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I am a performance-driven Marketing Manager with over 5 years of experience leading digital campaigns, CRM strategies, content marketing, and brand building across Real Estate, Hospitality, Luxury, FMCG, and Tech sectors. Skilled in managing cross-functional teams, developing creative campaigns, and optimizing digital touchpoints across Indian markets. Google Certified with expertise in HubSpot, Salesforce, KV Core, Meta Ads, and Google Analytics. I have consistently enhanced customer engagement, generated qualified leads, and delivered high-impact marketing activations. My approach blends innovative digital tactics with strategic planning to increase brand visibility and client satisfaction. I thrive in collaborative environments and enjoy mentoring teams to achieve set KPIs with measurable results.…I am a performance-driven Marketing Manager with over 5 years of experience leading digital campaigns, CRM strategies, content marketing, and brand building across Real Estate, Hospitality, Luxury, FMCG, and Tech sectors. Skilled in managing cross-functional teams, developing creative campaigns, and optimizing digital touchpoints across Indian markets. Google Certified with expertise in HubSpot, Salesforce, KV Core, Meta Ads, and Google Analytics. I have consistently enhanced customer engagement, generated qualified leads, and delivered high-impact marketing activations. My approach blends innovative digital tactics with strategic planning to increase brand visibility and client satisfaction. I thrive in collaborative environments and enjoy mentoring teams to achieve set KPIs with measurable results.

Vineesha Lobo

Marketing Strategist, Content Creator, Social Media Manager, +2

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I am a performance-driven Marketing Manager with over 5 years of experience leading digital campaigns, CRM strategies, content marketing, and brand building across Real Estate, Hospitality, Luxury, FMCG, and Tech sectors. Skilled in managing cross-functional teams, developing creative campaigns, and optimizing digital touchpoints across Indian markets. Google Certified with expertise in HubSpot, Salesforce, KV Core, Meta Ads, and Google Analytics. I have consistently enhanced customer engagement, generated qualified leads, and delivered high-impact marketing activations. My approach blends innovative digital tactics with strategic planning to increase brand visibility and client satisfaction. I thrive in collaborative environments and enjoy mentoring teams to achieve set KPIs with measurable results.…I am a performance-driven Marketing Manager with over 5 years of experience leading digital campaigns, CRM strategies, content marketing, and brand building across Real Estate, Hospitality, Luxury, FMCG, and Tech sectors. Skilled in managing cross-functional teams, developing creative campaigns, and optimizing digital touchpoints across Indian markets. Google Certified with expertise in HubSpot, Salesforce, KV Core, Meta Ads, and Google Analytics. I have consistently enhanced customer engagement, generated qualified leads, and delivered high-impact marketing activations. My approach blends innovative digital tactics with strategic planning to increase brand visibility and client satisfaction. I thrive in collaborative environments and enjoy mentoring teams to achieve set KPIs with measurable results.

Available to hire

I am a performance-driven Marketing Manager with over 5 years of experience leading digital campaigns, CRM strategies, content marketing, and brand building across Real Estate, Hospitality, Luxury, FMCG, and Tech sectors. Skilled in managing cross-functional teams, developing creative campaigns, and optimizing digital touchpoints across Indian markets. Google Certified with expertise in HubSpot, Salesforce, KV Core, Meta Ads, and Google Analytics.

I have consistently enhanced customer engagement, generated qualified leads, and delivered high-impact marketing activations. My approach blends innovative digital tactics with strategic planning to increase brand visibility and client satisfaction. I thrive in collaborative environments and enjoy mentoring teams to achieve set KPIs with measurable results.

Skills

Experience Level

Expert

Expert

Expert

Expert

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Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Work Experience

Marketing & Communication Manager at Baaya Design

April 1, 2024 - Present

Spearheaded multi-channel marketing campaigns, increasing lead generation by 30% through a combination of digital and offline strategies tailored for bespoke art and lighting solutions. Conceptualized and managed PR strategies for Baaya’s new Experience Center launch, leading to extensive media coverage and a 25% increase in foot traffic and online inquiries. Directed content creation for monthly social media calendars, PR activations, and influencer collaborations, resulting in a 40% rise in audience engagement. Redesigned and modernized brand collaterals including brochures, catalogues, and tags, creating a unified brand identity. Organized and executed high-profile B2B and B2C events, strengthening brand relationships and generating a 30% increase in in-store conversions.

Marketing Manager at Save Max Re/Best Realty

December 2, 2023 - August 16, 2025

Designed and implemented over 20 personalized email marketing campaigns, achieving a 44% increase in open rates by applying customer segmentation and dynamic content strategies. Developed a comprehensive marketing calendar and produced weekly social media content to drive consistent follower growth and engagement across Instagram, Facebook, LinkedIn, and TikTok. Streamlined internal processes by onboarding and training 20+ real estate agents on KV Core CRM, enhancing workflow efficiency and team productivity. Created over 100 marketing assets including white papers, flyers, and presentations to support sales efforts and improve client communication. Cultivated relationships with 10+ vendors and cross-functional teams to ensure timely delivery of campaigns and projects.

Assistant Marketing Manager at Dentsu International

April 30, 2023 - August 16, 2025

Collaborated with a team of 15+ members including Art Directors, Copywriters, and Strategists to plan and manage daily social media content for Adidas India and iQOO India. Played a pivotal role in multiple production projects involving celebrity figure Ranveer Singh. Oversaw quarterly and monthly reporting and executed effective Online Reputation Management (ORM) strategies for Adidas and iQOO India. Assisted Account Manager in managing production and social deliverables for the iQOO Z7 launch. Provided exemplary client servicing and contributed to the development of creative digital ad campaigns, resulting in increased brand visibility and engagement. Played a vital role in retaining and sustaining the iQOO account, showcasing dedication and client satisfaction. Managed social creatives for NPL of Z6, Neo 6, iQOO 9T, and 11, demonstrating adaptability in diverse marketing scenarios.

Senior Account Executive at Buzz Makers

May 31, 2022 - August 16, 2025

Developed and executed innovative social media campaigns, resulting in a 40% increase in client engagement and organic reach. Collaborated with a 10+ member team, fostering a creative and collaborative environment to deliver high-quality content. Designed data-driven campaigns by analyzing audience behavior and performance metrics, ensuring a 20% improvement in campaign effectiveness. Mentored a team of 5+ junior members, providing guidance on content creation, analytics, and campaign strategy. Successfully met weekly KPIs for media objectives and delivered comprehensive media reporting for diverse clients. Conceptualized and pitched paid media strategies for potential clients, enhancing the agency's revenue streams.

Social Media Manager & Copywriter Intern at Buzz Makers

December 31, 2020 - August 16, 2025

Social Media Manager & Copywriter at Buzz Makers

December 31, 2020 - August 16, 2025

Assisted the Social Media Manager in managing campaigns including timely delivery of deliverables to clients. Oversaw posting and managed Online Reputation Management (ORM) for all brands within the agency.