Available to hire
I help brands grow through strategic, creative, and data-informed marketing. With extensive experience in brand management and a 360° understanding of both traditional and digital channels, I bring a sharp eye for positioning and a strong focus on measurable results. I craft campaigns, shape brand identities, and optimize engagement across platforms, aligning marketing efforts with business objectives to boost visibility, relevance, and long-term growth. Having worked both in agencies and in-house teams, I offer a well-rounded perspective that enables the delivery of strategies that drive tangible outcomes.
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Language
English
Fluent
Greek, Modern
Fluent
Work Experience
Integrated Marketing & Public Relations Consultant
November 1, 2012 - PresentAssist companies in achieving growth by developing distinctive branding and marketing strategies, enhancing public relations and event initiatives, managing media campaigns, strengthening online presence, and creating engaging content.
Office Manager / Property Manager at OPTICLICKS LTD / ISTOCOM LTD
June 30, 2025 - August 23, 2025Managed day-to-day office operations and corporate administration. Liaised with partners including banks, lawyers, and auditors. Handled Human Resource tasks including contracts, migration procedures, and payroll. Managed 'Know Your Client' (KYC) processes, invoices from suppliers, and payments. Managed 17 properties including sales, rentals, contracts, payments, and maintenance. Organized private company events.
Head of Marketing & Online Communities at KANIKA HOTELS & RESORTS
February 28, 2023 - August 23, 2025Managed B2B partner relations with international tour operators and travel agents. Planned and executed global digital campaigns for B2C audiences. Oversaw hotels’ content on partner websites and external media platforms. Developed and managed social media presence and online communities. Produced content including photography, video, articles, and copywriting. Led branding initiatives for new hotel brands from concept to market launch. Coordinated Public Relations activities including events, press releases, interviews, and articles.
Marketing Manager at EVPALIA GROUP
October 31, 2017 - August 23, 2025Developed and implemented marketing strategy and creative content across online ads, social media, websites, and email.
Regional Marketing Manager (Cyprus, Greece, Malta) at ASBIS KYPROS LTD
May 31, 2015 - August 23, 2025Oversaw B2B and B2C marketing operations across Cyprus, Greece, and Malta. Managed cross-functional teams responsible for marketing and online sales. Developed and implemented integrated marketing strategies across three markets, promoting global tech brands such as Apple, Microsoft, Dell, Blackberry, Logitech, as well as in-house brands Prestigio and Canyon. Led public relations efforts including events, press releases, and editorial content.
Marketing Manager at PRIMETEL
November 30, 2012 - August 23, 2025Led a marketing team of 17 professionals across product management, advertising, media buying, public relations & promotions, editorial, design & production, social media, and mobile marketing. Directed integrated marketing campaigns across multiple channels. Conducted market research and guided product development. Managed a large-scale marketing budget and negotiated with media outlets, production houses, and strategic partners. Implemented an enhanced Public Relations strategy including media relations, Corporate Social Responsibility initiatives, sponsorships, events, and major exhibitions.
Integrated Marketing Consultant at ONE TARGET INTEGRATED COMMUNICATION
May 31, 2012 - August 23, 2025Founded and led an independent agency providing marketing consultancy services. Managed full marketing strategy and media planning, handling significant media budgets with focus on efficiency and ROI. Planned and executed media strategy for PrimeTel as an external consultant throughout the period.
Marketing & Media Executive at PRIMETEL
September 30, 2007 - August 23, 2025Core team member for the launch of PrimeTel as the first private telecom provider offering triple-play services in Cyprus. Internalized media planning and negotiations, achieving significant savings. Built and executed a robust Public Relations program, organizing events and cultivating key journalism relationships.
Account Director at VELOS ADVERTISING & DESIGN
August 31, 2006 - August 23, 2025Developed integrated marketing and Public Relations strategies for corporate clients. Acted as primary liaison between clients and design teams. Established agency’s media department, transforming it into a full-service advertising agency. Increased media billing by 1000% in the first year. Managed a diverse client portfolio over 9 years.
Account Executive at ECASTICA ADVERTISING
September 30, 1997 - August 23, 2025Managed client service and media department independently within one week of employment for a variety of clients including major media budget accounts.
Integrated Marketing & Public Relations Consultant
November 1, 2012 - PresentAssisted companies in achieving growth by developing distinctive branding and marketing strategies, enhancing public relations and event initiatives, managing media campaigns, strengthening online presence, and creating engaging content.
Office Manager / Property Manager at OPTICLICKS LTD / ISTOCOM LTD
June 30, 2025 - August 23, 2025Managed day-to-day office operations and corporate administration. Liaised with partners including banks, lawyers, and auditors. Handled Human Resource tasks including contracts, migration procedures, and payroll. Managed 'Know Your Client' (KYC) processes, invoices, payments. Managed 17 properties handling sales, rentals, contracts, payments, and maintenance. Organized private company events.
Head of Marketing & Online Communities at KANIKA HOTELS & RESORTS
February 28, 2023 - August 23, 2025Managed B2B partner relations with international tour operators and travel agents. Planned and executed global digital campaigns for B2C audiences. Oversaw hotel content on partner websites and external media platforms. Developed and managed social media presence and online communities. Produced multimedia content including photography, video, articles, and copywriting. Led branding initiatives for new hotel brands from concept to market launch. Coordinated Public Relations activities including events, press releases, interviews, and articles.
Marketing Manager at EVPALIA GROUP
October 1, 2017 - August 23, 2025Developed and implemented marketing strategy and creative content across online ads, social media, websites, and email.
Regional Marketing Manager (Cyprus, Greece, Malta) at ASBIS KYPROS LTD
May 31, 2015 - August 23, 2025Oversaw B2B and B2C marketing operations across Cyprus, Greece, and Malta. Managed cross-functional teams responsible for marketing and online sales. Developed and implemented integrated marketing strategies across all three markets, promoting global tech brands such as Apple, Microsoft, Dell, Blackberry, Logitech, and in-house brands Prestigio and Canyon. Led public relations efforts including events, press releases, editorial content.
Marketing Manager at PRIMETEL
November 30, 2012 - August 23, 2025Led a marketing team of 17 professionals across product management, advertising, media buying, public relations & promotions, editorial, design & production, social media, and mobile marketing. Directed integrated marketing campaigns across multiple channels. Conducted market research and guided product development. Managed a large-scale marketing budget and negotiated directly with media outlets, production houses, and strategic partners. Implemented an enhanced Public Relations strategy encompassing media relations, Corporate Social Responsibility (CSR) initiatives, sponsorships, events, and participation in major exhibitions ensuring alignment with stakeholders and partners.
Integrated Marketing Consultant at ONE TARGET INTEGRATED COMMUNICATION
May 1, 2012 - August 23, 2025Founded and led an independent agency offering marketing consultancy services. Handled full marketing strategy and media planning, managing significant media budgets with a focus on efficiency and ROI. Planned and executed the Media Strategy for PrimeTel as external consultant during the entire period.
Marketing & Media Executive at PRIMETEL
September 1, 2007 - August 23, 2025Part of the core team that launched PrimeTel as the first private telecom provider to offer triple-play services in Cyprus. Internalized media planning and negotiations, achieving six-figure annual savings for the company. Built and executed a robust Public Relations program organizing strategic events and cultivating media relationships with key journalists in sports, TV, and IT.
Account Director at VELOS ADVERTISING & DESIGN
August 31, 2006 - August 23, 2025Developed integrated marketing and Public Relations strategies for a range of corporate clients. Acted as the primary liaison between clients and the design team. Established the agency’s media department, transforming a design studio into a full-service advertising agency. Increased media billing by 1000% within the first year through strategic media planning and client acquisition. Managed a diverse portfolio of clients over 9 years.
Account Executive at ECASTICA ADVERTISING
September 1, 1997 - August 23, 2025Handled the clients’ service and media department independently within one week of employment, managing a variety of clients and projects including big media budget clients.
Integrated Marketing & Public Relations Consultant
November 1, 2012 - PresentAssisted companies in achieving growth by developing distinctive branding and marketing strategies, enhancing public relations and event initiatives, managing media campaigns, strengthening online presence, and creating engaging content.
Office Manager / Property Manager at OPTICLICKS LTD / ISTOCOM LTD
June 1, 2025 - August 23, 2025Managed day-to-day office operations and corporate administration. Liaised with partners including banks, lawyers, and auditors. Handled Human Resource tasks including contracts, migration procedures, and payroll. Managed Know Your Client processes, invoices, and payments. Oversaw sales, rentals, contracts, payments, and maintenance of 17 properties. Organized private company events.
Head of Marketing & Online Communities at KANIKA HOTELS & RESORTS
February 1, 2023 - August 23, 2025Managed B2B partner relations with international tour operators and travel agents. Planned and executed global digital campaigns for B2C audiences. Oversaw hotels’ content on partner websites and external media platforms. Developed and managed social media presence and online communities. Produced content including photography, video, articles, and copywriting. Led branding initiatives for new hotel brands from concept to market launch. Coordinated Public Relations activities including events, press releases, interviews, and articles.
Marketing Manager at EVPALIA GROUP
October 1, 2017 - August 23, 2025Developed and implemented marketing strategy and creative content across online ads, social media, websites, and email.
Regional Marketing Manager (Cyprus, Greece, Malta) at ASBIS KYPROS LTD
May 1, 2015 - August 23, 2025Oversaw B2B and B2C marketing operations across Cyprus, Greece, and Malta. Managed cross-functional teams responsible for marketing and online sales. Developed and implemented integrated marketing strategies across markets, promoting global tech brands such as Apple, Microsoft, Dell, Blackberry, Logitech, and in-house brands Prestigio and Canyon. Led public relations efforts including events, press releases, and editorial content.
Marketing Manager at PRIMETEL
November 1, 2012 - August 23, 2025Led a marketing team of 17 professionals covering product management, advertising, media buying, public relations & promotions, editorial, design & production, social media, and mobile marketing. Directed integrated marketing campaigns across multiple channels. Conducted market research and guided product development. Managed a large-scale marketing budget and negotiated with media outlets, production houses, and partners. Implemented enhanced Public Relations strategies including media relations, CSR initiatives, sponsorships, events, and participation in major exhibitions.
Integrated Marketing Consultant at ONE TARGET INTEGRATED COMMUNICATION
May 1, 2012 - August 23, 2025Founded and led an independent agency offering marketing consultancy services. Handled full marketing strategy and media planning, managing significant media budgets focused on efficiency and ROI. Planned and executed the Media Strategy for PrimeTel as an external consultant.
Marketing & Media Executive at PRIMETEL
September 1, 2007 - August 23, 2025Part of the core team that launched PrimeTel as the first private telecom provider to offer triple-play services in Cyprus. Internalized media planning and negotiations, achieving significant cost savings. Built and executed a robust Public Relations program organizing strategic events and cultivating media relationships with key journalists.
Account Director at VELOS ADVERTISING & DESIGN
August 1, 2006 - August 23, 2025Developed integrated marketing and Public Relations strategies for corporate clients. Acted as primary liaison between clients and design team, ensuring communication and alignment. Established the agency's media department transforming it into a full-service advertising agency. Increased media billing significantly within first year. Managed a diverse client portfolio for nine years.
Account Executive at ECASTICA ADVERTISING
September 1, 1997 - August 23, 2025Handled clients service and media department within a week of employment with various clients and projects including large media budget clients.
Integrated Marketing & Public Relations Consultant
November 1, 2012 - PresentAssisted companies in achieving growth by developing distinctive branding and marketing strategies, enhancing public relations and event initiatives, managing media campaigns, strengthening online presence, and creating engaging content.
Office Manager / Property Manager at OPTICLICKS LTD / ISTOCOM LTD
June 1, 2025 - August 23, 2025Managed day-to-day office operations and corporate administration. Liaised with partners including banks, lawyers, and auditors. Handled human resource tasks including contracts, migration, and payroll. Managed ‘Know Your Client’ (KYC) processes, supplier invoices, payments, and 17 properties covering sales, rentals, contracts, payments, and maintenance. Organized private company events.
Head of Marketing & Online Communities at KANIKA HOTELS & RESORTS
February 1, 2023 - August 23, 2025Managed B2B partner relations with international tour operators and travel agents. Planned and executed global digital campaigns for B2C audiences. Oversaw hotel content on partner websites and external media platforms. Developed and managed social media presence and online communities. Produced photography, video, articles, and copywriting. Led branding initiatives for new hotel brands from concept to market launch. Coordinated public relations activities including events, press releases, interviews, and articles.
Marketing Manager at EVPALIA GROUP
October 1, 2017 - August 23, 2025Developed and implemented marketing strategy and creative content across online ads, social media, websites, and email campaigns.
Regional Marketing Manager (Cyprus, Greece, Malta) at ASBIS KYPROS LTD
May 1, 2015 - August 23, 2025Oversaw B2B and B2C marketing operations across Cyprus, Greece, and Malta. Managed cross-functional teams responsible for marketing and online sales. Developed and implemented integrated marketing strategies promoting global tech brands such as Apple, Microsoft, Dell, Blackberry, Logitech, and in-house brands Prestigio and Canyon. Led public relations efforts including events, press releases, and editorial content.
Marketing Manager at PRIMETEL
November 1, 2012 - August 23, 2025Led a marketing team of 17 professionals across product management, advertising, media buying, public relations & promotions, editorial, design & production, social media, and mobile marketing. Directed integrated marketing campaigns across multiple channels. Conducted market research and guided product development. Managed large-scale marketing budget and negotiated directly with media outlets and production houses. Implemented enhanced public relations strategy including media relations, CSR initiatives, sponsorships, events, and exhibitions.
Integrated Marketing Consultant at ONE TARGET INTEGRATED COMMUNICATION
May 1, 2012 - August 23, 2025Founded and led an independent agency offering marketing consultancy services. Managed full marketing strategy and media planning with significant media budgets focused on efficiency and ROI. Planned and executed media strategy for PrimeTel as external consultant throughout the period.
Marketing & Media Executive at PRIMETEL
September 1, 2007 - August 23, 2025Part of core team launching PrimeTel as first private telecom provider offering triple-play services in Cyprus. Internalized media planning and negotiations achieving six-figure annual savings. Built and executed public relations program including strategic events and media relationships with key journalists.
Account Director at VELOS ADVERTISING & DESIGN
August 1, 2006 - August 23, 2025Developed integrated marketing and public relations strategies for a range of corporate clients. Acted as primary liaison between clients and design team to ensure clear communication and project alignment. Established agency’s media department transforming it into full-service advertising agency. Increased media billing by 1000% within first year through strategic media planning and client acquisition. Managed diverse client portfolio over 9 years.
Account Executive at ECASTICA ADVERTISING
September 1, 1997 - August 23, 2025Handled clients service and media department independently within first week of employment with varied clients and projects including large media budget clients.
Integrated Marketing & Public Relations Consultant
November 1, 2012 - PresentAssist companies in achieving growth by developing distinctive branding and marketing strategies, enhancing public relations and event initiatives, managing media campaigns, strengthening online presence, and creating engaging content.
Office Manager / Property Manager at OPTICLICKS LTD / ISTOCOM LTD
June 1, 2025 - August 23, 2025Managed day-to-day office operations and corporate administration. Liaised with banks, lawyers, and auditors. Handled Human Resource tasks including contracts, migration procedures, and payroll. Managed KYC processes, supplier invoices, and payments. Oversaw 17 properties covering sales, rentals, contracts, payments, and maintenance. Organized private company events.
Head of Marketing & Online Communities at Kanika Hotels & Resorts
February 1, 2023 - August 23, 2025Managed B2B partner relations with international tour operators and travel agents. Planned and executed global digital campaigns for B2C audiences. Oversaw hotel content on partner websites and external platforms. Developed and managed social media presence and online communities. Produced content including photography, video, articles, and copywriting. Led branding initiatives for new hotel brands from concept to market launch. Coordinated public relations activities including events, press releases, interviews, and articles.
Marketing Manager at Evpalia Group
October 1, 2017 - August 23, 2025Developed and implemented marketing strategy and creative content across online ads, social media, websites, and email marketing.
Regional Marketing Manager (Cyprus, Greece, Malta) at ASBIS Kypros Ltd
May 1, 2015 - August 23, 2025Oversaw B2B and B2C marketing operations across Cyprus, Greece, and Malta. Managed cross-functional teams responsible for marketing and online sales. Developed and implemented integrated marketing strategies promoting global tech brands including Apple, Microsoft, Dell, Blackberry, Logitech, and in-house brands Prestigio and Canyon. Led public relations efforts including events, press releases, and editorial content.
Marketing Manager at Primetel
November 1, 2012 - August 23, 2025Led a marketing team of 17 professionals across product management, advertising, media buying, public relations & promotions, editorial, design & production, social media, and mobile marketing. Directed integrated marketing campaigns across multiple channels. Conducted market research and guided product development. Managed a large-scale marketing budget and negotiated with media outlets, production houses, and strategic partners. Implemented public relations strategy encompassing media relations, CSR initiatives, sponsorships, events, and exhibition participation.
Integrated Marketing Consultant at One Target Integrated Communication
May 1, 2012 - August 23, 2025Founded and led an independent agency offering marketing consultancy services. Handled full marketing strategy and media planning, managing significant media budgets with focus on efficiency and ROI. Planned and executed media strategy for PrimeTel as an external consultant throughout engagement.
Marketing & Media Executive at Primetel
September 1, 2007 - August 23, 2025Part of the core team that launched PrimeTel as the first private telecom provider in Cyprus to offer triple-play services. Internalized media planning and negotiations, achieving significant annual savings. Developed and executed public relations program with strategic events and media relationships.
Account Director at Velos Advertising & Design
August 1, 2006 - August 23, 2025Developed integrated marketing and public relations strategies for corporate clients. Served as primary liaison between clients and design teams ensuring project alignment. Established the agency's media department, transforming it into a full-service advertising agency. Increased media billing by 1000% in first year through strategic planning and client acquisition. Managed diverse client portfolio over nine years.
Account Executive at Ecastica Advertising
September 1, 1997 - August 23, 2025Managed client services and media department independently within first week of employment. Handled varied clients and projects including major media budget accounts.
Education
Professional Diploma in Digital Marketing at Digital Marketing Institute (Ireland), Nicosia
September 1, 2021 - December 31, 2021Bachelor of Business Administration - Major in Marketing (Advertising) at The Bernard M. Baruch College (CUNY), New York City
January 1, 1994 - December 31, 1995Associate in Science – Major in Business Administration at Essex County College, New Jersey
January 1, 1991 - December 31, 1993Diploma in Tourism, IATA-UFTAA program at C.D.A. College, Limassol
September 1, 1989 - June 30, 1990Professional Diploma in Digital Marketing at Digital Marketing Institute (Ireland), Nicosia
September 1, 2021 - December 1, 2021Bachelor of Business Administration - Major in Marketing (Advertising) at The Bernard M. Baruch College (CUNY), New York City
January 1, 1994 - December 31, 1995Associate in Science – Major in Business Administration at Essex County College, New Jersey
January 1, 1991 - December 31, 1993Diploma in Tourism, IATA-UFTAA program at C.D.A. College, Limassol
September 1, 1989 - June 30, 1990Professional Diploma in Digital Marketing at Digital Marketing Institute (Ireland), Nicosia
September 1, 2021 - December 1, 2021Bachelor of Business Administration - Major in Marketing (Advertising) at The Bernard M. Baruch College (CUNY), New York City
January 1, 1994 - December 1, 1995Associate in Science – Major in Business Administration at Essex County College, New Jersey
January 1, 1991 - December 1, 1993Diploma in Tourism, IATA-UFTAA program at C.D.A. College, Limassol
September 1, 1989 - June 1, 1990Professional Diploma in Digital Marketing at Digital Marketing Institute (Ireland), Nicosia
September 1, 2021 - December 1, 2021Bachelor of Business Administration - Major in Marketing (Advertising) at The Bernard M. Baruch College (CUNY), New York City
January 1, 1994 - December 1, 1995Associate in Science – Major in Business Administration at Essex County College, New Jersey
January 1, 1991 - December 1, 1993Diploma in Tourism, IATA-UFTAA program at C.D.A. College, Limassol
September 1, 1989 - June 1, 1990Professional Diploma in Digital Marketing at Digital Marketing Institute (Ireland), Nicosia
September 1, 2021 - December 1, 2021Bachelor of Business Administration - Major in Marketing (Advertising) at The Bernard M. Baruch College (CUNY), New York City
January 1, 1994 - December 1, 1995Associate in Science – Major in Business Administration at Essex County College, New Jersey
January 1, 1991 - December 1, 1993Diploma in Tourism, IATA-UFTAA program at C.D.A. College, Limassol
September 1, 1989 - June 1, 1990Qualifications
Google Adwords Display Certification
January 1, 2016 - August 23, 2025Google Adwords Search Certification
January 1, 2016 - August 23, 2025Google Adwords Display Certification
January 1, 2016 - August 23, 2025Google Adwords Search Certification
January 1, 2016 - August 23, 2025Google Adwords Display Certification
January 11, 2030 - August 23, 2025Google Adwords Search Certification
January 1, 2016 - August 23, 2025Professional Diploma in Digital Marketing
September 1, 2021 - December 1, 2021Google Adwords Display Certification
January 11, 2030 - August 23, 2025Google Adwords Search Certification
January 1, 2016 - August 23, 2025Google Adwords Display Certification
January 11, 2030 - August 23, 2025Google Adwords Search Certification
January 1, 2016 - August 23, 2025Industry Experience
Travel & Hospitality, Real Estate & Construction, Consumer Goods, Computers & Electronics, Financial Services, Healthcare, Retail, Telecommunications, Media & Entertainment, Government, Professional Services
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
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