I'm a versatile UI/UX designer and marketing professional with hands-on experience in digital communication, content management, and web platform operations. I thrive in cross-functional teams and enjoy turning complex user needs into simple, accessible experiences. I excel at turning insights into actionable designs and campaigns that improve user satisfaction and business results. I've led end-to-end marketing initiatives, conducted heuristic UX analyses, and built design systems and UI kits to streamline workflows. I'm passionate about psychology, multicultural exchange, and leveraging data to optimize user journeys and engagement.

EGHBALI Mohamad

I'm a versatile UI/UX designer and marketing professional with hands-on experience in digital communication, content management, and web platform operations. I thrive in cross-functional teams and enjoy turning complex user needs into simple, accessible experiences. I excel at turning insights into actionable designs and campaigns that improve user satisfaction and business results. I've led end-to-end marketing initiatives, conducted heuristic UX analyses, and built design systems and UI kits to streamline workflows. I'm passionate about psychology, multicultural exchange, and leveraging data to optimize user journeys and engagement.

Available to hire

I’m a versatile UI/UX designer and marketing professional with hands-on experience in digital communication, content management, and web platform operations. I thrive in cross-functional teams and enjoy turning complex user needs into simple, accessible experiences. I excel at turning insights into actionable designs and campaigns that improve user satisfaction and business results.

I’ve led end-to-end marketing initiatives, conducted heuristic UX analyses, and built design systems and UI kits to streamline workflows. I’m passionate about psychology, multicultural exchange, and leveraging data to optimize user journeys and engagement.

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Experience Level

Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
See more

Language

French
Advanced
English
Advanced
Persian
Fluent
Spanish; Castilian
Intermediate

Work Experience

UI/UX Designer and Researcher at Freelance
August 1, 2025 - August 28, 2025
Designed and implemented user-centered projects to enhance usability and accessibility across diverse platforms. Created low-fidelity wireframes for rapid ideation and high-fidelity mockups using Figma, improving design efficiency. Developed comprehensive UI kits, streamlining design processes for various projects including neo-morphism design and film platform.
Marketing & Communication Specialist at Restaurent Safran Nice
August 1, 2024 - August 28, 2025
Developed and executed 360° digital marketing strategies including SEO, SEA, social media, and email to enhance visibility and generate qualified leads. Managed Google Ads campaigns and optimized SEO through keywords, structure, and tags. Created, scheduled, and managed content across LinkedIn, Instagram, Facebook, and TikTok tailored to each audience. Updated products and services on web platforms. Tracked and analyzed KPIs such as ROI, conversion rate, and cost per lead for campaign optimization.
Associate UX Design at Artin Lift Co
November 1, 2023 - August 28, 2025
Conducted heuristic analyses of websites identifying usability issues and recommending actionable improvements. Led user interviews and research initiatives to gather insights informing intuitive design strategies. Developed content strategies based on user personas enhancing user engagement and satisfaction. Utilized the UX Honeycomb framework to monitor and elevate user experience ensuring accessibility standards compliance.
Junior UI Designer | Marketing & Communication Assistant at Hares Houshmand
November 1, 2023 - August 28, 2025
Managed the company’s Instagram account using storytelling, color psychology, and engagement strategies. Developed content strategies based on user personas and audience analysis. Designed and sent email newsletters including database segmentation and automation. Updated product and service listings. Created visual and written content using Canva, Adobe Photoshop, Illustrator, and InDesign, including SEO-optimized blog articles.
Finance Manager at Niloofar Tejarat Sabz
December 1, 2019 - August 28, 2025
Managed financial planning, budgeting, and forecasting. Analyzed financial data to support strategic decision-making. Oversaw cash flow, investment activities, and risk management.
Accountant at Soroush Etminan Sarzamin
March 1, 2018 - August 28, 2025
Managed financial statements, accounts payable/receivable, and payroll. Ensured compliance with tax regulations and financial standards. Created budgets, forecasts, and cost analysis reports.
UI/UX Designer and Researcher at Freelance
August 1, 2025 - August 28, 2025
Designed and implemented user-centered projects, enhancing usability and accessibility across diverse platforms. Created low-fidelity wireframes for rapid ideation and high-fidelity mockups using Figma, improving design efficiency. Developed comprehensive UI kits, streamlining design processes for various projects, including neo-morphism design and a film platform.
Marketing & Communication Specialist at Restaurent Safran Nice
August 1, 2024 - August 28, 2025
Developed and executed 360° digital marketing strategies (SEO, SEA, social media, email) to enhance visibility and generate qualified leads. Managed Google Ads campaigns and optimized SEO (keywords, structure, tags). Created, scheduled, and managed content across LinkedIn, Instagram, Facebook, and TikTok tailored to each audience. Updated products and services on web platforms. Tracked and analyzed KPIs (ROI, conversion rate, cost per lead) for campaign optimization.
Associate UX Design at Artin Lift Co
November 1, 2023 - August 28, 2025
Conducted heuristic analyses of websites to identify usability issues and recommend actionable improvements. Led user interviews and research initiatives to gather insights, informing intuitive design strategies. Developed content strategies based on user personas, enhancing user engagement and satisfaction. Utilized the UX Honeycomb framework to monitor and elevate user experience, ensuring accessibility standards alignment.
Junior UI Designer | Marketing & Communication Assistant at Hares Houshmand
November 1, 2023 - August 28, 2025
Managed the company’s Instagram account using storytelling, color psychology, and engagement strategies. Developed content strategies based on user personas and audience analysis. Designed and sent email newsletters with database segmentation and automation. Updated product and service listings. Created visual and written content with Canva, Adobe Photoshop, Illustrator, and InDesign, including SEO-optimized blog articles.
Finance Manager at Niloofar Tejarat Sabz
December 1, 2019 - August 28, 2025
Managed financial planning, budgeting, and forecasting. Analyzed financial data to support strategic decision-making. Oversaw cash flow, investment activities, and risk management.
Accountant at Soroush Etminan Sarzamin
March 1, 2018 - August 28, 2025
Managed financial statements, accounts payable/receivable, and payroll. Ensured compliance with tax regulations and financial standards. Created budgets, forecasts, and cost analysis reports.
UI/UX Designer and Researcher at Freelance
August 31, 2025 - September 18, 2025
Designed and implemented user-centered projects, enhancing usability and accessibility across diverse platforms. Created low-fidelity wireframes for rapid ideation and high-fidelity mockups using Figma, improving design efficiency. Developed comprehensive UI kits, streamlining design processes for various projects, including a neo-morphism design and film platform.
Marketing & Communication Specialist at Restaurant Safran Nice
August 31, 2024 - September 18, 2025
Developed and executed 360° digital marketing strategies (SEO, SEA, social media, email) to enhance visibility and generate qualified leads. Managed Google Ads campaigns and optimized SEO (keywords, structure, tags). Created, scheduled, and managed content across LinkedIn, Instagram, Facebook, and TikTok, tailored to each audience. Updated products and services on web platforms. Tracked and analyzed KPIs (ROI, conversion rate, cost per lead) for campaign optimization.
Associate UX Design at Artin Lift Co
November 30, 2023 - September 18, 2025
Conducted heuristic analyses of websites, identifying usability issues and recommending actionable improvements. Led user interviews and research initiatives to gather insights, informing intuitive design strategies. Developed content strategies based on user personas, enhancing user engagement and satisfaction. Utilized the UX Honeycomb framework to monitor and elevate user experience, ensuring alignment with accessibility standards.
Junior UI Designer | Marketing & Communication Assistant at Hares Houshmand
November 30, 2023 - September 18, 2025
Managed the company’s Instagram account using storytelling, color psychology, and engagement strategies. Developed content strategies based on user personas and audience analysis. Designed and sent email newsletters, including database segmentation and automation. Updated product and service listings. Created visual and written content using Canva, Adobe Photoshop, Illustrator, and InDesign, including SEO-optimized blog articles.
Finance Manager at Niloofar Tejarat Sabz
December 31, 2019 - September 18, 2025
Managed financial planning, budgeting, and forecasting. Analyzed financial data to support strategic decision-making. Oversaw cash flow, investment activities, and risk management.
Accountant at Soroush Etminan Sarzamin
March 31, 2018 - September 18, 2025
Managed financial statements, accounts payable / receivable, and payroll. Ensured compliance with tax regulations and financial standards. Created budgets, forecasts, and cost analysis reports.
UI/UX Designer and Researcher at Freelance
August 1, 2025 - September 18, 2025
Designed and implemented user-centered projects, enhancing usability and accessibility across diverse platforms. Created low-fidelity wireframes for rapid ideation and high-fidelity mockups using Figma, improving design efficiency. Developed comprehensive UI kits, streamlining design processes for various projects, including a neo-morphism design and film platform.
Marketing & Communications Specialist at Restaurant Safran Nice
August 1, 2024 - September 18, 2025
Developed and executed 360° digital marketing strategies (SEO, SEA, social media, email) to enhance visibility and generate qualified leads. Managed Google Ads campaigns and optimized SEO (keywords, structure, tags). Created, scheduled, and managed content across LinkedIn, Instagram, Facebook, and TikTok, tailored to each audience. Updated products and services on web platforms. Tracked and analyzed KPIs (ROI, conversion rate, cost per lead) for campaign optimization.
Associate UX Designer at Artin Lift Co
November 1, 2023 - September 18, 2025
Conducted heuristic analyses of websites, identified usability issues and recommended actionable improvements. Led user interviews and research initiatives to gather insights, informing intuitive design strategies. Developed content strategies based on user personas, enhancing user engagement and satisfaction. Utilized the UX Honeycomb framework to monitor and elevate user experience, ensuring alignment with accessibility standards.
Junior UI Designer / Marketing & Communications Assistant at Hares Houshmand
November 1, 2023 - September 18, 2025
Managed the company’s Instagram account using storytelling, color psychology, and engagement strategies. Developed content strategies based on user personas and audience analysis. Designed and sent email newsletters, including database segmentation and automation. Updated product and service listings. Created visual and written content using Canva, Adobe Photoshop, Illustrator, and InDesign, including SEO-optimized blog articles.
Finance Manager at Niloofar Tejarat Sabz
December 1, 2019 - September 18, 2025
Managed financial planning, budgeting, and forecasting. Analyzed financial data to support strategic decision-making. Oversaw cash flow, investment activities, and risk management.
Accountant at Soroush Etminan Sarzamin
March 1, 2018 - September 18, 2025
Managed financial statements, accounts payable/receivable, and payroll. Ensured compliance with tax regulations and financial standards. Created budgets, forecasts, and cost analysis reports.
Volunteer at Restos du Cœur
January 1, 2022 - September 18, 2025
Supported food distribution operations as a volunteer.

Education

Master’s Degree in Commercial and Marketing Management at EBM BUSINESS SCHOOL
January 1, 2022 - January 1, 2024
D.U.E.F – B2 Level in French at University of Côte d’Azur (CUEFL)
January 1, 2020 - January 1, 2022
Master’s in Finance and Financial Management at Azad University (IAU)
January 1, 2016 - January 1, 2018
Bachelor’s in Accounting and Finance at University of Science and Culture
January 1, 2012 - January 1, 2016
Web Design & Multimedia at Mojtama fani tehran
January 1, 2020 - January 1, 2022
Master's Degree in Commercial and Marketing Management at EBM Business School
January 1, 2022 - January 1, 2024
D.U.E.F – B2 Level in French at University of Côte d’Azur (CUEFL)
January 1, 2020 - January 1, 2022
Master's in Finance and Financial Management at Azad University (IAU)
January 1, 2016 - January 1, 2018
Bachelor's in Accounting and Finance at University of Science and Culture
January 1, 2012 - January 1, 2016
Web Design & Multimedia at Mojtama Fani Tehran
January 1, 2020 - January 1, 2022
Master’s Degree in Commercial and Marketing Management at EBM BUSINESS SCHOOL
January 1, 2022 - December 31, 2024
Web Design & Multimedia at Mojtama fani Tehran
January 1, 2020 - December 31, 2022
D.U.E.F – B2 Level in French Advanced French language studies at University of Côte d’Azur (CUEFL)
January 1, 2020 - December 31, 2022
Master’s in Finance and Financial Management at Azad University (IAU)
January 1, 2016 - December 31, 2018
Bachelor’s in Accounting and Finance at University of Science and Culture
January 1, 2012 - December 31, 2016
Master’s Degree in Commercial and Marketing Management at EBM Business School
January 1, 2022 - January 1, 2024
Web Design & Multimedia at Mojtama fani Tehran
January 1, 2020 - January 1, 2022
D.U.E.F – B2 Level in French at University of Côte d’Azur (CUEFL)
January 1, 2020 - January 1, 2022
Master’s in Finance and Financial Management at Azad University (IAU)
January 1, 2016 - January 1, 2018
Bachelor’s in Accounting and Finance at University of Science and Culture
January 1, 2012 - January 1, 2016

Qualifications

Professional Certificate in UX Design
December 1, 2024 - August 28, 2025
Google Analytics Certification
April 1, 2023 - August 28, 2025
Business English – B2 Level
May 1, 2024 - August 28, 2025
DELF – B2 Level in French
January 1, 2022 - August 28, 2025
Professional Certificate in UX Design
December 1, 2024 - August 28, 2025
Google Analytics Certification
April 1, 2023 - August 28, 2025
Business English – B2 Level
May 1, 2024 - August 28, 2025
DELF – B2 Level in French
January 1, 2022 - August 28, 2025
Professional Certificate in UX Design
December 1, 2024 - September 18, 2025
Google Analytics Certification
April 1, 2023 - September 18, 2025
Business English – B2 Level
May 1, 2024 - September 18, 2025
DELF – B2 Level in French
January 1, 2022 - September 18, 2025
Professional Certificate in UX Design
December 1, 2024 - September 18, 2025
Google Analytics Certification
April 1, 2023 - September 18, 2025
Business English – B2 Level
May 1, 2024 - September 18, 2025
DELF – B2 Level in French
January 1, 2022 - September 18, 2025

Industry Experience

Retail, Professional Services, Software & Internet, Non-Profit Organization, Travel & Hospitality, Media & Entertainment, Education