Scarleth Massou
Professional Profile: Graphic designer with a strong focus on editorial design, illustration, and print production, specialized in shaping literary, informational, and narrative content through visual language.
About
Professional Profile: Graphic designer with a strong focus on editorial design, illustration, and print production, specialized in shaping literary, informational, and narrative content through visual language. My primary tool is Adobe InDesign, which I use to create and communicate through design, typography, composition, and aesthetics. I am known for being adaptable and versatile, able to approach a wide range of projects while maintaining visual coherence and attention to detail. I enjoy translating ideas into graphic pieces that resonate with readers and enhance the message of the content.
Personal Profile: Passionate about coffee and chai tea, I find video games a constant source of creativity and inspiration for my work and personal projects. Drawing is my favorite form of expression, allowing me to express my feelings visually. Books are also my intellectual and emotional refuge, fueling my imagination and broadening my perspectives. I also enjoy constantly learning and regularly take courses. I am inspired by collaborating with people seeking to bring their ideas to life, helping them realize their vision through design.
- 6 years' experience
- Joined August 2025
Industry experience
- Media & Entertainment
- Retail
- Professional Services
- Education
- Software & Internet
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Work experience· 4 roles
Responsible for the comprehensive development of editorial projects, including the creation and layout of textbooks and the design and preparation of final artwork for catalogs. Managed the creation of visual content for the brand, including video and graphic arts for promotion on screens and digital platforms. Oversaw content publishing on social media and handled community and client engagement to strengthen the publishing house’s online presence. Optimized social media cycle contributing to successful calendar publication while ensuring adherence to quality standards and deadlines. Increased social media reach and engagement by 70% through creation and editing of audiovisual content and strategic graphic designs. Designed and laid out product content using Adobe Suite, Procreate, and Canva, improving visual presentation in social media and print quality of visuals.
Managed and grew the salon’s digital presence by creating engaging visual content such as photography, videos, and graphic designs for social media. Managed digital platforms like Facebook and Instagram, ensuring effective communication with clients and encouraging online interaction. Assisted with appointment scheduling and client management, optimizing customer service and the salon’s workflow. Increased social media engagement through strategic visual content and interactive posts. Improved appointment and client organization, reducing cancellations and optimizing services scheduling. Contributed to growth of the digital community, strengthening customer relationships and attracting new followers.
Provided customer service by responding to inquiries and resolving issues related to online shopping and home delivery services. Tracked orders and assisted customers with use of the digital platform, troubleshooting technical problems. Handled returns and refunds in accordance with company policies and gathered customer feedback and suggestions to improve the service. Enhanced customer experience by reducing order issue resolution times. Contributed to improved digital platform support through clear and effective guidance. Maintained a high level of customer satisfaction by properly applying return and refund policies.
Education
Certifications and awards
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