Mathilde Wasselin

Project Manager Marketing (Alternance) at ADEO

Coordinated and managed marketing projects, animated teams through creation of Power BI boards, newsletters, and kiosks. Managed a national event by coordinating commercial agencies and actors to reinforce cohesion and synergy. Optimized website SEO to enhance online visibility and created visual and video content using Adobe Premiere Pro to enrich digital communication.

Communication Officer Intern at Laurie Décoratrice

Supported communication activities including content creation and dissemination.

Communication Officer Intern at YBY Paris

Managed agency portfolio performance monitoring, commercial relations animation, and development opportunity detection. Supported commercial teams in achieving objectives, implemented sales aid tools and disseminated best practices. Organized national event to strengthen cohesion among agencies and commercial actors. Created newsletters, websites content, and optimized SEO. Produced visual and video content with Adobe Premiere Pro.

Sales Advisor, Part-time at Decathlon

Worked on digital marketing and omnichannel communication strategy including SEO, SEA, acquisition strategy, data marketing, CRM and client personalization, e-commerce UX design, and digital project management. Created and sent newsletters, managed product pages, produced visual and video content with Adobe Premiere Pro, led mother's day marketing campaign, stock management, and customer advice.

Machine Operator at Smurfit Kappa

Worked night shifts on the production line.

Stage – Responsable communication (IESEG Lille) at IESEG Lille

Gestion de contenus visuels et campagnes marketing digital et e-commerce; création de contenus visuels et vidéos; coordination des supports de communication.