A strategic designer across experience design, service design, and brand strategy. With years of experience in government, she has led human-centered projects that improved systems and services at scale, translating complex policy into clear, accessible experiences for communities. More recently, she has partnered with organizations as a branding strategist, helping them uncover their unique voice, sharpen their positioning, and design brands that resonate deeply with their audiences. Blending systems thinking with creative storytelling, Natassia thrives at the intersection of design and strategy—where big-picture vision meets practical delivery. She is skilled at guiding diverse teams through ambiguity, aligning stakeholders around shared goals, and bringing clarity and coherence to complex challenges. Curious, thoughtful, and collaborative, Natassia brings both rigor and imagination to her work. Whether redesigning a public service or building a brand from the ground up, she creates outcomes that are not only functional and effective, but also human, memorable, and future-focused.…A strategic designer across experience design, service design, and brand strategy. With years of experience in government, she has led human-centered projects that improved systems and services at scale, translating complex policy into clear, accessible experiences for communities. More recently, she has partnered with organizations as a branding strategist, helping them uncover their unique voice, sharpen their positioning, and design brands that resonate deeply with their audiences. Blending systems thinking with creative storytelling, Natassia thrives at the intersection of design and strategy—where big-picture vision meets practical delivery. She is skilled at guiding diverse teams through ambiguity, aligning stakeholders around shared goals, and bringing clarity and coherence to complex challenges. Curious, thoughtful, and collaborative, Natassia brings both rigor and imagination to her work. Whether redesigning a public service or building a brand from the ground up, she creates outcomes that are not only functional and effective, but also human, memorable, and future-focused.WWWW…