I am a results-driven graphic designer based in Edmonton, blending branding, UX/UI, and digital marketing to craft engaging experiences. I thrive on turning complex ideas into clear, accessible designs that resonate with diverse audiences. I collaborate with cross-functional teams across nonprofit and corporate environments, lead creative initiatives for campaigns and product experiences, and continually sharpen my skills in WordPress, Figma, and the Adobe Creative Cloud to deliver user-focused design solutions.

Nataly Zuria

I am a results-driven graphic designer based in Edmonton, blending branding, UX/UI, and digital marketing to craft engaging experiences. I thrive on turning complex ideas into clear, accessible designs that resonate with diverse audiences. I collaborate with cross-functional teams across nonprofit and corporate environments, lead creative initiatives for campaigns and product experiences, and continually sharpen my skills in WordPress, Figma, and the Adobe Creative Cloud to deliver user-focused design solutions.

Available to hire

I am a results-driven graphic designer based in Edmonton, blending branding, UX/UI, and digital marketing to craft engaging experiences. I thrive on turning complex ideas into clear, accessible designs that resonate with diverse audiences.

I collaborate with cross-functional teams across nonprofit and corporate environments, lead creative initiatives for campaigns and product experiences, and continually sharpen my skills in WordPress, Figma, and the Adobe Creative Cloud to deliver user-focused design solutions.

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Language

English
Fluent
Spanish; Castilian
Fluent

Work Experience

Creative Leadership Spanish Creative Designer at Cashco Financial
April 1, 2022 - Present
Spearheaded the creative direction for high-impact digital campaigns, including advertisements, social media content, and internal communications. Led the UX/UI overhaul of the company website, boosting user engagement by enhancing functionality and design with WordPress and Adobe XD. Designed compelling marketing materials, including merchandise, brochures, and promotional assets, ensuring alignment with brand strategy. Coordinated design elements for corporate events, establishing consistent visual branding across multiple channels.
Co-Creator and Graphic Designer at IDEE
October 1, 2021 - Present
Co-founded a nonprofit organization, leading the design and development of all digital and print marketing assets, including websites, social media, and event materials. Implemented effective project management workflows using Monday.com and Slack to optimize team collaboration and program execution. Developed and facilitated creative workshops, empowering youth through art and fostering community engagement.
Freelance Graphic Designer at Multiple Clients
August 1, 2021 - Present
Delivered tailored graphic design solutions for local businesses, specializing in website design, branding, and social media strategy to enhance their digital presence. Collaborated with clients to create engaging visual identities and marketing strategies that aligned with business goals and increased customer engagement.
Graphic Designer at MoveMate
August 31, 2021 - September 4, 2025
Led the redesign of the company website, improving user experience and customer retention through enhanced visual design and navigation. Designed creative content for digital ads and social media, amplifying brand visibility and engagement across digital channels. Contributed to mobile app design, ensuring user-centric design principles and consistency with brand identity.
Guest Services at Morguard
December 31, 2020 - September 4, 2025
Managed online customer reviews and social media channels, addressing inquiries and improving brand loyalty. Assisted in content creation for marketing campaigns and developed materials to support promotional events.

Education

Bachelor of Design: Visual Communications at Freie Universität Berlin
July 31, 2019 - August 31, 2019
Summer Graphic Design Program at The New School (Parsons)
July 1, 2017 - August 31, 2017
Web Design and Digital Marketing (Coursera) at Coursera
January 11, 2030 - October 1, 2025
Indigenous Canada Coursera Course at University of Alberta (Coursera)
January 11, 2030 - October 1, 2025
Writing for the Web and Digital Media Course at UBC Extended Learning
January 11, 2024 - October 1, 2024
bachelor of design: Design and Visual Communications, business at University of Alberta
September 1, 2017 - May 1, 2021

Qualifications

Add your qualifications or awards here.

Industry Experience

Financial Services, Non-Profit Organization, Media & Entertainment, Professional Services, Software & Internet, Education
    paper EDI U of A branding
    I developed a visual brand concept for the University of Alberta’s new Equity, Diversity, and Inclusion (EDI) campaign. The goal was to reflect the university’s commitment to a vibrant, inclusive, and multicultural community. My approach focused on: Celebrating diversity through color and form Designing visuals that feel welcoming, energetic, and representative of many voices Creating a system that could live across digital, print, and campus platforms This project explored how branding can go beyond a logo—serving as a message of unity, representation, and belonging.
    paper AIDER
    Welcome to Aider, a conceptual personal assistant app designed to make scheduling and organizing your calendar effortless. Aider was created with a strong focus on user experience, prioritizing simplicity and intuitive functionality. graphicdesigner ux/ui
    paper Pattern Design Portfolio
    My name is Nataly Zuria, an Edmonton-based surface pattern designer and graphic artist. I create bold, colorful, and nature-inspired patterns that blend playful energy with intentional design. Growing up in a Latino household taught me the importance of community, storytelling, and finding beauty in the everyday—influences that shine through every collection I create. Whether it’s a pattern inspired by my grandmother’s kitchen tiles or the sunflowers in my garden, each design carries a personal connection and a touch of joy. My approach ensures that every pattern feels authentic, expressive, and versatile—ready to bring warmth and personality to textiles, apparel, stationery, or home décor. Each collection is crafted to spark emotion, celebrate culture, and add color to the ordinary. animator graphicdesigner