I am a civil engineering graduate with additional studies in marketing and over five years of experience running a direct-to-consumer business. Skilled in digital tools, customer service, and data analysis, I have a strong background in content creation and social media marketing. I am highly adaptable, detail-oriented, and ready to contribute to remote teams in roles such as digital marketing, customer support, or virtual assistance. My multidisciplinary experience spans entrepreneurial leadership, structural engineering support, and marketing assistance across international contexts. I am passionate about leveraging my combined engineering and marketing skills to create effective content strategies and drive business growth.

Carla Sánchez

I am a civil engineering graduate with additional studies in marketing and over five years of experience running a direct-to-consumer business. Skilled in digital tools, customer service, and data analysis, I have a strong background in content creation and social media marketing. I am highly adaptable, detail-oriented, and ready to contribute to remote teams in roles such as digital marketing, customer support, or virtual assistance. My multidisciplinary experience spans entrepreneurial leadership, structural engineering support, and marketing assistance across international contexts. I am passionate about leveraging my combined engineering and marketing skills to create effective content strategies and drive business growth.

Available to hire

I am a civil engineering graduate with additional studies in marketing and over five years of experience running a direct-to-consumer business. Skilled in digital tools, customer service, and data analysis, I have a strong background in content creation and social media marketing. I am highly adaptable, detail-oriented, and ready to contribute to remote teams in roles such as digital marketing, customer support, or virtual assistance.

My multidisciplinary experience spans entrepreneurial leadership, structural engineering support, and marketing assistance across international contexts. I am passionate about leveraging my combined engineering and marketing skills to create effective content strategies and drive business growth.

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Language

Spanish; Castilian
Fluent
English
Advanced

Work Experience

CEO / Digital Entrepreneur at Kalanico smetic
January 1, 2020 - Present
Scaled an online brand via social media, achieving over 35% growth within 2 years. Built influencer partnerships and creative campaigns to increase visibility. Boosted customer retention by over 60% through loyalty programs and engagement initiatives. Managed video production, trend research, and customer communication.
Structural Inspector Engineer at Full Verde
May 31, 2024 - August 18, 2025
Contributed to structural repair projects including design and timeline planning. Developed budgeting reports, performed structural analysis, and coordinated teams. Assisted in structural assessments and project scheduling for a sports complex. Gained project management experience in a multidisciplinary environment.
Civil Engineer Assistant at Avicola del Alba
January 31, 2025 - August 18, 2025
Planned and executed B2B content calendars for LinkedIn and Facebook. Designed visuals in Canva and crafted compelling CTAs and copy. Supported the CEO with analytics, content scheduling, and marketing strategy.
Marketing & Content Assistant (Remote) at AE, USA
June 30, 2025 - August 18, 2025
Managed content strategy and social media channels. Created email campaigns using Systeme.io and promotional reels/stories to drive engagement and generate leads. Supported sales efforts with giveaways, offers, and Shopify performance tracking.
Marketing & Content Specialist (Part-Time) at Old Woods Business Services, USA
June 1, 2025 - Present

Education

Civil Engineering at IUTA NTONIO JOSE DE SUCRE, Tachira San Cristobal
January 11, 2030 - July 1, 2024

Qualifications

Marketing
August 1, 2022 - August 18, 2025

Industry Experience

Real Estate & Construction, Retail, Media & Entertainment, Professional Services, Software & Internet