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I am a creative marketer with 4 years of experience turning ideas into impactful brand experiences. Born and brought up in the Middle East, I bring a unique cultural perspective to my work. I specialize in brand strategy, creative design, and marketing campaigns that deliver measurable growth and audience engagement. Throughout my career, I've worked with various clients including concert platforms, hospitality brands, and startups, leading brand marketing designs, social media growth initiatives, and app redesigns. I am passionate about creating compelling brand stories and visually engaging content that resonates with diverse audiences.…I am a creative marketer with 4 years of experience turning ideas into impactful brand experiences. Born and brought up in the Middle East, I bring a unique cultural perspective to my work. I specialize in brand strategy, creative design, and marketing campaigns that deliver measurable growth and audience engagement. Throughout my career, I've worked with various clients including concert platforms, hospitality brands, and startups, leading brand marketing designs, social media growth initiatives, and app redesigns. I am passionate about creating compelling brand stories and visually engaging content that resonates with diverse audiences.

Yatharth Nirahu

Brand Designer, Creative Director, Photographer, +2

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I am a creative marketer with 4 years of experience turning ideas into impactful brand experiences. Born and brought up in the Middle East, I bring a unique cultural perspective to my work. I specialize in brand strategy, creative design, and marketing campaigns that deliver measurable growth and audience engagement. Throughout my career, I've worked with various clients including concert platforms, hospitality brands, and startups, leading brand marketing designs, social media growth initiatives, and app redesigns. I am passionate about creating compelling brand stories and visually engaging content that resonates with diverse audiences.…I am a creative marketer with 4 years of experience turning ideas into impactful brand experiences. Born and brought up in the Middle East, I bring a unique cultural perspective to my work. I specialize in brand strategy, creative design, and marketing campaigns that deliver measurable growth and audience engagement. Throughout my career, I've worked with various clients including concert platforms, hospitality brands, and startups, leading brand marketing designs, social media growth initiatives, and app redesigns. I am passionate about creating compelling brand stories and visually engaging content that resonates with diverse audiences.

Available to hire

I am a creative marketer with 4 years of experience turning ideas into impactful brand experiences. Born and brought up in the Middle East, I bring a unique cultural perspective to my work. I specialize in brand strategy, creative design, and marketing campaigns that deliver measurable growth and audience engagement.

Throughout my career, I’ve worked with various clients including concert platforms, hospitality brands, and startups, leading brand marketing designs, social media growth initiatives, and app redesigns. I am passionate about creating compelling brand stories and visually engaging content that resonates with diverse audiences.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Language

English

Fluent

Hindi

Fluent

Arabic

Beginner

Work Experience

Senior Brand Designer at Black Cab Ad Agency Network, Mumbai, India

May 1, 2024 - August 19, 2025

Led brand marketing designs and integrated campaigns for JW Marriott, TERAI India Dry Gin, Glenwalk Whisky, Short Story Spirits, Oddball Music Festival, increasing overall engagement by 35% across digital, social media, and offline channels. Led collaterals for the product launch of Sanjay Dutt's Glenwalk Whisky, achieving a 50% increase in brand awareness and securing premium retail shelf placement. Managed a team of junior designers and collaborated with account managers to deliver award-winning campaigns, earning two Black Cab Spotlight awards.

Creative Designer & Strategist at Freelance & Building Concert Waala, Mumbai

May 1, 2024 - Present

Developed and executed brand strategy for a concert-focused platform, increasing Instagram followers by 1500% in under one month through viral campaigns, merchandise branding, and targeted content marketing. Managed design and campaign execution for clients including Dentsu Oman, InterCity Hotels, Raaya Rice, Nafaas Rice Dubai, delivering data-driven growth and improved audience engagement. Complete branding and direction of an ad film for a bakery brand, increasing social media engagement by almost 30%.

Creative Brand Lead at High Tournaments - Startup, Dubai, United Arab Emirates

May 1, 2022 - August 19, 2025

Designed sponsorship and investor pitch decks securing 15+ new partnerships and increased funding opportunities by 40%. Implemented targeted social media marketing strategies, driving a 60% growth in Instagram followers and a more than 300% increase in app downloads. Led cross-functional team to redesign the app UI/UX, reducing drop-off rates by 50% and improving user engagement by 25%.

Junior Communication Designer at Brands Jar Ad Agency, Pune, India

February 1, 2021 - August 19, 2025

Executed 150+ marketing and advertising creatives for Anushka Sharma’s Clean Slate Films, TREMEX, Mirar Beer, increasing engagement by 40% and improving visibility across 15+ digital platforms. Developed promotional designs for Amazon Prime’s Paatal Lok and Netflix’s Bulbbul, contributing to a 25% increase in reach and over 3 million impressions in three months.