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Sayu Chauhan

Available to hire

Hi, I'm Sayu Chauhan. I'm a fashion designer, illustrator and style expert with over eight years of experience in trend research, design development and luxury retail.

About

Hi, I’m Sayu Chauhan. I’m a fashion designer, illustrator and style expert with over eight years of experience in trend research, design development and luxury retail. I enjoy blending Western and traditional aesthetics to create distinctive outfits and visuals that resonate with diverse audiences. I collaborate across teams to translate concepts into wearable pieces and compelling store displays.

Hello, I’m passionate about storytelling through fashion and visuals. I have built a strong foundation in retail operations, merchandising and client styling, and I continuously seek opportunities to grow, mentor junior designers and deliver standout experiences for clients and brands.

  • 8 years' experience
  • Joined August 2025

Languages

  • EnglishFluent
  • HindiFluent
  • TamilFluent

Industry experience

  • Retail
  • Media & Entertainment
  • Education
  • Professional Services
  • Other

More experts

Work experience· 6 roles

Style Advisor / Fashion Stylist · Hobbs LondonApr 2023 – Present · 3 yrs 8 mos

Provided personalized styling consultations to clients, built strong client relationships, supported daily store operations including visual merchandising and stock management, implemented merchandising strategies and contributed to increased sales.

Head of Designs · Shruthi KannathSep 2022 – Jul 2023 · 11 mos

Managed the entire product design process from initial market research to mood board, sketching, designing, choosing fabrics to delivering the product. Assisted new and junior designers, providing guidance and support to enhance their skills. Coordinated fashion show preparations and model fittings.

Senior Assistant Designer · Archana KarthickJul 2022 – Jul 2023 · 1 yr 1 mo

Senior Assistant Designer Sep 2022 – Jul 2023; contributed to seasonal collections, ensuring alignment with brand aesthetics and target market. Facilitated cross-functional communication between design, production, and merchandising, supported inventory planning and replenishment, and helped implement visual merchandising concepts to enhance store displays.

Senior Assistant Designer · Archana KarthickSep 2020 – Jul 2023 · 2 yrs 11 mos
Head of Designs · Sruthii KannathJan 2020 – Jul 2022 · 2 yrs 7 mos
Fashion Show Coordinator / Designer · Bangalore Fashion WeekJan 2016 – Dec 2017 · 2 yrs

Education· 8

Diploma - London School of Trends · London School of Trends2021 – 2022
MBA in Marketing & Finance · M.O. Vaishnav College2015 – 2017
Diploma in London School of Trends · London School of Trends2021 – 2022
Professional Certificate in Fashion Buying & Merchandising · Griffith College Dublin2024 – 2026

Certifications and awards· 10

B.Com - Information System Management2012 – 2015
MBA - Marketing & Finance2015 – 2017
Master Degree in Fashion Designing2016 – 2017
DREAM ZONE Accreditation - The British Accreditation Council2021 – 2025

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