I’m a critical thinker and a committed designer with 12 years of experience in innovative packaging design, brand development, print vendor relations, and materials for CPG brands. I enjoy working internally toward a cohesive storytelling narrative, conducting competitor research, delivering clean mechanicals, and mentoring junior designers.

Bailey Huck

I’m a critical thinker and a committed designer with 12 years of experience in innovative packaging design, brand development, print vendor relations, and materials for CPG brands. I enjoy working internally toward a cohesive storytelling narrative, conducting competitor research, delivering clean mechanicals, and mentoring junior designers.

Available to hire

I’m a critical thinker and a committed designer with 12 years of experience in innovative packaging design, brand development, print vendor relations, and materials for CPG brands.

I enjoy working internally toward a cohesive storytelling narrative, conducting competitor research, delivering clean mechanicals, and mentoring junior designers.

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Language

English
Fluent

Work Experience

Senior Graphic Designer in Branding & Packaging at Freelance (Remote)
August 1, 2021 - August 20, 2025
Worked remotely as a senior graphic designer specializing in branding and packaging for various clients including Summer Fridays, Jones Road, Alpyn, Fever-Tree, and Twenty/Twenty Beauty. Responsibilities included design direction, packaging design, renderings for new products, brand development, packaging guideline creation, mechanical builds, holiday packaging, and product redesign for medical brands.
Senior Packaging Designer & Production, Contracted at TULA SKINCARE (Remote)
April 1, 2024 - August 20, 2025
Led packaging design and production for TULA skincare brand including managing 900 SKU lines for US and international markets. Negotiated pricing with operations, collaborated with marketing, digital, and experiential teams. Presented progress to leadership and approved vendor proofs. Edited CGI renders and photography. Produced in-store posters, signage, print, and email ads. Developed detailed packaging guidebook for the brand.
Senior Packaging Designer & Prototype Artist at Garrett Clifford Design & Utley’s Inc.
September 1, 2020 - August 20, 2025
Handmade custom primary and secondary packaging for top beauty brands. Communicated with in-house teams and agencies to improve packaging through structure, applications, materials, and print. Mentored junior designers in computer and hand skills. Converted Pantone colors to complex paint and ink systems. Created photo retouching, pattern making, and renders using Photoshop and Dimension. Promoted twice from Designer to Senior Designer.
Graphic Designer at Bérard Associates
May 6, 2013 - September 14, 2015
Worked in a fast-paced agency environment to rebrand and develop new brands including Nexxus, Lakmé, and StriVectin. Organized large brand inventories with color-coding and layouts. Designed retail experiences and trade show displays. Started as an intern and received three promotions in two years.

Education

BFA in Graphic Design at Virginia Commonwealth University School of the Arts
January 1, 2009 - January 1, 2013
Independent Study Packaging Design at Virginia Commonwealth University School of the Arts
January 1, 2012 - January 1, 2013

Qualifications

Add your qualifications or awards here.

Industry Experience

Consumer Goods, Retail, Media & Entertainment, Professional Services, Manufacturing, Other