I have 10 years of experience as a Social Media and Digital Content Planner, with a strong background in branding and influencer marketing. I create content for my own channels as a hobby and have mostly worked with retail clients, both in communication agencies and as a brand manager. My expertise includes developing content calendars and brand activations/influencer activations across various social media platforms such as Instagram, Facebook, and TikTok. I am passionate about crafting engaging digital campaigns and strategic partnerships to boost brand presence and engagement.

Mayara Chagas

I have 10 years of experience as a Social Media and Digital Content Planner, with a strong background in branding and influencer marketing. I create content for my own channels as a hobby and have mostly worked with retail clients, both in communication agencies and as a brand manager. My expertise includes developing content calendars and brand activations/influencer activations across various social media platforms such as Instagram, Facebook, and TikTok. I am passionate about crafting engaging digital campaigns and strategic partnerships to boost brand presence and engagement.

Available to hire

I have 10 years of experience as a Social Media and Digital Content Planner, with a strong background in branding and influencer marketing. I create content for my own channels as a hobby and have mostly worked with retail clients, both in communication agencies and as a brand manager.

My expertise includes developing content calendars and brand activations/influencer activations across various social media platforms such as Instagram, Facebook, and TikTok. I am passionate about crafting engaging digital campaigns and strategic partnerships to boost brand presence and engagement.

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Language

Portuguese
Fluent
English
Advanced
Spanish; Castilian
Intermediate

Work Experience

Marketing Manager at Aloma Group - Manolo Bakes Portugal and Pastelaria Aloma
June 1, 2023 - Present
Responsible for brand management in Portugal, covering social media, merchandising, and event organization. Developed marketing campaigns, strategic partnerships, product launches, and influencer collaborations.
Digital Planner at LisboaExit - Marketing Agency
February 1, 2023 - August 20, 2025
Planned and executed digital campaigns for major retail clients in Brazil, including in-store activations, social media strategies, influencer partnerships, press kits, and promotional initiatives.
Content Specialist / Social Media Manager and Copywriter at Ether Digital
September 1, 2021 - August 20, 2025
Managed social media and copywriting for brands such as Zeiss, LG, and BRF, focusing on digital content creation and brand communication.

Education

Bachelor’s Degree in Advertising at UNIVILLE Universidade - Brazil
January 1, 2015 - December 1, 2018
Vocational Diploma in Management at CNEC - Brazil
February 1, 2012 - July 1, 2013

Qualifications

Courses & Certificates Influencer Marketing 2024; TikTok For Brands 2025; Mobile Content Creation 2025
January 11, 2030 - August 20, 2025

Industry Experience

Retail, Media & Entertainment, Consumer Goods