I am an SEO Specialist with over 15 years of experience managing more than 100 SEO campaigns that boost online presence and search rankings. I excel in areas including Keyword Research, On-Page SEO, Off-Page SEO, Technical SEO, and Content Marketing. I have advanced proficiency in tools such as Google Analytics, Google Search Console, AHREFS, and SEMRush. Throughout my career, I have contributed significantly to driving organic traffic growth and improving targeted keyword rankings, notably in the senior living community sector. I am skilled at conducting in-depth SEO audits, building high-quality backlinks, and diagnosing traffic anomalies to resolve visibility issues. My goal is to help companies optimize their website content and enhance their digital marketing strategies effectively.

Candace Jones

I am an SEO Specialist with over 15 years of experience managing more than 100 SEO campaigns that boost online presence and search rankings. I excel in areas including Keyword Research, On-Page SEO, Off-Page SEO, Technical SEO, and Content Marketing. I have advanced proficiency in tools such as Google Analytics, Google Search Console, AHREFS, and SEMRush. Throughout my career, I have contributed significantly to driving organic traffic growth and improving targeted keyword rankings, notably in the senior living community sector. I am skilled at conducting in-depth SEO audits, building high-quality backlinks, and diagnosing traffic anomalies to resolve visibility issues. My goal is to help companies optimize their website content and enhance their digital marketing strategies effectively.

Available to hire

I am an SEO Specialist with over 15 years of experience managing more than 100 SEO campaigns that boost online presence and search rankings. I excel in areas including Keyword Research, On-Page SEO, Off-Page SEO, Technical SEO, and Content Marketing. I have advanced proficiency in tools such as Google Analytics, Google Search Console, AHREFS, and SEMRush.

Throughout my career, I have contributed significantly to driving organic traffic growth and improving targeted keyword rankings, notably in the senior living community sector. I am skilled at conducting in-depth SEO audits, building high-quality backlinks, and diagnosing traffic anomalies to resolve visibility issues. My goal is to help companies optimize their website content and enhance their digital marketing strategies effectively.

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Experience Level

Expert
Expert
Expert
Expert
Expert
Expert
Expert

Work Experience

SEO Consultant at The Arbor Company
June 30, 2025 - August 26, 2025
Led SEO initiatives across 50 community websites for a national senior living provider managing over 45 communities across 11 states. Implemented advanced website content optimization and SEO strategies that enhanced the company’s web presence and boosted organic search rankings. Key contributions included a 40% annual organic website traffic growth, improved targeted keyword rankings for over 40 senior living communities through hyperlocal SEO, increased online sales qualified leads via organic search, conducting in-depth SEO audits identifying and resolving technical errors, and building high-quality backlinks using an advanced link-building strategy. Conducted core web vitals audits using Screaming Frog and Google PageSpeed Insights and analyzed traffic anomalies using GSC, GA4, and HubSpot tools.
Temporary Web Producer at Pax8
March 31, 2022 - August 26, 2025
Published over 500 web pages including case studies and company blogs for a multi-million dollar international marketplace reseller for cloud software. Optimized staged web pages for SEO prior to website relaunch, migrated web content and other digital assets from current websites to staging websites before official relaunch, completed all assigned website content publishing tasks via Wrike ticketing system, managed urgent web content update requests from stakeholders, fixed technical issues after publishing website content, and collaborated cross-functionally with web development and other departments for status updates, assistance, and feedback on assigned tasks and projects.
Digital Marketing Account Manager at Ring Ring Marketing
February 28, 2019 - August 26, 2025
Worked at a full-service digital marketing agency providing SEO, PPC, and web development services for lead generation. Successfully ranked 90% of client websites in the Top 3 in both Google Maps and Local SERPs. Achieved over 50% increase in organic traffic to client websites within 90 days. Served as primary point of contact for over 60 clients regarding SEO and PPC services, led monthly strategy calls, reviewed campaign performance, managed client websites to identify and resolve critical issues, collaborated with in-house SEO and web development teams to resolve client campaign issues, and provided recommendations to clients for improving SEO and PPC performance.

Education

B.A. in Communications at Northwestern State University
January 11, 2030 - August 26, 2025

Qualifications

Google Analytics Certification
January 11, 2030 - August 26, 2025
Google Search Console
January 11, 2030 - August 26, 2025
SEMRush Certification
January 11, 2030 - August 26, 2025
AHREFS Certification
January 11, 2030 - August 26, 2025

Industry Experience

Healthcare, Real Estate & Construction, Professional Services, Software & Internet, Retail
    paper QA Website Migration Specialist

    Reviewed custom website content against a defined intake form of marketing assets and materials. Identified and tracked inconsistencies in migrated agent pages inside headless CMS.