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I am a Product Designer with over 4 years of experience expertly balancing business goals and user needs. I create intuitive, user-centric solutions that drive growth while delivering seamless experiences. With a track record of optimizing services for over 700,000 banking customers and designing apps with millions of downloads, I turn complex challenges into impactful products. I'm passionate about combining data, user psychology, and minimalist design to balance business goals with user experience, creating sustainable value for products.…I am a Product Designer with over 4 years of experience expertly balancing business goals and user needs. I create intuitive, user-centric solutions that drive growth while delivering seamless experiences. With a track record of optimizing services for over 700,000 banking customers and designing apps with millions of downloads, I turn complex challenges into impactful products. I'm passionate about combining data, user psychology, and minimalist design to balance business goals with user experience, creating sustainable value for products.

Van Bien Cao

UX Designer, UI Designer, Product Designer, +2

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I am a Product Designer with over 4 years of experience expertly balancing business goals and user needs. I create intuitive, user-centric solutions that drive growth while delivering seamless experiences. With a track record of optimizing services for over 700,000 banking customers and designing apps with millions of downloads, I turn complex challenges into impactful products. I'm passionate about combining data, user psychology, and minimalist design to balance business goals with user experience, creating sustainable value for products.…I am a Product Designer with over 4 years of experience expertly balancing business goals and user needs. I create intuitive, user-centric solutions that drive growth while delivering seamless experiences. With a track record of optimizing services for over 700,000 banking customers and designing apps with millions of downloads, I turn complex challenges into impactful products. I'm passionate about combining data, user psychology, and minimalist design to balance business goals with user experience, creating sustainable value for products.

Available to hire

I am a Product Designer with over 4 years of experience expertly balancing business goals and user needs. I create intuitive, user-centric solutions that drive growth while delivering seamless experiences. With a track record of optimizing services for over 700,000 banking customers and designing apps with millions of downloads, I turn complex challenges into impactful products.

I’m passionate about combining data, user psychology, and minimalist design to balance business goals with user experience, creating sustainable value for products.

Skills

Experience Level

Expert

Expert

Expert

Intermediate

Intermediate

Language

English

Intermediate

Vietnamese

Fluent

Work Experience

UI/UX Designer at Freelancer

July 1, 2024 - Present

Designed user-centric web and mobile apps using Figma, improving usability and accessibility. Conducted end-to-end product design processes including user research, wireframing, interactive prototypes, and usability testing. Collaborated cross-functionally with developers and clients in Europe and Vietnam to deliver high-quality solutions.

UI/UX Designer at Vietnam Maritime Commercial Joint Stock Bank

April 1, 2024 - August 28, 2025

Designed key banking features such as loans, transfers, flight booking, and cross-border payments for 700,000+ users, increasing customer satisfaction scores by 15%. Conducted user interviews, surveys, and usability tests driving product improvements based on real customer feedback. Built and maintained a scalable design system, reducing design time by 30%. Leveraged benchmarking and competitor analysis to identify innovation opportunities and UX enhancements.

UI/Graphic Designer at Bkit Software

July 1, 2021 - August 28, 2025

Designed mobile apps and websites with over 5 million downloads on Google Play and App Store. Created impactful brand identities, logos, and mascots for various digital products. Developed end-to-end UX flows, wireframes, and high-fidelity UI contributing to successful product launches.