María del Carmen Ramírez Pérez

Content Creator (Internship) at Parnaso Comunicación, Marketing Agency

Created strategic visual content including Reels, Stories, and Carousels for TikTok and Instagram, increasing visibility by 40% and contributing to a 15% rise in product sales. Executed focused content strategies for Instagram and TikTok. Produced engaging copy that resulted in a 20% community growth within 3 months. Wrote SEO-driven newsletters and researched trends to adapt brand content strategies.

Marketing Digital & Community Manager at NVB Innovation Business, Mexico City

Planned, wrote, and scheduled content across Instagram, Facebook, LinkedIn, and YouTube tailored to social media trends and formats. Increased engagement by 70% in 6 months through organic content and campaign strategies. Managed brand-aligned content and visual design. Executed email marketing campaigns achieving 5% open rates despite spam folder issues. Created bilingual visual content. Maintained consistent 3% monthly organic growth. Managed community interaction with 24-hour response time. Led interactive campaigns aligned with current events and digital community language. Monitored KPIs and produced monthly performance reports. Utilized automation and AI tools such as ChatGPT, Metricool, and CRM systems. Authored blog and newsletter articles with SEO strategy achieving a 5% open rate. Increased client testimonial generation by 5% over one year.

Marketing Digital & Community Manager at NVB Innovation Business

Planned, wrote, and scheduled content for Instagram, Facebook, LinkedIn, and YouTube; increased engagement by 70% in 6 months through organic content and campaign strategies. Managed content and visual design aligned with brand identity. Executed email marketing campaigns, achieving a 5% open rate. Created visual content (posts, stories, reels) in both Spanish and English. Designed and implemented the content strategy, achieving a consistent 3% monthly organic growth. Managed community messages and comments, providing responses within 24 hours. Led interactive campaigns adapted to current events and the digital community’s language. Monitored KPIs and prepared detailed monthly performance reports. Used automation and AI tools (ChatGPT, AI, Metricool, and CRM systems). Wrote blog and newsletter articles with SEO strategy, reaching a 5% open rate. Boosted client testimonial generation by 5% over one year.

Community Manager at NVB I nnovation Business

Responsible for growing the LinkedIn community, increasing engagement and reach. Increased the LinkedIn community by 50% over the past two years, reaching more than 4,000 followers. Managed branding identity and corporate image, designed content strategies that boosted engagement by 35% on Facebook and LinkedIn. Implemented email marketing campaigns via Mailchimp, achieving a 25% open rate. Coordinated online events to enhance brand awareness. Developed copywriting and content planning skills. Monitored social media metrics, created and scheduled visual and graphic content, and engaged with the online community. Managed social media campaigns focused on engagement and conversion. Produced newsletters for the website.