I am a passionate marketing manager with over a decade of experience in driving brand growth and engagement in various sectors including healthcare and retail. My expertise lies in using data-driven strategies to elevate brand visibility and generate leads. I thrive in collaborative environments and enjoy leading cross-functional teams towards achieving measurable results. In my previous roles, I've successfully increased engagement and brand visibility through innovative digital marketing campaigns. I believe in continuous learning and adapting to the ever-evolving marketing landscape, and I'm excited to bring my knowledge and creativity to new challenges in the field.

RUBA SAMARA

I am a passionate marketing manager with over a decade of experience in driving brand growth and engagement in various sectors including healthcare and retail. My expertise lies in using data-driven strategies to elevate brand visibility and generate leads. I thrive in collaborative environments and enjoy leading cross-functional teams towards achieving measurable results. In my previous roles, I've successfully increased engagement and brand visibility through innovative digital marketing campaigns. I believe in continuous learning and adapting to the ever-evolving marketing landscape, and I'm excited to bring my knowledge and creativity to new challenges in the field.

Available to hire

I am a passionate marketing manager with over a decade of experience in driving brand growth and engagement in various sectors including healthcare and retail. My expertise lies in using data-driven strategies to elevate brand visibility and generate leads. I thrive in collaborative environments and enjoy leading cross-functional teams towards achieving measurable results.

In my previous roles, I’ve successfully increased engagement and brand visibility through innovative digital marketing campaigns. I believe in continuous learning and adapting to the ever-evolving marketing landscape, and I’m excited to bring my knowledge and creativity to new challenges in the field.

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Language

Arabic
Fluent
English
Advanced

Work Experience

Marketing & Brand Manager at ZAS Facilities Management
October 1, 2021 - October 1, 2025
Led multi-channel marketing campaigns across digital and offline platforms, improving ROI and campaign efficiency. Increased brand visibility by 35% through targeted digital campaigns and SEO optimization. Managed influencer partnerships and brand activations to enhance market presence. Developed integrated marketing strategies across healthcare, retail, and F&B sectors. Conducted market research and competitor analysis to identify growth opportunities. Managed marketing budgets and optimized spending for maximum performance. Collaborated with sales and leadership teams to align marketing with business goals. Prepared executive reports and strategic presentations for decision-making.
Social Media Specialist at Liwa Education
September 1, 2016 - January 1, 2021
Developed and executed social media strategies aligned with business objectives. Increased online engagement by 50% through optimized content and campaigns. Managed paid advertising campaigns, generating qualified leads and conversions. Monitored campaign performance using analytics tools and improved results continuously. Organized marketing events and enhanced media coverage.
Art Director & Editorial Secretary at PromoStar Advertising
June 1, 2011 - December 1, 2019
Led creative campaigns from concept to execution across print and digital media. Directed design teams and ensured brand consistency. Improved creative processes and delivery efficiency.

Education

Bachelor's in Business Management at Al Khawarizmi International College
January 11, 2030 - April 23, 2026
Bachelor’s in Business Management at Al Khawarizmi International College
January 11, 2030 - April 23, 2026

Qualifications

Add your qualifications or awards here.

Industry Experience

Healthcare, Retail, Professional Services