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I am a digital marketing specialist with experience in luxury and e-tail sectors. At Rene Caovilla, I manage social media strategies and content, monitor results, and collaborate with internal teams and international agencies. My previous experiences include trade marketing, event management, and media relations in various showroom and retail environments. My skillset covers editorial planning aligned with brand objectives, digital content creation, social media publishing via Meta Business Suite and other platforms, and event organization to enhance brand image. I’m passionate about combining creativity with performance monitoring to contribute effectively to brand growth and visibility.…I am a digital marketing specialist with experience in luxury and e-tail sectors. At Rene Caovilla, I manage social media strategies and content, monitor results, and collaborate with internal teams and international agencies. My previous experiences include trade marketing, event management, and media relations in various showroom and retail environments. My skillset covers editorial planning aligned with brand objectives, digital content creation, social media publishing via Meta Business Suite and other platforms, and event organization to enhance brand image. I’m passionate about combining creativity with performance monitoring to contribute effectively to brand growth and visibility.

Camilla Casanova

Marketing Strategist, Social Media Manager, Content Creator, +2

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I am a digital marketing specialist with experience in luxury and e-tail sectors. At Rene Caovilla, I manage social media strategies and content, monitor results, and collaborate with internal teams and international agencies. My previous experiences include trade marketing, event management, and media relations in various showroom and retail environments. My skillset covers editorial planning aligned with brand objectives, digital content creation, social media publishing via Meta Business Suite and other platforms, and event organization to enhance brand image. I’m passionate about combining creativity with performance monitoring to contribute effectively to brand growth and visibility.…I am a digital marketing specialist with experience in luxury and e-tail sectors. At Rene Caovilla, I manage social media strategies and content, monitor results, and collaborate with internal teams and international agencies. My previous experiences include trade marketing, event management, and media relations in various showroom and retail environments. My skillset covers editorial planning aligned with brand objectives, digital content creation, social media publishing via Meta Business Suite and other platforms, and event organization to enhance brand image. I’m passionate about combining creativity with performance monitoring to contribute effectively to brand growth and visibility.

Available to hire

I am a digital marketing specialist with experience in luxury and e-tail sectors. At Rene Caovilla, I manage social media strategies and content, monitor results, and collaborate with internal teams and international agencies. My previous experiences include trade marketing, event management, and media relations in various showroom and retail environments.

My skillset covers editorial planning aligned with brand objectives, digital content creation, social media publishing via Meta Business Suite and other platforms, and event organization to enhance brand image. I’m passionate about combining creativity with performance monitoring to contribute effectively to brand growth and visibility.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Intermediate

Language

Italian

Fluent

English

Fluent

French

Fluent

Spanish; Castilian

Intermediate

Work Experience

Social Media & Content Account at Rene Caovilla S.p.A.

January 1, 2024 - Present

Responsible for designing editorial plans aimed at awareness, engagement, traffic, and e-commerce. Managed shooting coordination including concept, mood board, location scouting, and supplier management. Produced and published content across Instagram, TikTok, LinkedIn, Pinterest, X, and YouTube. Handled community management and message moderation ensuring brand-consistent tone. Monitored performance through social analytics tools and shared periodic reports with management.

Junior Marketing Specialist - Direzione Creativa Area Trade Marketing at Coin S.p.A.

July 31, 2024 - August 26, 2025

Collected, archived, and managed communication materials including handling requests and solicitations. Managed sales space activities within stores and visibility packages personalized for brand partners, including physical and digital communication tools and promotional events. Produced digital content during events to enhance corporate and brand image. Defined seasonal communication themes and created copy. Managed CRM activities via Salesforce, producing content and dedicated brand pages. Created basic graphic materials (logos) with Adobe Illustrator, Photoshop, and InDesign.

Communication & Showroom Coordinator at Showroom Guffanti

December 31, 2023 - August 26, 2025

Created and monitored content for social media. Managed and updated the retail contact database and monitored social channel analysis and community analysis. Supported organization and execution of photographic shootings. Coordinated the Social Kit by preparing and sending campaign materials and direct territorial contacts with shops. Created content for company newsletters.

PR – Ufficio Stampa at Rene Caovilla S.p.A.

January 31, 2023 - August 26, 2025

Managed press reviews for both print and online media. Edited press communications and data analysis via DMR platform. Handled PR requests, shipments, and platform D-MODA usage. Supported sample movements and supplier management. Assisted the social media manager during photographic services and managed marketing material distribution (gifting). Conducted research and competitor benchmarking in the luxury sector.

PR – Ufficio Stampa Showroom Support at Casa dei S.p.A.

April 30, 2021 - August 26, 2025

Supported the press office manager managing sample logistics and PR requests including shipments and D-MODA platform. Issued transportation documents and handled customs documentation for extra-CEE shipments. Conducted corporate press office activities including press reviews and sending printed and social materials.

Administrative Support Intern at Studio Dott. Comm. Associati Casanova/Ferraioli

July 31, 2018 - August 26, 2025

Provided secretarial support including invoice issuance and primary bookkeeping using Team System software.

Content Creator – YouTube Channel "CamCam 900" at YAM 112003 S.r.l.

December 31, 2017 - August 26, 2025

Ideated, produced, and autonomously managed a YouTube channel with approximately 13,000 followers. Transferred digital rights to YAM 112003 S.r.l., specialized in production and distribution of digital content.