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I am an experienced strategic content professional skilled in managing branded campaigns, cross-functional teams, and digital storytelling for B2B audiences. Known for process-driven execution, clear communication, and delivering engaging, search-optimized content at scale. My background includes managing patient scheduling and coordination in healthcare settings, contributing to operational efficiency and compliance. I excel in project management, cross-team collaboration, and improving internal workflows to reduce bottlenecks, enhance communication, and improve content deliverability. Currently, I serve as Interim Content Director at Skipta, leading high-level content strategy across digital platforms, aligning messaging with business objectives, and strengthening brand voice. I have a strong focus on data-driven campaign performance, stakeholder coordination, and quality assurance. My experience spans administrative support, digital content development, and marketing operations with a commitment to improving efficiency and engagement across diverse teams and projects.…I am an experienced strategic content professional skilled in managing branded campaigns, cross-functional teams, and digital storytelling for B2B audiences. Known for process-driven execution, clear communication, and delivering engaging, search-optimized content at scale. My background includes managing patient scheduling and coordination in healthcare settings, contributing to operational efficiency and compliance. I excel in project management, cross-team collaboration, and improving internal workflows to reduce bottlenecks, enhance communication, and improve content deliverability. Currently, I serve as Interim Content Director at Skipta, leading high-level content strategy across digital platforms, aligning messaging with business objectives, and strengthening brand voice. I have a strong focus on data-driven campaign performance, stakeholder coordination, and quality assurance. My experience spans administrative support, digital content development, and marketing operations with a commitment to improving efficiency and engagement across diverse teams and projects.

Isabel Wentzel

Project Manager, Content Producer, Content Strategist, +2

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I am an experienced strategic content professional skilled in managing branded campaigns, cross-functional teams, and digital storytelling for B2B audiences. Known for process-driven execution, clear communication, and delivering engaging, search-optimized content at scale. My background includes managing patient scheduling and coordination in healthcare settings, contributing to operational efficiency and compliance. I excel in project management, cross-team collaboration, and improving internal workflows to reduce bottlenecks, enhance communication, and improve content deliverability. Currently, I serve as Interim Content Director at Skipta, leading high-level content strategy across digital platforms, aligning messaging with business objectives, and strengthening brand voice. I have a strong focus on data-driven campaign performance, stakeholder coordination, and quality assurance. My experience spans administrative support, digital content development, and marketing operations with a commitment to improving efficiency and engagement across diverse teams and projects.…I am an experienced strategic content professional skilled in managing branded campaigns, cross-functional teams, and digital storytelling for B2B audiences. Known for process-driven execution, clear communication, and delivering engaging, search-optimized content at scale. My background includes managing patient scheduling and coordination in healthcare settings, contributing to operational efficiency and compliance. I excel in project management, cross-team collaboration, and improving internal workflows to reduce bottlenecks, enhance communication, and improve content deliverability. Currently, I serve as Interim Content Director at Skipta, leading high-level content strategy across digital platforms, aligning messaging with business objectives, and strengthening brand voice. I have a strong focus on data-driven campaign performance, stakeholder coordination, and quality assurance. My experience spans administrative support, digital content development, and marketing operations with a commitment to improving efficiency and engagement across diverse teams and projects.

Available to hire

I am an experienced strategic content professional skilled in managing branded campaigns, cross-functional teams, and digital storytelling for B2B audiences. Known for process-driven execution, clear communication, and delivering engaging, search-optimized content at scale. My background includes managing patient scheduling and coordination in healthcare settings, contributing to operational efficiency and compliance. I excel in project management, cross-team collaboration, and improving internal workflows to reduce bottlenecks, enhance communication, and improve content deliverability.

Currently, I serve as Interim Content Director at Skipta, leading high-level content strategy across digital platforms, aligning messaging with business objectives, and strengthening brand voice. I have a strong focus on data-driven campaign performance, stakeholder coordination, and quality assurance. My experience spans administrative support, digital content development, and marketing operations with a commitment to improving efficiency and engagement across diverse teams and projects.

Skills

Experience Level

Expert

Expert

Expert

Intermediate

Intermediate

Language

English

Fluent

Spanish; Castilian

Intermediate

Work Experience

Managed Patient Scheduling and Coordination at Spine & Sport Physical Therapy

July 31, 2010 - August 19, 2025

Managed patient scheduling and coordination, supporting therapists and maintaining clinic efficiency. Improved marketing processes in collaboration with the Clinic Director and ensured compliance with HIPAA through accurate documentation and invoicing. Served as a liaison between patients, healthcare providers, and insurance companies, ensuring quality service and benefit verification.

Student Life Assistant at Trinity International University

January 1, 2021 - August 19, 2025

Oversaw administrative processes for student events, resource allocation, and chapel credit tracking. Reviewed and approved student-led events to ensure compliance with campus policies and logistical execution.

Content Manager at Skipta

October 1, 2023 - Present

Managed and launched 100+ branded content programs across internal Skipta platforms using Airtable, AI tools, and Microsoft Suite. Represented the Content team in cross-departmental kickoffs with Sales, Client Solutions, Analytics, Tech, Creative, and Engagement teams to align project goals. Oversaw monthly operations for 10-30 deliverables leveraging Airtable and Excel ensuring deadline compliance, visibility, and seamless stakeholder coordination. Reduced turnaround time for all content types from 17 to 10 business days by streamlining workflows and improving cross-team collaboration. Directed strategy and execution for 23 primary, 42 micro, and 15 disease spotlight communities, increasing content platform relevance. Designed and implemented a scalable editorial pipeline in Airtable, growing monthly content output from 6 to 40-80 pieces and enabling diverse content formats. Coordinated assets and timelines across six departments and VP-level stakeholders, enhancing communication effi

Interim Content Director at Skipta

August 31, 2024 - August 19, 2025

Led high-level content strategy across Skipta’s digital platforms, aligning messaging with business objectives and strengthening brand voice across sponsored and internal content. Represented content operations in executive meetings and partner briefings, influencing strategic decisions. Directed content planning for key digital assets including site communities and major conference coverage, ensuring content relevancy and delivery precision. Spearheaded workflow enhancements using Airtable, streamlining internal processes and reducing content production bottlenecks across the team.