Developed and maintained responsive, high-performing websites that improved user engagement by 31%. Led SEO optimization strategies increasing organic traffic by 44% and boosting search engine rankings. Built custom WordPress themes and Elementor-based pages aligned with branding and marketing objectives. Managed email marketing campaigns ensuring high deliverability and engagement through A/B testing. Analyzed and reported website performance data providing strategic insights to enhance user experience. Collaborated with marketing and sales teams to optimize conversion rates and improve lead generation. Designed and implemented web sliders, image galleries, and content blocks to improve site aesthetics. Integrated Google Analytics, Tag Manager, and Facebook Pixel for better audience tracking and targeting. Troubleshot website issues, optimized page load times, and ensured mobile responsiveness.

Web Developer & SEO Specialist at 1604 Entertainment

July 1, 2022 - August 26, 2025

Led website redevelopment, improving page load speeds by 40% and mobile responsiveness by 50%. Conducted site-wide SEO audits increasing organic traffic by 70% within three months. Managed CRM user data and email marketing lists ensuring proper segmentation and engagement. Created automated workflows and funneling systems enhancing audience targeting and customer retention. Collaborated on email marketing strategies, setting KPIs and analyzing ROI for ongoing improvement. Designed and built landing pages for marketing campaigns, improving click-through rates by 35%. Integrated third-party APIs such as payment gateways and streaming platforms to improve site functionality. Provided technical support for artists and labels, ensuring smooth operation of digital distribution systems.

Web Developer at Gemcom Media

April 1, 2019 - August 26, 2025

Designed and optimized websites for small business clients, increasing lead generation by 20%. Implemented Google Analytics tracking enabling data-driven web marketing decisions. Developed custom WordPress websites within deadlines, exceeding client expectations. Assisted in email marketing campaigns, creating custom HTML email templates. Provided website maintenance and troubleshooting ensuring uptime and security. Optimized website content for SEO leading to higher search rankings. Created and maintained blogs and editorial content to drive engagement. Integrated social media platforms into websites to enhance online presence.

Web Developer & SEO Specialist at 1604 Entertainment

June 1, 2019 - July 1, 2022

Led website redesign and improved page load speeds by 40% and mobile responsiveness by 50%. Conducted site-wide SEO audits increasing organic traffic by 70% within three months. Managed CRM user data and email marketing lists, ensuring proper segmentation and engagement. Created automated workflows and funnels, enhancing audience targeting and customer retention. Collaborated on email marketing strategies, setting KPIs and analyzing ROI for ongoing improvement. Designed and built landing pages for marketing campaigns, improving click-through rates by 35%. Integrated third-party APIs such as payment gateways and streaming platforms to improve site functionality. Provided technical support for artists and labels, ensuring smooth operation of digital distribution systems.