I am a versatile Senior Specialist in Inbound Marketing, Content Writing, and Automation with over 9 years of experience in the GCC. I have a proven track record as a bilingual editor, handling diverse writing projects including academic writing for medical papers and SEO-optimized blogs. Expert in automation operations, user journey design, and content strategy, I offer strong foundations in social media marketing, web management, and analytics. I am committed to delivering high-quality, impactful content that drives engagement, conversions, and measurable results with speed, precision, and zero need for supervision. My passion lies in crafting strategic marketing campaigns and managing content across multiple channels to achieve business goals and enhance brand communication.

Raeshah Ali

I am a versatile Senior Specialist in Inbound Marketing, Content Writing, and Automation with over 9 years of experience in the GCC. I have a proven track record as a bilingual editor, handling diverse writing projects including academic writing for medical papers and SEO-optimized blogs. Expert in automation operations, user journey design, and content strategy, I offer strong foundations in social media marketing, web management, and analytics. I am committed to delivering high-quality, impactful content that drives engagement, conversions, and measurable results with speed, precision, and zero need for supervision. My passion lies in crafting strategic marketing campaigns and managing content across multiple channels to achieve business goals and enhance brand communication.

Available to hire

I am a versatile Senior Specialist in Inbound Marketing, Content Writing, and Automation with over 9 years of experience in the GCC. I have a proven track record as a bilingual editor, handling diverse writing projects including academic writing for medical papers and SEO-optimized blogs. Expert in automation operations, user journey design, and content strategy, I offer strong foundations in social media marketing, web management, and analytics.

I am committed to delivering high-quality, impactful content that drives engagement, conversions, and measurable results with speed, precision, and zero need for supervision. My passion lies in crafting strategic marketing campaigns and managing content across multiple channels to achieve business goals and enhance brand communication.

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Language

Arabic
Fluent
English
Advanced

Work Experience

Social Media Manager at THTC / AroundMe, Transport Hi-Tech Consultants
November 1, 2024 - Present
Craft LinkedIn content for THTC & AroundMe. Manage AroundMe’s social media accounts and SEO outsourcing agency. Review all brand content to maintain consistency in voice, messaging, and style across channels.
Content Writer at ITSS Software Solutions, Odoo Partner
January 1, 2024 - Present
Develop website landing pages in Arabic and English. Establish and enrich content for the website blog. Set up and launch email marketing campaigns.
Senior Inbound Marketer at Daily Mealz, F & B Mobile App
January 1, 2025 - August 19, 2025
Planned, built, and managed user automation journeys across platforms including WebEngage, Gameball, Mora. Monitored and optimized journey performance, raising conversion rates from 0.15% to 3%. Coordinated vendors and agencies to execute omnichannel campaigns across email, push, in-app, and SMS. Increased email open rates and CTR significantly through targeted engaging content and segmentation. Managed SMS campaigns end-to-end including targeting, content creation, execution, and tracking. Designed campaign-specific landing pages. Led strategy and execution of gamification and loyalty programs to enhance user retention. Created content for seasonal, promotional, and audience-specific campaigns while refining social media content.
Freelance Writer / Translator at Self-Employed
January 1, 2019 - August 19, 2025
Wrote SEO-friendly articles, website content, company profiles, digital and print magazine features, UX copy, and newsletters. Worked in diverse industries including Tourism, Lifestyle, Radio & TV Networks, Food & Beverages, Medical and Digital Solutions. Handled projects for clients like Iraqi Airways, Al Horia Radio & Television, PCure Medical Centre, Sanad Pro, IRSAA, and EMAC (UAE-based Advertising Agency). Developed medical publications including brochures, booklets, and research-based materials.

Education

License in English Language at Faculty of Arts, Cairo University
January 1, 2011 - January 1, 2015
Diploma in English Language at British Institute of English Language
January 1, 2009 - January 1, 2011

Qualifications

Inbound Marketing Certificate
January 11, 2030 - August 19, 2025

Industry Experience

Healthcare, Media & Entertainment, Software & Internet, Transportation & Logistics