Renji T John

Designing, developing, and maintaining high-performing brand websites with proficiency in front-end and CMS development, especially WordPress and MySQL-based systems. Creating SEO-optimized responsive websites and integrating tools like Google Ads, Meta Ads and CRM platforms. Troubleshooting technical issues to ensure optimal website performance, uptime, and security. Collaborating across departments to deliver consistent, engaging digital experiences aligned with brand goals. Supporting company operations in Ajman and corporate office in Kerala, India, while promoting the brand across India, Malaysia, UK, and Australia.

Develop and implement digital marketing strategies to build and grow the brand's online presence. Analyze market trends to increase customer engagement, leading to a 15% uplift in engagement. Manage and optimize PPC and social media advertising campaigns across Google, Meta, LinkedIn, achieving reduced CPA and improved ROI through A/B testing. Coordinate complex digital projects aligning with business goals, improving organic traffic by 30% through SEO. Led adoption of AI search optimization and conversational AI to elevate customer interaction. Managed email marketing campaigns and collaborated cross-functionally for brand consistency. Achievements include leading the transition to digital marketing, deploying conversational AI, and achieving 200% ROI increase after launching a new eCommerce platform.

Stayed updated with the latest trends and technologies in digital presence and its technical aspects. Constantly sought innovative ways to enhance brand visibility and engagement. Completed a 6-month internship that involved designing and developing web and mobile applications using PHP and MySQL, working in Agile development environment, and effectively communicating ideas at user and technical levels.