I am an innovative and creative digital communications and content expert with over 8 years of experience, particularly in the tech, healthcare, and higher education nonprofit sectors. I am skilled in social media strategy, visual design, and project management, with a proven ability to pivot quickly, collaborate effectively in teams, and work independently. I have extensive experience managing global, cross-timezone collaboration with fully remote teams. Across my career, I have driven significant growth in social media engagement, managed editorial calendars, coordinated complex campaign launches, and provided mentorship to communications interns. I excel at blending creative direction with data-driven strategies to amplify organizational messaging and brand presence.

Payal Shah

I am an innovative and creative digital communications and content expert with over 8 years of experience, particularly in the tech, healthcare, and higher education nonprofit sectors. I am skilled in social media strategy, visual design, and project management, with a proven ability to pivot quickly, collaborate effectively in teams, and work independently. I have extensive experience managing global, cross-timezone collaboration with fully remote teams. Across my career, I have driven significant growth in social media engagement, managed editorial calendars, coordinated complex campaign launches, and provided mentorship to communications interns. I excel at blending creative direction with data-driven strategies to amplify organizational messaging and brand presence.

Available to hire

I am an innovative and creative digital communications and content expert with over 8 years of experience, particularly in the tech, healthcare, and higher education nonprofit sectors. I am skilled in social media strategy, visual design, and project management, with a proven ability to pivot quickly, collaborate effectively in teams, and work independently. I have extensive experience managing global, cross-timezone collaboration with fully remote teams.

Across my career, I have driven significant growth in social media engagement, managed editorial calendars, coordinated complex campaign launches, and provided mentorship to communications interns. I excel at blending creative direction with data-driven strategies to amplify organizational messaging and brand presence.

See more

Language

English
Fluent
Spanish; Castilian
Beginner
French
Beginner
Hindi
Beginner
Gujarati
Beginner
Urdu
Beginner

Work Experience

Independent Contractor - Freelance at Method Q
July 1, 2025 - Present
Manage social media strategy by creating, drafting, copyediting, and scheduling content for various B2B and brand-focused clients. Provide project-based support on a contract basis, including monthly reports on post performance with KPIs, key takeaways, and recommendations.
English Teacher / Language & Culture Assistant at Comunidad de Madrid
June 30, 2025 - August 21, 2025
Created engaging, interactive activities and presentations for students aged 2-7 using Canva and other digital platforms. Taught in multiple bilingual Spanish-English classrooms, creating an inclusive environment for student growth in both languages. Collaborated with Spanish educators and administrators to ensure clear communication of lesson plans, classroom management, and school policies.
Senior Manager of Digital Communications at Future of Privacy Forum
April 30, 2024 - August 21, 2025
Led social media strategy resulting in a 99% increase in LinkedIn audience engagement and 18% growth on X (formerly Twitter). Managed content planning, production, campaigns, copywriting, graphic design, and live streams for CEO and organizational accounts. Collaborated with leadership on long-term strategies and live video productions. Coordinated global communications and design with teams across Europe and Asia involving live event marketing and regional messaging. Managed editorial calendars, monthly newsletters to 12,000+ contacts, and the organization’s website including SEO-optimized content and analytics. Oversaw internship program and vendor relations for PR, media, and graphic design to meet organizational goals.
Digital Communications Manager at Future of Privacy Forum
April 30, 2023 - August 21, 2025
Drove 99% increase in LinkedIn engagement and 18% growth on X by managing social media platforms and content strategy including LinkedIn, X, Instagram, and YouTube. Coordinated campaigns, event coverage, content production, and live streaming. Managed SEO, editorial calendars, and communication distribution. Collaborated on policy projects and partnered with global teams for communications and marketing alignment.
Graphic Designer & Newsletter Director - Freelance at Now Simplified (Acquired by Courier Newsroom)
June 30, 2023 - August 21, 2025
Created visually appealing social media content for an audience of over 151K followers to translate complex policy topics into clear, digestible public content. Coordinated and designed editorial content for weekly newsletters. Executed live-tweeting for virtual events to ensure timely coverage and engagement.
Government Affairs, Policy Assistant at American Association of Colleges of Nursing
August 31, 2020 - August 21, 2025
Managed design and content of policy briefs and fact sheets used in U.S. Congressional meetings and briefings. Led coordination and creative digital content for Student Policy Summit attended by 200+ students annually, including brochures, flyers, social media graphics, and on-site materials. Supported event coordination for various U.S. Congressional receptions, meetings, and networking events.
Public Affairs and Advocacy Intern at Locust Street Group
December 31, 2017 - August 21, 2025
Supported public affairs and advocacy efforts through various intern responsibilities in the organization.
Policy Intern at NAFSA: Association of International Educators
June 30, 2017 - August 21, 2025
Contributed to policy research and support for the association's initiatives as a policy intern.

Education

Bachelor of Arts in Government & International Politics at George Mason University
August 1, 2013 - May 1, 2017
Study Abroad at University of Fribourg
January 1, 2016 - December 31, 2016

Qualifications

Add your qualifications or awards here.

Industry Experience

Healthcare, Education, Non-Profit Organization, Government