I am a marketing leader with over 9 years of experience specializing in SEO, performance marketing, paid media, MarTech, AI-driven content workflows, and multi-channel growth campaigns. I have a proven track record of building and leading teams of more than 20 members across SEO, paid ads, content, design, and sales enablement. I excel in cross-functional collaboration with development, design, and C-suite executives to drive strategy, execution, and ROI-focused reporting. Hands-on with advanced analytics tools including GA4, GTM Data Layer, and Conversion APIs, I leverage modern AI tools such as ChatGPT, Perplexity, and Gemini to deliver future-ready marketing solutions. I thrive in leading AI-powered B2B SaaS marketing initiatives, managing multi-channel paid campaigns, automating workflows, and optimizing lead nurturing for improved conversion rates.

Ravishankar Sharma

I am a marketing leader with over 9 years of experience specializing in SEO, performance marketing, paid media, MarTech, AI-driven content workflows, and multi-channel growth campaigns. I have a proven track record of building and leading teams of more than 20 members across SEO, paid ads, content, design, and sales enablement. I excel in cross-functional collaboration with development, design, and C-suite executives to drive strategy, execution, and ROI-focused reporting. Hands-on with advanced analytics tools including GA4, GTM Data Layer, and Conversion APIs, I leverage modern AI tools such as ChatGPT, Perplexity, and Gemini to deliver future-ready marketing solutions. I thrive in leading AI-powered B2B SaaS marketing initiatives, managing multi-channel paid campaigns, automating workflows, and optimizing lead nurturing for improved conversion rates.

Available to hire

I am a marketing leader with over 9 years of experience specializing in SEO, performance marketing, paid media, MarTech, AI-driven content workflows, and multi-channel growth campaigns. I have a proven track record of building and leading teams of more than 20 members across SEO, paid ads, content, design, and sales enablement. I excel in cross-functional collaboration with development, design, and C-suite executives to drive strategy, execution, and ROI-focused reporting.

Hands-on with advanced analytics tools including GA4, GTM Data Layer, and Conversion APIs, I leverage modern AI tools such as ChatGPT, Perplexity, and Gemini to deliver future-ready marketing solutions. I thrive in leading AI-powered B2B SaaS marketing initiatives, managing multi-channel paid campaigns, automating workflows, and optimizing lead nurturing for improved conversion rates.

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Experience Level

Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
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Language

Hindi
Fluent
English
Fluent

Work Experience

Head of Marketing at AugmentWorks
October 1, 2024 - Present
Led marketing for an AI-powered B2B SaaS company managing and mentoring a team of 25+ covering SEO, paid media, content, design, and partnerships. Collaborated daily with development, sales, designers, and top management to align marketing strategies with revenue goals. Planned and executed multi-channel paid campaigns including Meta Ads, Click-to-WhatsApp, Google Ads, and LinkedIn Ads for full-funnel growth. Implemented and maintained robust tracking systems using GA4, GTM Data Layer, Conversion API, and Power BI dashboards. Developed automated WhatsApp marketing workflows through Wappbiz CRM to improve lead nurturing and conversion rates. Delivered monthly, quarterly, and annual reports to top management with actionable insights for continuous optimization.
Sr. Digital Marketing Lead at WhyDonate
October 1, 2024 - August 27, 2025
Led multilingual crowdfunding platform marketing across Netherlands, Germany, Spain, France, and English regions managing a cross-functional team of 20+ spanning SEO, content, paid ads, and design. Deployed multilingual SEO strategies, landing page localization, and Answer Engine Optimization (AEO). Planned, ran, and optimized Google Ads, Meta Ads, and LinkedIn Ads to drive donations. Transitioned tracking systems to GA4, deployed GTM Data Layer, and integrated Cloudflare Zaraz for GDPR-compliant attribution.
Digital Marketing Associate at CandorWorks
March 1, 2021 - August 27, 2025
Executed Google Ads campaigns (Search and Display) and basic LinkedIn campaigns. Managed SEO audits and on-page optimization for client projects. Implemented goal and conversion tracking using Google Tag Manager. Assisted with landing page development and WordPress site updates. Supported funnel measurement (TOF/BOF) and coordinated reporting activities.
Digital Marketing Analyst at A2 Consultancy
June 1, 2018 - August 27, 2025
Managed SEO audits, keyword research, competitor analysis, and backlink checks using SEMrush, Ahrefs, and Screaming Frog. Monitored and reported website traffic using Google Analytics and Search Console. Supported basic HTML/CSS edits and WordPress site maintenance. Built initial Google Ads campaigns for clients.

Education

Master of Computer Applications at University of Pune
January 1, 2013 - January 1, 2016
Bachelor of Computer Applications at University of Rajasthan
January 1, 2009 - January 1, 2012

Qualifications

Add your qualifications or awards here.

Industry Experience

Software & Internet, Professional Services, Non-Profit Organization