Manager at The Great Alpine Printers Myrtleford
August 31, 2013 - August 16, 2025Store Manager at The Great Alpine Printers, Myrtleford
August 1, 2013 - August 16, 2025Education
Bachelor of Information Technology at Monash University Clayton
January 1, 2007 - December 31, 2009Google UX Design (7 Modules) at Google Coursera
January 1, 2024 - December 31, 2024Microsoft UX/UI Design at Microsoft Coursera
January 1, 2015 - December 31, 2016Advanced Diploma of Printing, Graphic Arts and Web Design at Holmesglen Institute of TAFE Caulfield Campus (Digital production and web technologies)
January 1, 2009 - December 31, 2011Diploma of Computer Programming & Hardware Engineering at National Institute of Business Management Sri Lanka
January 1, 2003 - December 31, 2007Certificate of User Experience for the Web at Open2Study Online
January 1, 2016 - December 31, 2019Certificate of HTML, CSS, and Java for Web Developers at Johns Hopkins University United States
January 11, 2030 - August 16, 2025Certificate of Machine Learning and AI for UX Designers at Google Learning
January 11, 2030 - August 16, 2025Bachelor of Information Technology at Monash University, Clayton
January 1, 2007 - December 31, 2009Google UX Design (7 Modules) at Google Coursera
January 1, 2024 - January 1, 2024Microsoft UX/UI Design at Microsoft Coursera
January 1, 2009 - December 31, 2011Advance Diploma of Printing, Graphic Arts and Web Design (Digital production and web technologies) at Holmesglen Institute of TAFE Caulfield Campus
January 1, 2003 - December 31, 2007Diploma of Computer Programming & Hardware Engineering at National Institute of Business Management Sri Lanka
January 1, 2015 - December 31, 2016Certificate of User Experience for the Web at Open2Study Online
January 1, 2019 - January 1, 2019Certificate of HTML, CSS, and Java for Web Developers at Johns Hopkins University, United States
January 11, 2030 - August 16, 2025Certificate of Machine Learning and AI for UX Designers at Google Learning
January 11, 2030 - August 16, 2025Bachelor of Information Technology at Monash University
January 1, 2007 - December 31, 2009Google UX Design (7 Modules) at Google Coursera
January 1, 2024 - December 31, 2024Microsoft UX/UI Design at Microsoft Coursera
January 1, 2016 - August 16, 2025Advance Diploma of Printing, Graphic Arts and Web Design at Holmesglen Institute of TAFE Caulfield Campus
January 1, 2009 - December 31, 2011Diploma of Computer Programming & Hardware Engineering at National Institute of Business Management Sri Lanka
January 1, 2003 - December 31, 2007Certificate of User Experience for the Web at Open2Study Online
January 1, 2015 - August 16, 2025Certificate of HTML, CSS, and Java for Web Developers at Johns Hopkins University United States
January 1, 2016 - August 16, 2025Certificate of Machine Learning and AI for UX Designers at Google Learning
January 1, 2019 - August 16, 2025Qualifications
Google UX Design (7 Modules)
January 1, 2024 - December 31, 2024Microsoft UX/UI Design
January 1, 2015 - December 31, 2016Advanced Diploma of Printing, Graphic Arts and Web Design
January 1, 2009 - December 31, 2011Diploma of Computer Programming & Hardware Engineering
January 1, 2003 - December 31, 2007Certificate of User Experience for the Web
January 1, 2016 - December 31, 2019Industry Experience
Retail, Education, Professional Services, Media & Entertainment, Consumer Goods, Software & Internet, Telecommunications
Skills
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
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