I am a self-driven Social Media Manager with hands-on experience managing Instagram, TikTok, and Facebook accounts for small businesses and volunteer organizations. I specialize in content creation, video editing, trend research, and analytics reporting. I am passionate about helping brands grow through strategic storytelling and engaging visuals. Currently, I manage multiple client accounts remotely, where I've successfully increased engagement by up to 60% across multiple pages. I thrive in independent work environments, continually learning new skills and applying creativity and innovation to all my projects.

William Lunar Mackay

I am a self-driven Social Media Manager with hands-on experience managing Instagram, TikTok, and Facebook accounts for small businesses and volunteer organizations. I specialize in content creation, video editing, trend research, and analytics reporting. I am passionate about helping brands grow through strategic storytelling and engaging visuals. Currently, I manage multiple client accounts remotely, where I've successfully increased engagement by up to 60% across multiple pages. I thrive in independent work environments, continually learning new skills and applying creativity and innovation to all my projects.

Available to hire

I am a self-driven Social Media Manager with hands-on experience managing Instagram, TikTok, and Facebook accounts for small businesses and volunteer organizations. I specialize in content creation, video editing, trend research, and analytics reporting. I am passionate about helping brands grow through strategic storytelling and engaging visuals.

Currently, I manage multiple client accounts remotely, where I’ve successfully increased engagement by up to 60% across multiple pages. I thrive in independent work environments, continually learning new skills and applying creativity and innovation to all my projects.

See more

Language

English
Fluent
Tagalog
Fluent

Work Experience

Freelance Social Media Manager at Digital Dynamics
November 1, 2024 - Present
Managing social media accounts (TikTok, Instagram, Facebook) for 3 clients including scheduling posts using Buffer and Meta scheduling tools. Creating motion graphics and graphic designs using Canva, CapCut, and Adobe Express. Performing video editing and creation with CapCut and VN. Conducting performance audience research, competitor analysis, and content planning. Increased engagement by up to 60% across multiple pages in 3 months.
Volunteer Social Media Manager at FIND Services
March 1, 2025 - Present
Developed monthly content plans and custom visual posts. Scheduled and managed content using Meta tools. Engaged community through stories, reels, and daily interactions.

Education

High School Graduate at Mackay State High School
January 11, 2030 - August 22, 2025

Qualifications

Bookkeeping Professional Certificate
January 11, 2030 - August 22, 2025
Google Data Analytics Professional Certificate
January 11, 2030 - August 22, 2025

Industry Experience

Media & Entertainment, Non-Profit Organization, Professional Services, Retail, Other