I am an experienced SEO Specialist with over 8 years of expertise in accelerating growth through proven on- and off-page strategies, particularly in the CRM and tech industries. I have consistently driven remarkable results by educating clients on the value of SEO, achieving significant upsells, and managing client-facing roles with direct stakeholder engagement. My focus is on efficiency, leveraging SEO tools and best practices to identify technical opportunities and implement effective strategies for organic growth. Throughout my career, I have led SEO projects that delivered substantial increases in website traffic, search rankings, and client retention. I excel at technical SEO audits, content strategy, competitor analysis, and cross-functional collaboration. My passion lies in enhancing marketing performance through clear reporting, actionable insights, and agile SEO implementations, while maintaining a strong emphasis on client satisfaction and business impact.

user1053363

I am an experienced SEO Specialist with over 8 years of expertise in accelerating growth through proven on- and off-page strategies, particularly in the CRM and tech industries. I have consistently driven remarkable results by educating clients on the value of SEO, achieving significant upsells, and managing client-facing roles with direct stakeholder engagement. My focus is on efficiency, leveraging SEO tools and best practices to identify technical opportunities and implement effective strategies for organic growth. Throughout my career, I have led SEO projects that delivered substantial increases in website traffic, search rankings, and client retention. I excel at technical SEO audits, content strategy, competitor analysis, and cross-functional collaboration. My passion lies in enhancing marketing performance through clear reporting, actionable insights, and agile SEO implementations, while maintaining a strong emphasis on client satisfaction and business impact.

Available to hire

I am an experienced SEO Specialist with over 8 years of expertise in accelerating growth through proven on- and off-page strategies, particularly in the CRM and tech industries. I have consistently driven remarkable results by educating clients on the value of SEO, achieving significant upsells, and managing client-facing roles with direct stakeholder engagement. My focus is on efficiency, leveraging SEO tools and best practices to identify technical opportunities and implement effective strategies for organic growth.

Throughout my career, I have led SEO projects that delivered substantial increases in website traffic, search rankings, and client retention. I excel at technical SEO audits, content strategy, competitor analysis, and cross-functional collaboration. My passion lies in enhancing marketing performance through clear reporting, actionable insights, and agile SEO implementations, while maintaining a strong emphasis on client satisfaction and business impact.

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Experience Level

Expert
Expert
Expert
Expert
Intermediate
Intermediate

Work Experience

Freelance SEO Specialist at Golden Lark LLC
November 1, 2024 - Present
Executed comprehensive SEO overhauls including technical audits, targeted landing page development, competitive analysis, and full website content rewrites that resulted in a 110% increase in total clicks, 60% rise in impressions, a 29% boost in average CTR, and an improved SERP position by 5.8 spots within three months. Identified high-impact content and keyword opportunities through in-depth competitor gap analysis, market research, and advanced technical SEO, achieving top rankings for critical local keywords.
Digital Marketing Specialist at Fox Communities Credit Union
November 15, 2024 - August 26, 2025
Drove significant organic traffic growth and reduced bounce rates by crafting and optimizing blog posts and landing pages that improved SERP rankings for core keywords. Performed quarterly site audits, weekly analytics reporting, and technical SEO improvements enhancing SEO effectiveness and ADA compliance. Developed cross-functional SEO recommendations and presented quarterly reports to C-suite executives, fostering alignment and accelerating long-term marketing performance using tools such as GA4, Search Console, Moz Local, and SEMrush.
SEO Specialist at Dealer Inspire
May 31, 2023 - August 26, 2025
Led SEO client onboarding, strategy development, and implementation for 300 website launches and optimizations, increasing client retention and revenue. Prevented client cancellation by devising an innovative SEO strategy, resulting in $120K+ additional revenue and expanded client stores. Managed SEO optimization and website performance for 50+ businesses monthly through site maintenance, backlink strategies, content planning, A/B testing, and KPI tracking. Conducted monthly audits, deep Google Search Console analyses, and agile SEO enhancements. Managed content workflows, competitor analysis, local SEO, schema markup, custom reporting, and project management delivering engaging presentations and timely precise deliverables.
Cashier at Originals Mall of Antiques
February 28, 2022 - August 26, 2025
Operated POS systems to facilitate customer purchases, responded to customer and vendor inquiries by phone and in-person, and assisted with cash reconciliation at daily business close.
Digital Marketing Specialist at A Touch of Class Pet Resort
July 31, 2021 - August 26, 2025
Enhanced the existing website by adding core local keywords, call to actions, and buttons, which led to increased organic traffic and conversion rates through targeted SEO efforts.
Marketing Manager at The Paine Art Center and Gardens
September 30, 2020 - August 26, 2025
Designed and launched innovative multi-channel marketing campaigns including targeted audience segmentation, dynamic social media content, emails, surveys, landing pages, and print ads, increasing museum attendance during the challenging COVID-19 pandemic period.
Senior Content Specialist at DealerFire/DealerSocket CRM
January 31, 2020 - August 26, 2025
Developed and implemented streamlined SEO client onboarding workflows to improve team collaboration and client communication. Successfully educated clients on SEO value resulting in $70K in recurring annual revenue upsells. Produced over 47,000 words monthly, including 65+ blogs and landing pages using SEO and backlink best practices. Collaborated with Paid Ad teams launching integrated campaigns that boosted organic traffic and PPC metrics.
Assistant Editor at Experimental Aircraft Association
December 31, 2014 - August 26, 2025
Performed proofreading and substantive edits to ensure accuracy for the 124-page Sport Aviation magazine sent to 150,000 international subscribers in print and digital formats.
Executive Assistant at Experimental Aircraft Association
February 28, 2014 - August 26, 2025
Created and implemented a new purchase order process that improved spending accountability and PNL management.

Education

Bachelor of Arts - Journalism at University of Wisconsin Oshkosh
January 11, 2030 - August 26, 2025

Qualifications

Add your qualifications or awards here.

Industry Experience

Financial Services, Software & Internet, Retail, Professional Services