I am excited to offer my services as a designer and creative leader with more than a decade of experience crafting compelling visual narratives. My work is about more than aesthetics; it’s about bringing ideas to life and driving business success. Currently, I serve as Studio Director at IPG Mediabrands, leading multidisciplinary creative teams to deliver high-volume, high-impact assets for global pitches, campaigns, and brand initiatives. I oversee creative strategy, enforce brand consistency, and implement AI-assisted workflows that improve speed-to-market and quality. Previously, I played a pivotal role at Universal McCann, focusing on attracting new clients and securing major accounts by creating co-branded visual identities, advertising key art, interactive microsites, and comprehensive branding collateral.

Farshid Hosseinian

I am excited to offer my services as a designer and creative leader with more than a decade of experience crafting compelling visual narratives. My work is about more than aesthetics; it’s about bringing ideas to life and driving business success. Currently, I serve as Studio Director at IPG Mediabrands, leading multidisciplinary creative teams to deliver high-volume, high-impact assets for global pitches, campaigns, and brand initiatives. I oversee creative strategy, enforce brand consistency, and implement AI-assisted workflows that improve speed-to-market and quality. Previously, I played a pivotal role at Universal McCann, focusing on attracting new clients and securing major accounts by creating co-branded visual identities, advertising key art, interactive microsites, and comprehensive branding collateral.

Available to hire

I am excited to offer my services as a designer and creative leader with more than a decade of experience crafting compelling visual narratives. My work is about more than aesthetics; it’s about bringing ideas to life and driving business success. Currently, I serve as Studio Director at IPG Mediabrands, leading multidisciplinary creative teams to deliver high-volume, high-impact assets for global pitches, campaigns, and brand initiatives. I oversee creative strategy, enforce brand consistency, and implement AI-assisted workflows that improve speed-to-market and quality. Previously, I played a pivotal role at Universal McCann, focusing on attracting new clients and securing major accounts by creating co-branded visual identities, advertising key art, interactive microsites, and comprehensive branding collateral.

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Language

English
Fluent
Persian
Fluent
Dutch
Beginner

Work Experience

Studio Director at IPG Mediabrands
January 1, 2024 - Present
Lead in-house studio operations for a global media network, overseeing a multidisciplinary team delivering high-volume, high-impact creative assets for pitches, campaigns, and brand initiatives. Directed creative strategy, resource allocation, and production workflows across design, motion, and interactive deliverables. Developed and enforced brand systems to ensure consistency across hundreds of assets for multiple global clients. Partnered with executive leadership on high-stakes new business presentations and campaigns, helping secure major accounts. Implemented AI-assisted creative workflows, increasing speed-to-market and asset quality. Collaborated with Fortune 500 brands across tech, finance, entertainment, and consumer goods sectors.
Studio Director at Universal McCann
January 1, 2024 - August 17, 2025
Served as the creative lead for high-profile pitch and campaign design, delivering visually compelling assets that directly contributed to winning major accounts. Designed presentation templates with bold color palettes, editorial-style layouts, and context-driven imagery. Created custom charts, maps, infographics, schematics, and animated campaign mockups to support strategic storytelling. Developed immersive 'pitch theater' assets including books, placemats, boards, and custom gift boxes. Maintained strict adherence to brand guidelines while adapting creative to diverse industries and client needs. Played a key role in securing major business wins with brands such as Geico, HelloFresh, American Express, Mattel, Energizer, Levi’s, and CVS.
Creative Lead / Visual Identity Designer at Arlene – XR Startup
January 1, 2023 - August 17, 2025
Led the creative rebrand and visual identity development for an emerging extended reality startup, positioning the company for high-profile partnerships and funding opportunities. Designed internal presentation materials and high-impact sales, investor, and capabilities decks. Produced marketing collateral including social media campaigns, advertising assets, and data-driven infographics. Collaborated on the creative direction for Kate Spade’s Townhouse VR Experience, blending luxury fashion with immersive technology.
Studio Director at IPG Mediabrands
January 1, 2024 - Present
Lead in-house studio operations for a global media network, managing a multidisciplinary team to deliver high-volume, high-impact creative assets for pitches, campaigns, and brand initiatives. Direct creative strategy, production workflows, and resource allocation across design, motion, and interactive deliverables. Develop and enforce brand systems ensuring consistency for multiple global clients. Partner with executive leadership on major new business presentations and campaigns, contributing to securing Fortune 500 accounts. Implement AI-assisted creative workflows to enhance speed-to-market and asset quality.
Studio Director at Universal McCann
January 1, 2024 - August 26, 2025
Served as the creative lead for high-profile pitches and campaigns, delivering visually compelling assets that contributed directly to winning major accounts. Designed presentation templates, custom charts, infographics, and both static and animated campaign mockups to support strategic storytelling. Developed immersive pitch theater assets including books, placemats, boards, and gift boxes to elevate client experiences. Maintained strict brand guideline adherence across diverse industries. Played a key role in securing major business wins for clients such as Geico, HelloFresh, American Express, Mattel, Energizer, Levi’s, and CVS.
Creative Lead / Visual Identity Designer at ARLENE – XR Startup
December 31, 2023 - August 26, 2025
Led creative rebrand and visual identity development for an emerging extended reality startup. Designed internal presentations, high-impact sales decks, investor materials, and marketing collateral including social media campaigns and data-driven infographics. Collaborated on creative direction for Kate Spade’s Townhouse VR Experience, blending luxury fashion with immersive technology.
Studio Director at IPG Mediabrands
January 1, 2024 - Present
Lead the in-house studio operations for a global media network, overseeing a multidisciplinary team delivering high-volume, high-impact creative assets for pitches, campaigns, and brand initiatives. Direct creative strategy, resource allocation, and production workflows across design, motion, and interactive deliverables. Develop and enforce brand systems, ensuring consistency across hundreds of assets for multiple global clients. Partner with executive leadership on high-stakes new business presentations and campaigns, helping secure major accounts. Implement AI-assisted creative workflows, increasing speed-to-market and asset quality. Notable collaborations include Fortune 500 brands in tech, finance, entertainment, and consumer goods sectors.
Studio Director at Universal McCann
January 1, 2024 - August 26, 2025
Served as the creative lead for high-profile pitch and campaign design, delivering visually compelling assets that contributed to winning major accounts. Designed horizontal and vertical presentation templates with bold color palettes, editorial-style layouts, and context-driven imagery. Created custom charts, maps, infographics, schematics, and animated campaign mockups to support storytelling. Developed immersive “pitch theater” assets including books, placemats, boards, and custom gift boxes to elevate client meeting experiences. Maintained strict brand guideline adherence while adapting creative to diverse industries and needs. Played a key role in securing major business wins with brands such as Geico, HelloFresh, American Express, Mattel, Energizer, Levi’s, and CVS.
Creative Lead and Visual Identity Developer at Arlene – XR Startup
January 1, 2023 - August 26, 2025
Led the creative rebrand and visual identity development for an emerging extended reality startup, positioning the company for high-profile partnerships and funding. Designed internal presentation materials and high-impact sales, investor, and capabilities decks. Produced marketing collateral including social media campaigns, advertising assets, and data-driven infographics. Collaborated on creative direction for Kate Spade’s Townhouse VR Experience, blending luxury fashion with immersive tech.

Education

BFA in Graphic Design & Communication at School of Visual Arts, NYC
January 11, 2030 - August 17, 2025
BFA in Graphic Design & Communication at School of Visual Arts, NYC
January 11, 2030 - August 26, 2025
BFA in Graphic Design & Communication at School of Visual Arts, NYC
January 11, 2030 - August 26, 2025

Qualifications

Add your qualifications or awards here.

Industry Experience

Media & Entertainment, Consumer Goods, Financial Services, Computers & Electronics, Education, Healthcare, Non-Profit Organization, Retail, Telecommunications, Travel & Hospitality, Software & Internet, Professional Services