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I am a creative leader with extensive experience in integrated communications, having built and led teams specializing in creative, digital, and social media capabilities across APAC and global markets. I am passionate about creating and building brands, devising big ideas, and delivering storytelling and content creation that resonate across industries. My professional approach is collaborative and inclusive, believing that the best ideas win regardless of origin. I have a background that mixes agency leadership and entrepreneurial achievements, including co-founding a major Canadian e-commerce company. I love combining creativity with strategic thinking to elevate work and build lasting relationships with clients. Outside work, I have a quirky side that enjoys anything related to the 1980s, conspiracy theories, Shark Week, and am an avid TikTok user.…I am a creative leader with extensive experience in integrated communications, having built and led teams specializing in creative, digital, and social media capabilities across APAC and global markets. I am passionate about creating and building brands, devising big ideas, and delivering storytelling and content creation that resonate across industries. My professional approach is collaborative and inclusive, believing that the best ideas win regardless of origin. I have a background that mixes agency leadership and entrepreneurial achievements, including co-founding a major Canadian e-commerce company. I love combining creativity with strategic thinking to elevate work and build lasting relationships with clients. Outside work, I have a quirky side that enjoys anything related to the 1980s, conspiracy theories, Shark Week, and am an avid TikTok user.

Renée Bender

Creative Director, Creative Producer, Brand Designer, +2

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I am a creative leader with extensive experience in integrated communications, having built and led teams specializing in creative, digital, and social media capabilities across APAC and global markets. I am passionate about creating and building brands, devising big ideas, and delivering storytelling and content creation that resonate across industries. My professional approach is collaborative and inclusive, believing that the best ideas win regardless of origin. I have a background that mixes agency leadership and entrepreneurial achievements, including co-founding a major Canadian e-commerce company. I love combining creativity with strategic thinking to elevate work and build lasting relationships with clients. Outside work, I have a quirky side that enjoys anything related to the 1980s, conspiracy theories, Shark Week, and am an avid TikTok user.…I am a creative leader with extensive experience in integrated communications, having built and led teams specializing in creative, digital, and social media capabilities across APAC and global markets. I am passionate about creating and building brands, devising big ideas, and delivering storytelling and content creation that resonate across industries. My professional approach is collaborative and inclusive, believing that the best ideas win regardless of origin. I have a background that mixes agency leadership and entrepreneurial achievements, including co-founding a major Canadian e-commerce company. I love combining creativity with strategic thinking to elevate work and build lasting relationships with clients. Outside work, I have a quirky side that enjoys anything related to the 1980s, conspiracy theories, Shark Week, and am an avid TikTok user.

Available to hire

I am a creative leader with extensive experience in integrated communications, having built and led teams specializing in creative, digital, and social media capabilities across APAC and global markets. I am passionate about creating and building brands, devising big ideas, and delivering storytelling and content creation that resonate across industries. My professional approach is collaborative and inclusive, believing that the best ideas win regardless of origin.

I have a background that mixes agency leadership and entrepreneurial achievements, including co-founding a major Canadian e-commerce company. I love combining creativity with strategic thinking to elevate work and build lasting relationships with clients. Outside work, I have a quirky side that enjoys anything related to the 1980s, conspiracy theories, Shark Week, and am an avid TikTok user.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Intermediate

Intermediate

Work Experience

Executive Creative Director (Integrated) at Omnicom PR Group (formerly Ketchum)

January 1, 2016 - Present

Joined to build creative and digital capabilities to transition from PR to an integrated communications agency. Built and led a team of 15 specialists and a content studio offering integrated campaigns, digital and social activations, video production, web/UX, and more. Worked as creative and strategic advisor for local, regional, and global clients across APAC, including Nissan Global, Sony, Fitbit APAC, The Macallan, Lazada APAC, Mercedes Benz, Tiger Beer Global, P&G APAC, Philips, and Harley Davidson APAC.

Group Creative Director at Critical Mass (Singapore)

January 1, 2016 - August 26, 2025

Chose to start up CM's APAC office and lead creative vision for global clients in the region. Led creative ideation, experience design, and execution including branding, digital, product, and retail marketing. Built and led a team of 10 creative and UX designers and infused the CM culture into the Singapore office. Clients included Citibank, Diageo, and New Business.

Co-founder / Creative Director at Babybot (Canada)

January 1, 2014 - August 26, 2025

Co-founded and managed one of Canada's largest online baby stores, launching e-commerce, two mobile apps, product partnerships, and a pop-up retail store. Responsibilities included creative direction, end-to-end UX, design, branding, PR, partnerships, product buying/licensing, digital marketing, social media management, logistics, integrated campaigns, and event planning.

Creative Director at Critical Mass (Canada)

January 1, 2014 - August 26, 2025

Joined in the early days helping build a small agency into a large global digital marketing agency of 700 staff. Led ideation, experience design, and execution of digital marketing initiatives and activations for major global accounts including Infiniti, Nissan, Hyatt Hotels, Gucci, Nike, Mercedes-Benz, Dell, USAA, Rolex, Clorox, Pampers, and numerous new business pitches.