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I am a dynamic marketing professional passionate about boosting brand visibility and engagement across platforms. Skilled in creating compelling content including blogs, advertising, social media copy, and design that truly reflects brand voice and connects with audiences. With experience in both B2B and B2C marketing, email campaigns, and scriptwriting, I bring fresh ideas and enthusiasm to every project. My versatile background spans fashion, health and wellness, beauty, and education, allowing me to deliver impactful results.…I am a dynamic marketing professional passionate about boosting brand visibility and engagement across platforms. Skilled in creating compelling content including blogs, advertising, social media copy, and design that truly reflects brand voice and connects with audiences. With experience in both B2B and B2C marketing, email campaigns, and scriptwriting, I bring fresh ideas and enthusiasm to every project. My versatile background spans fashion, health and wellness, beauty, and education, allowing me to deliver impactful results.

Katie Wilder

Content Creator, Copywriter, Social Media Manager, +2

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I am a dynamic marketing professional passionate about boosting brand visibility and engagement across platforms. Skilled in creating compelling content including blogs, advertising, social media copy, and design that truly reflects brand voice and connects with audiences. With experience in both B2B and B2C marketing, email campaigns, and scriptwriting, I bring fresh ideas and enthusiasm to every project. My versatile background spans fashion, health and wellness, beauty, and education, allowing me to deliver impactful results.…I am a dynamic marketing professional passionate about boosting brand visibility and engagement across platforms. Skilled in creating compelling content including blogs, advertising, social media copy, and design that truly reflects brand voice and connects with audiences. With experience in both B2B and B2C marketing, email campaigns, and scriptwriting, I bring fresh ideas and enthusiasm to every project. My versatile background spans fashion, health and wellness, beauty, and education, allowing me to deliver impactful results.

Available to hire

I am a dynamic marketing professional passionate about boosting brand visibility and engagement across platforms. Skilled in creating compelling content including blogs, advertising, social media copy, and design that truly reflects brand voice and connects with audiences.

With experience in both B2B and B2C marketing, email campaigns, and scriptwriting, I bring fresh ideas and enthusiasm to every project. My versatile background spans fashion, health and wellness, beauty, and education, allowing me to deliver impactful results.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Work Experience

Content Creator + Copywriter at Freelance

January 1, 2025 - Present

Design visually engaging social media posts tailored for Instagram, Facebook, and LinkedIn to maximize audience connection. Craft SEO-optimized copy integrating targeted keywords and hashtags to enhance organic reach and engagement. Manage multiple projects independently and collaborate closely with clients to understand target audiences and campaign goals, delivering customized content solutions.

Creative Marketing Coordinator at Brandastic Digital Marketing Agency

December 31, 2024 - August 21, 2025

Developed and wrote compelling email and SMS marketing copy, social media posts, blogs, advertising, website copy, scripts, and product descriptions tailored to diverse brand voices. Managed and scheduled organic content calendars and photoshoot planning for a wide array of B2B and B2C clients. Used Sprout Social, Sked Social, and Hootsuite for organic social posting. Managed 4–6 client accounts as Social Media Community Manager, nurturing brand communities through daily engagement. Proficient in driving email marketing and social media content across platforms including Mailchimp, Klaviyo, Facebook, Instagram, Twitter, YouTube, and TikTok. Analyzed metrics to optimize reach and impact. Collaborated with digital teams, marketing directors, and graphic designers to shape campaign briefs and strategies. Efficiently advanced multiple projects and client relations simultaneously with high urgency.

District Visual Manager at Hennes & Mauritz AB (H&M)

December 31, 2021 - August 21, 2025

Supported sales and profit goals for a territory of 19 stores with approximately $110 million in annual sales. Conducted frequent visual merchandising store walkthroughs both in-person and remotely. Identified opportunities to drive sales while maintaining global visual standards. Managed visual merchandising executions for 85 campaigns annually. Supervised 53 visual team members on store frontage, window displays, merchandising, and styling. Developed and led visual workshops teaching merchandising techniques and brand rules. Acted as coach and mentor creating development roadmaps for top talent. Selected as 'USA Visual' representative for new customer concepts with multiple trips to Europe HQ and led the creation of a USA team to oversee execution. Analyzed weekly KPI reports including budget, financials, and hours.