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I’m Emilie Ayton, a freelance marketing professional specialising in paid media, content creation, and social media campaigns. With a background in consumer marketing, I now focus on supporting brands in sport, nutrition, and healthy lifestyle to connect with their audiences through engaging storytelling and performance-driven campaigns. Alongside my freelance work, I’m also a nutrition coach in training, sharing daily posts on LinkedIn to inform, educate, and spread knowledge about plant-based nutrition and sustainable food systems. This dual expertise allows me to bring both industry insight and authentic health-driven content to every project I work on.…I’m Emilie Ayton, a freelance marketing professional specialising in paid media, content creation, and social media campaigns. With a background in consumer marketing, I now focus on supporting brands in sport, nutrition, and healthy lifestyle to connect with their audiences through engaging storytelling and performance-driven campaigns. Alongside my freelance work, I’m also a nutrition coach in training, sharing daily posts on LinkedIn to inform, educate, and spread knowledge about plant-based nutrition and sustainable food systems. This dual expertise allows me to bring both industry insight and authentic health-driven content to every project I work on.

Emilie Ayton

Marketing Strategist, PPC Manager, Digital Marketer, +3

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I’m Emilie Ayton, a freelance marketing professional specialising in paid media, content creation, and social media campaigns. With a background in consumer marketing, I now focus on supporting brands in sport, nutrition, and healthy lifestyle to connect with their audiences through engaging storytelling and performance-driven campaigns. Alongside my freelance work, I’m also a nutrition coach in training, sharing daily posts on LinkedIn to inform, educate, and spread knowledge about plant-based nutrition and sustainable food systems. This dual expertise allows me to bring both industry insight and authentic health-driven content to every project I work on.…I’m Emilie Ayton, a freelance marketing professional specialising in paid media, content creation, and social media campaigns. With a background in consumer marketing, I now focus on supporting brands in sport, nutrition, and healthy lifestyle to connect with their audiences through engaging storytelling and performance-driven campaigns. Alongside my freelance work, I’m also a nutrition coach in training, sharing daily posts on LinkedIn to inform, educate, and spread knowledge about plant-based nutrition and sustainable food systems. This dual expertise allows me to bring both industry insight and authentic health-driven content to every project I work on.

Available to hire

I’m Emilie Ayton, a freelance marketing professional specialising in paid media, content creation, and social media campaigns. With a background in consumer marketing, I now focus on supporting brands in sport, nutrition, and healthy lifestyle to connect with their audiences through engaging storytelling and performance-driven campaigns.

Alongside my freelance work, I’m also a nutrition coach in training, sharing daily posts on LinkedIn to inform, educate, and spread knowledge about plant-based nutrition and sustainable food systems.

This dual expertise allows me to bring both industry insight and authentic health-driven content to every project I work on.

Skills

Experience Level

Expert

Expert

Expert

Expert

Intermediate

Intermediate

Intermediate

Intermediate

Language

English

Fluent

French

Fluent

Work Experience

Freelance Digital Marketing Consultant

September 1, 2023 - Present

Helping women and children change their habits by empowering them to improve their relationship with food and develop a positive, sustainable mindset around nutrition. Providing key insights into maintaining good habits focused on nutrient-rich whole foods for lifetime health.

PPC and Paid Media Manager at LYTE - London

April 10, 2018 - June 30, 2023

Responsible for creating roadmaps for paid search and paid social campaigns to meet lead generation targets and build brand awareness. Structured, implemented, optimized, and managed paid search and social campaigns across Google, LinkedIn, Facebook, and Instagram. Created A/B test plans and optimized campaigns based on learnings.

French Account Manager - Marketing and Sales at Global Voucher Group - London

January 2, 2017 - May 31, 2018

Specialized global web-based marketing and advertising firm managing French website codespromotion.fr with 150,000 monthly visits. Acted as main contact for merchants and affiliate networks, achieving record tenancy and exceeding sales targets consistently. Worked on PPC strategy using DoubleClick and Google AdWords with an average ROAS of 4.30.