I am a 24-year-old freelance designer from Estonia who loves to reinvent storytelling by twisting familiar ideas until they feel new. As a jack of all trades, I master illustration, video editing, and motion design. This year, I am honored to represent Estonia at the Cannes Lions Roger Hatchuel Student Academy. I have gained experience working with diverse clients and agencies, and I am passionate about delivering creative and effective visual solutions.

Annaliisa Roots

I am a 24-year-old freelance designer from Estonia who loves to reinvent storytelling by twisting familiar ideas until they feel new. As a jack of all trades, I master illustration, video editing, and motion design. This year, I am honored to represent Estonia at the Cannes Lions Roger Hatchuel Student Academy. I have gained experience working with diverse clients and agencies, and I am passionate about delivering creative and effective visual solutions.

Available to hire

I am a 24-year-old freelance designer from Estonia who loves to reinvent storytelling by twisting familiar ideas until they feel new. As a jack of all trades, I master illustration, video editing, and motion design. This year, I am honored to represent Estonia at the Cannes Lions Roger Hatchuel Student Academy. I have gained experience working with diverse clients and agencies, and I am passionate about delivering creative and effective visual solutions.

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Language

English
Advanced
Estonian
Fluent

Work Experience

Freelance Visual Designer at Paul Berg Outdoors
January 1, 2024 - August 18, 2025
Designed various print materials and social media posts; closely worked on Paul Berg's overall branding identity to strengthen their visual communication and brand presence.
Freelance Visual Designer at Õllenaut's Brewery
January 1, 2020 - Present
Designed various print materials and social media posts to support the brewery’s marketing and communication efforts.
Designer Intern at Refleks Design Agency
December 31, 2022 - August 18, 2025
Completed a design internship gaining practical experience in diverse design projects within an agency environment.
Designer Intern at Tabasco Rock‘n’Roll Ad Agency
December 31, 2024 - August 18, 2025
Worked on various advertising projects, enhancing skills in advertising design and campaign development.

Education

BA in Visual Communications, cum laude at Estonian Academy Of Arts
January 1, 2020 - June 20, 2024

Qualifications

Selected to represent Estonia at Cannes Lions Roger Hatchuel Student Academy
June 16, 2025 - June 20, 2025
Cannes Lions Roger Hatchuel Student Academy Graduate
January 11, 2030 - August 18, 2025

Industry Experience

Media & Entertainment, Retail, Professional Services