I am Laura Puig Amorós, a specialist in Digital Marketing and Artificial Intelligence applied to business strategy. With over a decade of experience leading marketing and communications projects for B2B and B2C clients, I develop comprehensive strategies for SEO/SEM, digital advertising, e-commerce, web design, and social media management. I am a results-oriented professional with an analytical and creative approach, capable of combining strategic rigor with practical execution. Passionate about innovation, I combine analytics, creativity, and strategic vision to drive online growth and visibility. I currently lead marketing and communications initiatives in law firms and other industries in Spain, and I continue to train in AI applied to marketing to offer relevant and scalable solutions. I stand out for completing my work in the estimated time, providing quality, experience, good communication, and focusing on the client's objectives. ----- Soy Laura Puig Amorós, especialista en Marketing Digital e Inteligencia Artificial aplicada a la estrategia empresarial. Con más de una década dirigiendo proyectos de marketing y comunicación para clientes B2B y B2C, desarrollo estrategias integrales de SEO/SEM, publicidad digital, comercio electrónico, diseño web y gestión de redes sociales. Soy una profesional orientada a resultados, con enfoque analítico y creativo, capaz de combinar rigor estratégico con ejecución práctica. Apasionada por la innovación, combino analítica, creatividad y visión estratégica para impulsar crecimiento y visibilidad online. Actualmente lidero iniciativas de marketing y comunicación en firmas legales y otras industrias en España, y sigo formándome en IA aplicada al marketing para ofrecer soluciones próximas y escalables.…

Laura Puig Amorós

I am Laura Puig Amorós, a specialist in Digital Marketing and Artificial Intelligence applied to business strategy. With over a decade of experience leading marketing and communications projects for B2B and B2C clients, I develop comprehensive strategies for SEO/SEM, digital advertising, e-commerce, web design, and social media management. I am a results-oriented professional with an analytical and creative approach, capable of combining strategic rigor with practical execution. Passionate about innovation, I combine analytics, creativity, and strategic vision to drive online growth and visibility. I currently lead marketing and communications initiatives in law firms and other industries in Spain, and I continue to train in AI applied to marketing to offer relevant and scalable solutions. I stand out for completing my work in the estimated time, providing quality, experience, good communication, and focusing on the client's objectives. ----- Soy Laura Puig Amorós, especialista en Marketing Digital e Inteligencia Artificial aplicada a la estrategia empresarial. Con más de una década dirigiendo proyectos de marketing y comunicación para clientes B2B y B2C, desarrollo estrategias integrales de SEO/SEM, publicidad digital, comercio electrónico, diseño web y gestión de redes sociales. Soy una profesional orientada a resultados, con enfoque analítico y creativo, capaz de combinar rigor estratégico con ejecución práctica. Apasionada por la innovación, combino analítica, creatividad y visión estratégica para impulsar crecimiento y visibilidad online. Actualmente lidero iniciativas de marketing y comunicación en firmas legales y otras industrias en España, y sigo formándome en IA aplicada al marketing para ofrecer soluciones próximas y escalables.…

Available to hire

I am Laura Puig Amorós, a specialist in Digital Marketing and Artificial Intelligence applied to business strategy. With over a decade of experience leading marketing and communications projects for B2B and B2C clients, I develop comprehensive strategies for SEO/SEM, digital advertising, e-commerce, web design, and social media management. I am a results-oriented professional with an analytical and creative approach, capable of combining strategic rigor with practical execution.

Passionate about innovation, I combine analytics, creativity, and strategic vision to drive online growth and visibility. I currently lead marketing and communications initiatives in law firms and other industries in Spain, and I continue to train in AI applied to marketing to offer relevant and scalable solutions.

I stand out for completing my work in the estimated time, providing quality, experience, good communication, and focusing on the client’s objectives.

Soy Laura Puig Amorós, especialista en Marketing Digital e Inteligencia Artificial aplicada a la estrategia empresarial. Con más de una década dirigiendo proyectos de marketing y comunicación para clientes B2B y B2C, desarrollo estrategias integrales de SEO/SEM, publicidad digital, comercio electrónico, diseño web y gestión de redes sociales. Soy una profesional orientada a resultados, con enfoque analítico y creativo, capaz de combinar rigor estratégico con ejecución práctica.

Apasionada por la innovación, combino analítica, creatividad y visión estratégica para impulsar crecimiento y visibilidad online. Actualmente lidero iniciativas de marketing y comunicación en firmas legales y otras industrias en España, y sigo formándome en IA aplicada al marketing para ofrecer soluciones próximas y escalables.

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Language

Spanish; Castilian
Fluent
English
Advanced

Work Experience

Digital Marketing & Communication Manager at MARIN Y MATEO ABOGADOS SLP
November 1, 2021 - Present
Responsible for developing communication and marketing strategies for the company and its services. Managed online advertising campaigns (SEM and Facebook Ads), content management, SEO, web and graphic design, video recording and editing, and social media activation for corporate profiles.
Independent Marketing and Communication Professional at Self-employed
September 1, 2010 - Present
Designed and implemented marketing and communication strategies including SEO and SEM, graphic and web design, digital marketing, and social media management. Served a variety of clients across multiple sectors.
Digital Marketing & e-Commerce at SP BERNER PLASTIC GROUP, S.L
October 1, 2021 - August 19, 2025
Developed and executed digital marketing and communication strategies for the company and product lines. Managed social media, SEO, events, online advertising, email marketing, and e-commerce channel development including catalog management and promotions. Led company expansion into Asian e-commerce markets.
Project Manager Creativo at Floramedia España y Portugal
April 1, 2018 - August 19, 2025
Led digital marketing efforts including plan development and execution, communication strategy, creativity, graphic and web design, and social media management.
Social Media & Media Strategist Manager at QUALIA SMART CONSULTING
January 1, 2016 - August 19, 2025
Defined and managed digital communication strategy, social media profiles, web maintenance, content management, SEO, and analytics with a focus on corporate media presence and reputation.
Social Media, Community Manager, Blogger at Canales Corporativos Social Media
August 1, 2013 - August 19, 2025
Executed strategy in digital media, monitored and created content, managed reputation, analytics, and launched campaigns including SEO and SEM.
Marketing & Communication at Gifer Internacional
February 1, 2010 - August 19, 2025
Focused on graphic design and advertising for media along with marketing and communication of the group.
Marketing & Communication at Pinturas Isaval S.L.
April 1, 2007 - August 19, 2025
Developed packaging, advertising campaigns, media relations, and graphic design for the company and its sub-brand.
Marketing and Communication at Aloe Shop
July 1, 2005 - August 19, 2025
Developed communication strategies and promotional campaigns. Restructured corporate image with packaging restyling and designed marketing materials. Supported franchisees in communication improvement.
Communication Integral at Aqueloo Comunicación global
March 1, 2005 - August 19, 2025
Created and planned comprehensive communication campaigns including media planning and relationships. Produced advertising materials such as radio spots and billboards.
Marketing and Communication at Ciudad de las Artes y las Ciencias
December 1, 2004 - August 19, 2025
Designed campaigns, creative concepts, and media planning. Supervised public relations and coordinated promotional actions for facilities.
Creative/Copy at Radiotelevisión Valenciana
February 1, 2004 - August 19, 2025
Created promotional pieces including radio spots and advertisements. Supervised postproduction and creative copywriting for the TV channel and radio station.
Digital Marketing & Communication Manager at MARIN Y MATEO ABOGADOS SLP
November 1, 2021 - Present
Developed communication and marketing strategies for the company and its services. Managed online advertising (SEM and Facebook Ads), content management, SEO, web and graphic design, video production, and social media engagement.
Responsable de Marketing y Comunicación (Independent Professional) at Freelance
September 1, 2010 - Present
Planned and executed marketing and communication strategies including SEO and SEM, graphic and web design, digital marketing, and social media for a range of clients across various industries.
Digital Marketing & e-Commerce at SP BERNER PLASTIC GROUP, S.L
October 1, 2021 - August 19, 2025
Led digital marketing and communication strategies for the company and product areas. Managed social media strategies, web development, SEO, events, advertising, and e-commerce expansion including channel openings on platforms like AliExpress, Amazon, and others. Controlled pricing, promotions, content, and product multimedia assets.
Project Manager Creativo at Floramedia España y Portugal
April 1, 2018 - August 19, 2025
Responsible for digital marketing, planning and executing marketing and communication plans, strategy development, creativity, graphic and web design, and social media management.
Social Media & Media Strategist Manager at QUALIA SMART CONSULTING
January 1, 2016 - August 19, 2025
Defined digital communication strategies, managed corporate social media profiles, conducted web analytics, SEO, content management and design of corporate material and graphics.
Social Media, Community Manager, Blogger at Canales Corporativos Social Media
August 1, 2013 - August 19, 2025
Defined digital media strategy, content monitoring and activation, online reputation management, Google Analytics, SEO and SEM campaign creation and management, and social media account management including gamification.
Marketing & Communication at Gifer Internacional
February 1, 2010 - August 19, 2025
Graphic design and advertising in media; marketing and communication activities for the group.
Marketing & Communication at Pinturas Isaval S.L.
April 1, 2007 - August 19, 2025
Developed packaging, advertising campaigns, media relations, and graphic design. Also responsible for marketing and communication for Gamadeco.
Marketing y Comunicación at Aloe Shop
July 1, 2005 - August 19, 2025
Developed communication strategies and promotional campaigns, restyling corporate image and packaging, designed graphic materials and supported franchisee communication.
Comunicación Integral at Aqueloo Comunicación global
March 1, 2005 - August 19, 2025
Developed integrated communication campaigns including client briefing, communication plan creation, media planning, and production of radio spots and billboard ads.
Marketing y Comunicación at Ciudad de las Artes y las Ciencias
December 1, 2004 - August 19, 2025
Created campaigns, promotional creatives and media planning, supervised PR teams and coordinated promotional actions.
Creativo/Copy at Radiotelevisión Valenciana
February 1, 2004 - August 19, 2025
Produced promotional pieces including radio spots, creatives for TV ads, supervised post-production and managed in-house radio spots.
Digital Marketing & Communication Manager at MARIN Y MATEO ABOGADOS SLP
November 1, 2021 - Present
Desarrollo de estrategias de Comunicación y Marketing de la empresa y sus servicios. Estrategia y gestión de la publicidad online (SEM y Facebook Ads). Gestión de contenidos y SEO. Diseño Web. Diseño gráfico de material corporativo y material digital. Grabación y edición de vídeos. Dinamización de las redes sociales corporativas.
Responsable de Marketing y Comunicación at Independiente (Profesional independiente)
September 1, 2010 - Present
Realización de acciones y estrategias de Marketing y Comunicación. Posicionamiento Web SEO y SEM. Diseño Gráfico y Diseño Web. Marketing Digital. Social Media.
Digital Marketing & e-Commerce at BERNER PLASTIC GROUP, S.L
October 1, 2021 - September 13, 2025
Área Marketing y Comunicación Digital: desarrollo de estrategias y acciones para producto. Dirección de redes sociales. Desarrollo web. SEO. Gestión de eventos. Publicidad externa y en medios impresos. Plan de Marketing Digital y lanzamiento de nuevos productos. E-mail marketing. Publicidad digital: Google Adwords y Facebook Ads. Área e-Commerce: apertura de nuevos canales (Aliexpress, ManoMano, Privalia, Amazon). Gestión de fichas de producto y catálogos. Lanzamientos y expansión de e-Commerce; informes; canal Asia.
Project Manager Creativo at Floramedia España y Portugal
April 1, 2018 - September 13, 2025
Responsable de Marketing Digital. Desarrollo y ejecución de planes de Marketing y Comunicación Digital. Creatividad, diseño gráfico y diseño web. Gestión de redes sociales; analítica y CMS. Producción de material corporativo.
Social Media & Media Strategist Manager at QUALIA SMART CONSULTING
January 1, 2016 - September 13, 2025
Definición de estrategia de comunicación digital. Creación y gestión de perfiles sociales, analítica web, SEO y gestión de contenidos. Mantenimiento de CMS y diseño de material corporativo.
Social Media at Canales Corporativos
August 1, 2013 - September 13, 2025
Gestión de redes sociales, monitorización de contenidos, reputación online, analítica (GA).
Marketing & Comunicación at Gifer Internacional
February 1, 2010 - September 13, 2025
Diseño gráfico y publicidad, marketing y comunicación del grupo.
Marketing & Comunicación at Pinturas Isaval S.L.
April 1, 2007 - September 13, 2025
Desarrollo de packaging, campañas publicitarias, relación con medios, diseño gráfico.
Marketing y Comunicación at Aloe Shop
July 1, 2005 - September 13, 2025
Desarrollo de estrategias de comunicación y campañas promocionales; restyling de packaging, diseño gráfico.
Comunicación Integral at Aqueloo
March 1, 2005 - September 13, 2025
Campañas de comunicación integral; briefing, plan de comunicación, relación con medios; cuñas y anuncios.
Marketing y Comunicación at Ciudad de las Artes y las Ciencias
December 1, 2004 - September 13, 2025
Desarrollo de campañas, creatividad, planificación de medios y gestión de PR para CAC y Oceanográfico.
Comunicación e Imagen at Radiotelevisión Valenciana
February 1, 2004 - September 13, 2025
Creativo/copy; cuñas de radio y publicidad; supervisión de postproducción; diseño de piezas promocionales.

Education

Master of Artificial Intelligence in Digital Marketing, Marketing and Artificial Intelligence at IM Digital Business School
February 1, 2025 - June 1, 2025
Especialista en SEO & SEM, Marketing Digital | Posicionamiento Web at ESIC: Business & Marketing School
January 1, 2016 - January 1, 2017
Máster en Dirección de Marketing Digital y Comunicación Empresarial en Internet Web 2.0 at Esden Business School
January 1, 2010 - January 1, 2011
Postgrado en E-commerce at EUDE Business School
January 1, 2009 - January 1, 2009
Máster en Dirección de Publicidad, Marketing y Comercial at EDE Escuela de Ejecutivos
January 1, 2008 - January 1, 2008
Master of Artificial Intelligence in Digital Marketing, Marketing and Artificial Intelligence at IM Digital Business School
February 1, 2025 - June 1, 2025
Especialista en SEO & SEM, Marketing Digital | Posicionamiento Web at ESIC: Business & Marketing School
January 1, 2016 - January 1, 2017
Máster en Dirección de Marketing Digital y Comunicación Empresarial en Internet Web 2.0 at Esden Business School
January 1, 2010 - January 1, 2011
Postgrado en E-commerce at EUDE Business School
January 1, 2009 - January 1, 2009
Máster en Dirección de Publicidad, Marketing y Comercial at EDE Escuela de Ejecutivos
January 1, 2008 - January 1, 2008
Master of Artificial Intelligence in Digital Marketing, Marketing and Artificial Intelligence at IM Digital Business School
February 1, 2025 - June 1, 2025
Especialista en SEO & SEM, Marketing Digital | Posicionamiento Web at ESIC: Business & Marketing School
January 1, 2016 - January 1, 2017
Máster en Dirección de Marketing Digital y Comunicación Empresarial en Internet Web 2.0 at Esden Business School
January 1, 2010 - January 1, 2011
Postgrado en E-commerce at EUDE Business School
January 1, 2009 - January 1, 2009
Máster en Dirección de Publicidad, Marketing y Comercial at EDE Escuela de Ejecutivos
January 1, 2008 - January 1, 2008

Qualifications

Master of Artificial Intelligence in Digital Marketing, Marketing and Artificial Intelligence
February 1, 2025 - June 1, 2025
Especialista en SEO & SEM, Marketing Digital | Posicionamiento Web
January 1, 2016 - January 1, 2017
Máster en Dirección de Marketing Digital y Comunicación Empresarial en Internet Web 2.0
January 1, 2010 - January 1, 2011
Postgrado en E-commerce
January 1, 2009 - January 1, 2009
Máster en Dirección de Publicidad, Marketing y Comercial
January 1, 2008 - January 1, 2008
Cambridge International Diploma in Effective Business Communication
January 11, 2030 - August 19, 2025
Master of Artificial Intelligence in Digital Marketing, Marketing and Artificial Intelligence
February 1, 2025 - June 1, 2025
Especialista en SEO & SEM, Marketing Digital | Posicionamiento Web
January 1, 2016 - January 1, 2017
Máster en Dirección de Marketing Digital y Comunicación Empresarial en Internet Web 2.0
January 1, 2010 - January 1, 2011
Postgrado en E-commerce
January 1, 2009 - January 1, 2009
Máster en Dirección de Publicidad, Marketing y Comercial
January 1, 2008 - January 1, 2008
Cambridge International Diploma in Effective Business Communication
January 11, 2030 - August 19, 2025
Master of Artificial Intelligence in Digital Marketing, Marketing and Artificial Intelligence
February 1, 2025 - June 1, 2025
Especialista en SEO & SEM, Marketing Digital | Posicionamiento Web
January 1, 2016 - January 1, 2017
Máster en Dirección de Marketing Digital y Comunicación Empresarial en Internet Web 2.0
January 1, 2010 - January 1, 2011
Postgrado en E-commerce
January 1, 2009 - January 1, 2009
Máster en Dirección de Publicidad, Marketing y Comercial
January 1, 2008 - January 1, 2008
Cambridge International Diploma in Effective Business Communication
January 11, 2030 - September 13, 2025
Formador de Formadores
January 11, 2030 - September 13, 2025

Industry Experience

Professional Services, Retail, Manufacturing, Software & Internet, Media & Entertainment, Healthcare, Other
    paper Web Design

    I’ve designed numerous websites, from a company that sold decorative furniture, two law firms, a company that managed inheritances, a physiotherapy clinic, a driver’s license center, a garden furniture company, a home cleaning products company… I work on all of them following the client’s objectives and applying UX as well as basic on-page SEO.

    The only thing I require from the client is the purchase of a hosting and domain.

    I present three theme options for their website (the cost is borne by the client so they retain ownership of the theme, but it’s very affordable). Once the client feels comfortable and identifies with one of the three proposals, we begin working to ensure the project is delivered on schedule.

    paper SEO

    The law firm needed to attract visitors to its website who would convert into clients. To achieve this, I worked (and continue to work) on its blog posts, optimizing them with SEO, using all the SEO techniques appropriate for its business: technical SEO, on-page SEO, content SEO, local SEO, and more. Today, the website’s organic traffic and its conversions account for 80% of the volume of clients arriving at the firm.