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I'm Shah Iqe Ali Kazmi, a senior marketing and digital-technology leader focused on delivering measurable ROI through strategic SEO, SEM, and data-driven campaigns. I excel at aligning marketing operations with ERP and CRM platforms, driving cross-functional collaboration, and steering enterprise-scale digital transformations. Throughout my career, I've led high-impact campaigns that boosted social media engagement, built integrated online platforms with responsive design, and partnered with IT and product teams to translate business goals into scalable systems and processes.…I'm Shah Iqe Ali Kazmi, a senior marketing and digital-technology leader focused on delivering measurable ROI through strategic SEO, SEM, and data-driven campaigns. I excel at aligning marketing operations with ERP and CRM platforms, driving cross-functional collaboration, and steering enterprise-scale digital transformations. Throughout my career, I've led high-impact campaigns that boosted social media engagement, built integrated online platforms with responsive design, and partnered with IT and product teams to translate business goals into scalable systems and processes.

Shah Iqe Ali Kazmi

Digital Marketer, Web Developer, Graphic Designer, +7

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I'm Shah Iqe Ali Kazmi, a senior marketing and digital-technology leader focused on delivering measurable ROI through strategic SEO, SEM, and data-driven campaigns. I excel at aligning marketing operations with ERP and CRM platforms, driving cross-functional collaboration, and steering enterprise-scale digital transformations. Throughout my career, I've led high-impact campaigns that boosted social media engagement, built integrated online platforms with responsive design, and partnered with IT and product teams to translate business goals into scalable systems and processes.…I'm Shah Iqe Ali Kazmi, a senior marketing and digital-technology leader focused on delivering measurable ROI through strategic SEO, SEM, and data-driven campaigns. I excel at aligning marketing operations with ERP and CRM platforms, driving cross-functional collaboration, and steering enterprise-scale digital transformations. Throughout my career, I've led high-impact campaigns that boosted social media engagement, built integrated online platforms with responsive design, and partnered with IT and product teams to translate business goals into scalable systems and processes.

Available to hire

I’m Shah Iqe Ali Kazmi, a senior marketing and digital-technology leader focused on delivering measurable ROI through strategic SEO, SEM, and data-driven campaigns. I excel at aligning marketing operations with ERP and CRM platforms, driving cross-functional collaboration, and steering enterprise-scale digital transformations.

Throughout my career, I’ve led high-impact campaigns that boosted social media engagement, built integrated online platforms with responsive design, and partnered with IT and product teams to translate business goals into scalable systems and processes.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Intermediate

Language

English

Fluent

Urdu

Advanced

Panjabi, Punjabi

Advanced

Work Experience

Head of Marketing at 111-Group, Islamabad

January 1, 2019 - Present

Developed and executed digital marketing strategies to drive brand awareness, lead generation, and customer engagement. Managed SEO, SEM, social media marketing (Facebook, Instagram, LinkedIn), email marketing, and content marketing. Oversaw paid advertising campaigns (Google Ads, Facebook Ads), optimizing budgets for maximum ROI. Analyzed web traffic and campaign performance using Google Analytics and adjusted strategies for better conversions. Collaborated with cross-functional teams to align digital efforts with business goals. Trained and mentored marketing teams, ensuring best practices in digital trends and tools. Led initiatives in website optimization, UX improvements, and conversion rate optimization (CRO).

Digital Marketing Manager at 111-Group, Islamabad

January 1, 2019 - August 19, 2025

Developed and executed digital marketing strategies to drive brand awareness, lead generation, and customer engagement. Managed SEO, SEM, social media marketing (Facebook, Instagram, LinkedIn), email marketing, and content marketing. Planned and optimized paid ad campaigns (Google Ads, Facebook Ads) to maximize ROI and reduce CPA. Analyzed web traffic and campaign performance using Google Analytics, adjusting strategies for better conversions. Collaborated with design and content teams to create compelling digital assets (landing pages, ads, blogs). Monitored industry trends and competitor strategies to keep campaigns innovative and effective. Trained and guided junior team members on digital marketing best practices and tools.

Web Developer & IT Expert at 111-Group, Islamabad

January 1, 2015 - August 19, 2025

Designed and developed over 50 high-performing websites using WordPress and custom frameworks, focusing on SEO optimization, responsive design, and user experience (UX). Provided IT support and consulting services to enhance businesses' online presence and technical infrastructure. Collaborated with graphic designers and content creators to deliver comprehensive digital solutions, ensuring client satisfaction and project success.

Senior Manager, Digital & Technology, Platforms at III-Group

January 1, 2019 - Present

Led digital transformation projects integrating marketing operations with ERP and CRM platforms. Delivered a 25% ROI increase through strategic SEO, SEM, and paid media campaigns. Directed cross-functional teams in web development, analytics, and automation. Supervised digital performance metrics and implemented business systems supporting automation and process improvements. Managed high-impact digital marketing campaigns aligned with enterprise systems and increased social media engagement by 50% via data-driven targeting and content optimization. Collaborated with IT and product teams to integrate marketing initiatives with backend systems.

Head of Marketing at III-Group

January 1, 2019 - August 25, 2025

Increased revenue by 30% through strategic marketing aligned with ERP systems. Boosted engagement by 50% via audience-specific digital strategies. Developed and launched over 50 optimized websites. Reduced bounce rates by 35% and improved email campaign CTR by 15%. Provided technical support and IT consultancy for internal and external stakeholders.

Web Developer & IT Expert at III-Group

January 1, 2015 - August 25, 2025

Developed 50+ WordPress and custom websites integrated with ERP and CRM platforms. Enhanced online platforms with responsive design and performance optimization. Provided technical support and IT consultancy for stakeholders.

Web Developer & IT Expert at III-Group

January 1, 2015 - January 1, 2015

Led web development and IT operations for the group; integrated marketing initiatives with backend ERP/CRM systems; implemented data-driven business strategies; developed responsive online platforms; supported automation and cross-functional collaboration.

Head of Marketing / Digital Marketing Manager III-Group at III-Group

January 1, 2019 - January 1, 2019

Directed marketing for the group, led cross-functional teams, and aligned marketing initiatives with ERP/CRM platforms. Delivered ROI improvements through strategic SEO/SEM and paid media campaigns; managed digital transformation projects.

Head of Marketing / Digital Marketing Manager at III-Group

January 1, 2019 - November 2, 2025

Led enterprise marketing strategy, digital channels, and transformation initiatives. Collaborated with IT and product teams to optimize automation and data-driven decision making; increased social media engagement and content performance through targeted campaigns.