I am a media producer with more than 8 years of experience in audio-visual media, digital-electronic media, and various communication areas. I have a deep appreciation for the art of storytelling and filmmaking, bringing stories and ideas to life through documentaries, short movies, media campaigns, TV commercials, programs, and podcasts. Collaborating with global humanitarian organizations and media institutions across the MENA region, I have developed media strategies and effectively delivered messages to diverse audiences. Currently, I am the Head of Production Department at Advert Communications in Lebanon, managing production and creative teams to create media materials for digital marketing. I also work as a Digital Marketing Director with Matrix Engineering Consultants in Dubai, leading omni-channel digital marketing strategies to drive brand visibility and lead generation. Alongside this, I design and deliver media training workshops, focusing on social media skills, crisis communication, and safe usage for NGOs, startups, public figures, and media students.…

Malek Samir Alloush

I am a media producer with more than 8 years of experience in audio-visual media, digital-electronic media, and various communication areas. I have a deep appreciation for the art of storytelling and filmmaking, bringing stories and ideas to life through documentaries, short movies, media campaigns, TV commercials, programs, and podcasts. Collaborating with global humanitarian organizations and media institutions across the MENA region, I have developed media strategies and effectively delivered messages to diverse audiences. Currently, I am the Head of Production Department at Advert Communications in Lebanon, managing production and creative teams to create media materials for digital marketing. I also work as a Digital Marketing Director with Matrix Engineering Consultants in Dubai, leading omni-channel digital marketing strategies to drive brand visibility and lead generation. Alongside this, I design and deliver media training workshops, focusing on social media skills, crisis communication, and safe usage for NGOs, startups, public figures, and media students.…

Available to hire

I am a media producer with more than 8 years of experience in audio-visual media, digital-electronic media, and various communication areas. I have a deep appreciation for the art of storytelling and filmmaking, bringing stories and ideas to life through documentaries, short movies, media campaigns, TV commercials, programs, and podcasts. Collaborating with global humanitarian organizations and media institutions across the MENA region, I have developed media strategies and effectively delivered messages to diverse audiences.

Currently, I am the Head of Production Department at Advert Communications in Lebanon, managing production and creative teams to create media materials for digital marketing. I also work as a Digital Marketing Director with Matrix Engineering Consultants in Dubai, leading omni-channel digital marketing strategies to drive brand visibility and lead generation. Alongside this, I design and deliver media training workshops, focusing on social media skills, crisis communication, and safe usage for NGOs, startups, public figures, and media students.

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Skills

Experience Level

Language

English
Fluent
French
Advanced
Arabic
Fluent

Work Experience

Media Producer at Freelancer / MENA
January 1, 2017 - Present
Executed multimedia projects in the MENA region including campaigns, documentaries, programs, podcasts, reports, and promos. Collaborated with global humanitarian organizations like USAID, JRS, ACF, and various media institutions and organizations. Developed media strategies and plans to effectively deliver messages and goals to diverse audiences. Managed media campaigns and programs, created and managed production budgets and schedules. Specialized in podcast, documentary, and visual storytelling production.
Head of Production Department at Advert Communications - Marketing Agency / Lebanon
January 1, 2025 - August 18, 2025
Managed production and creative departments, prepared and created media materials and toolkits such as ads, promotions, reels, campaigns, TVCs, and live coverage for digital marketing concepts. Implemented and developed media strategies, hired and coordinated crew, freelancers and collaborators. Led end-to-end production of video projects from planning to post-production. Possessed knowledge of internet culture and digital video and photo landscapes and KPIs for platforms like YouTube, Meta, Twitter/X, TikTok, and Snapchat.
Podcast Host / Producer at Freelancer
January 1, 2017 - Present
Launched and defined creative vision and strategy for a weekly podcast and debate programs. Established filming standards and directed on-set production ensuring consistent audio-visual quality and brand alignment. Researched episode topics in depth, identified and recruited high-profile guests, and managed all guest communications. Hosted and moderated each episode, synthesizing research into compelling narratives and guiding conversations for maximum engagement. Led post-production, collaborated on graphics and promotional assets, and managed distribution and digital marketing to grow and retain audience.
Media Trainer - Social Media Consultant at Freelancer / MENA
January 1, 2021 - Present
Designed and delivered media training workshops for NGOs, startups, public figures, influencers, and media students focusing on non-camera presence, interview skills, and crisis communication expertise in safe social media usage and mobile cybersecurity. Taught and mentored content creation especially via mobile (filming, editing, visual storytelling). Mentored teams and individuals on social media marketing, branding, and audience growth. Served as fact checking expert for multiple organizations including Alternative Press Syndicate Lebanon, Jesuit Refugee Service, and others.
Media Producer Freelancer at Freelance MENA
January 1, 2017 - Present
Executed multimedia projects across the MENA region including campaigns, documentaries, programs, podcasts, reports, and promos. Collaborated with global humanitarian organizations such as USAID, Jesuit Refugee Service (JRS), and Action Against Hunger (ACF), as well as MENA media institutions and organizations like SKF, SMEX, Union of Lebanese Journalists, and Beirut Today. Developed media strategies and plans to effectively deliver messages to diverse audiences. Managed media campaigns and programs including budgeting and scheduling, specializing in podcast, documentary, and visual storytelling production.
Head of Production Department at Advert Communications - Marketing Agency, Lebanon
January 1, 2025 - August 29, 2025
Managed production and creative departments preparing and creating media materials and toolkits for digital marketing concepts such as ads, promotions, reels, campaigns, TVCs, and live coverage. Developed and implemented media strategies while hiring and coordinating crews, freelancers, and collaborators. Led end-to-end video project production, from planning to post-production. Possess in-depth knowledge of internet culture and digital video/photo landscapes, with KPI management across YouTube, Meta, Twitter/X, TikTok, and Snapchat.
Digital Marketing Director at Matrix Engineering Consultants, Dubai
June 1, 2025 - Present
Developed and executed omni-channel digital marketing strategies including SEO, SEM, PPC, social media, and email automation to drive brand visibility and lead generation in competitive UAE markets. Led high-impact marketing campaigns across Google Ads, Meta, and programmatic platforms to achieve measurable ROI and conversion rate optimization. Oversaw content marketing and brand storytelling, producing thought leadership reports, video campaigns, and case studies tailored to engineering and construction sectors. Managed digital analytics and marketing automation tools such as Google Analytics, HubSpot, and Salesforce Marketing Cloud to track KPIs and optimize campaigns for data-driven decisions.
Media Trainer - Social Media Consultant Freelancer at Freelance MENA
January 1, 2021 - Present
Designed and delivered media training workshops for NGOs, startups, public figures, influencers, and media students focusing on non-camera presence, interview skills, crisis communication, safe social media usage, and mobile cybersecurity. Taught and mentored content creation skills especially mobile filming, editing, and visual storytelling. Advised teams and individuals on social media marketing, branding, audience growth, and fact-checking expertise.
Media Producer at Freelancer/MENA
January 1, 2017 - Present
Executed multimedia projects across the MENA region including campaigns, documentaries, programs, podcasts, reports, and promos. Collaborated with humanitarian organizations such as USAID, Jesuit Refugee Service (JRS), and Action Against Hunger (ACF), as well as MENA media institutions and organizations. Developed media strategies and plans to effectively deliver messages and goals to diverse audiences. Managed media campaigns and programs, overseeing production budgets and schedules, and specializing in podcast, documentary, and visual storytelling.
Head of Production Department at Advert Communications - Marketing Agency, Lebanon
January 1, 2025 - August 29, 2025
Managed production and creative departments to prepare and create media materials and toolkits including ads, promotions, reels, campaigns, TVCs, and live coverage for digital marketing concepts. Implemented and developed media strategies, hired and coordinated crews, freelancers, and collaborators. Led end-to-end production of video projects from planning to post-production. Possess knowledge of internet culture and digital video/photo landscapes with KPI management across platforms like YouTube, Meta, Twitter/X, TikTok, and Snapchat.
Digital Marketing Director at Matrix Engineering Consultants, Dubai
June 1, 2025 - Present
Developed and executed omni-channel digital marketing strategies including SEO, SEM, PPC, social media, and email automation to drive brand visibility and lead generation in competitive UAE markets. Led high-impact performance marketing campaigns on Google Ads, Meta, and programmatic platforms, achieving measurable ROI and conversion rate optimization. Oversaw content marketing and brand storytelling with production of thought leadership reports, video campaigns, and case studies tailored to engineering and construction sectors. Managed digital analytics and marketing automation tools such as Google Analytics, HubSpot, and Salesforce Marketing Cloud to track KPIs and optimize campaigns informed by data.
Media Trainer - Social Media Consultant at Freelancer/MENA
January 1, 2021 - Present
Designed and delivered media training workshops for NGOs, startups, public figures, influencers, and media students focusing on on-camera presence, interview skills, and crisis communication. Provided expertise in safe social media usage and mobile cybersecurity. Taught and mentored content creation, particularly mobile filming, editing, and visual storytelling. Mentored teams and individuals on social media marketing, branding, audience growth, and fact-checking.

Education

B.A. in Communication Arts - Radio / Television & Cinema (Honor List) at Lebanese International University (LIU)
January 1, 2016 - January 1, 2020
B.A. in Communication Arts - Radio / Television & Cinema (Honor List) at Lebanese International University (LIU)
January 1, 2016 - January 1, 2020
B.A. in Communication Arts - Radio/Television & Cinema (Honor List) at Lebanese International University
January 1, 2016 - January 1, 2020

Qualifications

Certificate in Storyteller - British Council
January 1, 2018 - August 18, 2025
Producing with Purpose - M.A
January 11, 2030 - August 18, 2025
Hostile Environment First Aid Course + Digital Security
January 11, 2030 - August 18, 2025
Certificate in Fact Checking - UND / Maharat Foundation
January 1, 2023 - August 18, 2025
Artificial Intelligence in Journalism - Austrian Embassy in Lebanon / Samir Kassir Foundation
January 1, 2024 - August 18, 2025
Journalist Safety - Red Cross
January 1, 2023 - August 18, 2025
First Aid Course - ICRC
January 1, 2024 - August 18, 2025
Digital Security - SMEX
January 1, 2023 - August 18, 2025
Mobile Journalism - DW
January 1, 2023 - August 18, 2025
Certificate in Storyteller - British Council
January 1, 2018 - August 29, 2025
Producing with Purpose - M.A
January 11, 2030 - August 29, 2025
Hostile Environment First Aid Course + Digital Security
January 11, 2030 - August 29, 2025
Certificate in Fact Checking
January 1, 2023 - August 29, 2025
Artificial Intelligence in Journalism
January 1, 2024 - August 29, 2025
Journalist Safety - Red Cross
January 1, 2023 - August 29, 2025
First Aid Course - ICRC
January 1, 2024 - August 29, 2025
Digital Security
January 1, 2023 - August 29, 2025
Mobile Journalism - DW
January 1, 2023 - August 29, 2025
Certificate in Storyteller - British Council
January 1, 2018 - August 29, 2025
Producing With Purpose - M.A
January 11, 2030 - August 29, 2025
Hostile Environment First Aid Course + Digital Security
January 11, 2030 - August 29, 2025
Certificate in Fact Checking
January 1, 2023 - August 29, 2025
Artificial Intelligence in Journalism
January 1, 2024 - August 29, 2025
Journalist Safety - Red Cross
January 1, 2023 - August 29, 2025
First Aid Course - ICRC
January 1, 2024 - August 29, 2025
Digital Security
January 1, 2023 - August 29, 2025
Mobile Journalism - DW
January 1, 2023 - August 29, 2025

Industry Experience

Media & Entertainment, Non-Profit Organization, Education, Professional Services, Government

Skills

Experience Level