I am a strategic communications and brand content specialist with over 7 years of experience in highly regulated industries including pharmaceuticals and tobacco. Most recently, I led the full brand content strategy and global digital campaign for Roche’s Cortex ecosystem—translating complex, scientific subject matter into compelling narratives across multiple channels. Skilled at internal and external messaging, I have a proven ability to build brand identity from the ground up, manage multi-agency campaigns, and engage senior stakeholders.
With a strong background in media relations, internal communications, and digital content creation, I am fluent in English and Spanish, holding dual UK/Spanish nationality and Swiss permit residency. Currently based in Basel, I thrive collaborating across global teams and enjoy turning complex technical subjects into accessible, engaging content.
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