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I am Alejandro Isaza, a passionate digital marketer and creative director based in Medellín, Colombia. With extensive experience managing content strategy and digital presence across multiple social media platforms, I specialize in cohesive brand storytelling, audience engagement, and luxury brand positioning. I thrive in leading creative teams and delivering innovative marketing campaigns that drive growth and brand recognition. I am skilled in digital illustration, concept development, and content creation, combining my background in International Business and Marketing with a strong technical proficiency in Adobe Creative Suite and emerging digital tools. Beyond work, I enjoy exploring trends in luxury fashion, visual storytelling, and embracing new AI technologies to enhance marketing and creative outputs.…I am Alejandro Isaza, a passionate digital marketer and creative director based in Medellín, Colombia. With extensive experience managing content strategy and digital presence across multiple social media platforms, I specialize in cohesive brand storytelling, audience engagement, and luxury brand positioning. I thrive in leading creative teams and delivering innovative marketing campaigns that drive growth and brand recognition. I am skilled in digital illustration, concept development, and content creation, combining my background in International Business and Marketing with a strong technical proficiency in Adobe Creative Suite and emerging digital tools. Beyond work, I enjoy exploring trends in luxury fashion, visual storytelling, and embracing new AI technologies to enhance marketing and creative outputs.

Alejandro Isaza

Creative Director, Social Media Manager, Content Strategist, +2

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I am Alejandro Isaza, a passionate digital marketer and creative director based in Medellín, Colombia. With extensive experience managing content strategy and digital presence across multiple social media platforms, I specialize in cohesive brand storytelling, audience engagement, and luxury brand positioning. I thrive in leading creative teams and delivering innovative marketing campaigns that drive growth and brand recognition. I am skilled in digital illustration, concept development, and content creation, combining my background in International Business and Marketing with a strong technical proficiency in Adobe Creative Suite and emerging digital tools. Beyond work, I enjoy exploring trends in luxury fashion, visual storytelling, and embracing new AI technologies to enhance marketing and creative outputs.…I am Alejandro Isaza, a passionate digital marketer and creative director based in Medellín, Colombia. With extensive experience managing content strategy and digital presence across multiple social media platforms, I specialize in cohesive brand storytelling, audience engagement, and luxury brand positioning. I thrive in leading creative teams and delivering innovative marketing campaigns that drive growth and brand recognition. I am skilled in digital illustration, concept development, and content creation, combining my background in International Business and Marketing with a strong technical proficiency in Adobe Creative Suite and emerging digital tools. Beyond work, I enjoy exploring trends in luxury fashion, visual storytelling, and embracing new AI technologies to enhance marketing and creative outputs.

Available to hire

I am Alejandro Isaza, a passionate digital marketer and creative director based in Medellín, Colombia. With extensive experience managing content strategy and digital presence across multiple social media platforms, I specialize in cohesive brand storytelling, audience engagement, and luxury brand positioning. I thrive in leading creative teams and delivering innovative marketing campaigns that drive growth and brand recognition.

I am skilled in digital illustration, concept development, and content creation, combining my background in International Business and Marketing with a strong technical proficiency in Adobe Creative Suite and emerging digital tools. Beyond work, I enjoy exploring trends in luxury fashion, visual storytelling, and embracing new AI technologies to enhance marketing and creative outputs.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Intermediate

Intermediate

Language

Spanish; Castilian

Fluent

English

Advanced

Work Experience

Community Manager at Monastery Couture

July 31, 2025 - August 21, 2025

Led content strategy for Facebook, Instagram, TikTok, LinkedIn, YouTube, and Pinterest, managing an audience of over 650,000 followers while ensuring a consistent visual and verbal brand identity. Managed and mentored a creative team of two graphic designers, coordinating production of editorial campaigns, lookbooks, and 3D animations aligned with the brand’s luxury positioning. Developed creative concepts for collection launches integrating photography, design, and aspirational storytelling. Managed influencer and creator partnerships by designing gifting and collaboration strategies to expand reach and brand presence. Oversaw website aesthetics and content to maintain alignment with brand visual standards. Coordinated multi-channel digital marketing initiatives, including email marketing and SMS campaigns aligned with commercial and brand positioning goals.

Social Media Marketing Manager at Expatgroup.co

March 31, 2024 - August 21, 2025

Developed and executed content strategies based on data analysis and CRM management, driving community engagement and reach. Designed and produced graphic and audiovisual assets using Adobe Illustrator, Photoshop, Premiere Pro, and Procreate. Managed digital presence across social media platforms, ensuring timely and professional communication with the audience. Ensured content quality and consistency inline with brand standards and objectives.

Social Media Marketing Manager at Medellín Gurú

March 31, 2024 - August 21, 2025

Created content plans and strategies for both B2B and B2C audiences across social media and corporate blogs. Wrote scripts and copy for audiovisual content, boosting engagement across digital channels. Managed digital presence across social media platforms ensuring timely and professional communication with the audience. Produced and edited multimedia content using Photoshop, Illustrator, Premiere Pro, and CapCut. Managed interviews and communication channels, strengthening audience relationships.

Founder & Brand Director at Inmaterial

October 1, 2022 - Present

Founded and managed Inmaterial, a digital illustration brand featuring 40+ original designs and a community of over 5,000 followers. Created and sold products featuring proprietary illustrations, achieving consistent profitability through strategic marketing and audience engagement. Designed and developed characters, concepts, and brand identity through digital illustration. Produced multi-format content (reels, posts, stories), including scripting, recording, copywriting, and content grid planning. Planned and executed digital campaigns via Meta Ads (Instagram & Facebook), optimizing for reach, engagement, and conversions.

Creative Director at NEA

December 31, 2025 - August 21, 2025

Led the end-to-end execution of NEA's Unstoppable Collection campaign, overseeing concept development, model casting, photoshoots, video production, and content planning. Directed the campaign’s social media strategy and content management, ensuring cohesive brand storytelling and driving engagement across all digital platforms.