I am a Senior Product Designer with over 4 years of experience leading end-to-end design projects for complex B2C and healthcare applications. I specialize in translating intricate user needs into elegant, scalable solutions that drive user engagement and meet critical business goals. My passion lies in building intuitive multi-role user experiences while ensuring data security and accessibility in regulated environments. Throughout my career, I've successfully designed HIPAA-compliant healthcare platforms, redesigned mobile ordering flows that improve user experience and operational efficiency, and developed responsive admin portals with powerful data reporting capabilities. I thrive in fast-paced, cross-functional teams that embrace continuous user testing and real-time feedback to enhance usability and overall product success.

Babara Abk

I am a Senior Product Designer with over 4 years of experience leading end-to-end design projects for complex B2C and healthcare applications. I specialize in translating intricate user needs into elegant, scalable solutions that drive user engagement and meet critical business goals. My passion lies in building intuitive multi-role user experiences while ensuring data security and accessibility in regulated environments. Throughout my career, I've successfully designed HIPAA-compliant healthcare platforms, redesigned mobile ordering flows that improve user experience and operational efficiency, and developed responsive admin portals with powerful data reporting capabilities. I thrive in fast-paced, cross-functional teams that embrace continuous user testing and real-time feedback to enhance usability and overall product success.

Available to hire

I am a Senior Product Designer with over 4 years of experience leading end-to-end design projects for complex B2C and healthcare applications. I specialize in translating intricate user needs into elegant, scalable solutions that drive user engagement and meet critical business goals. My passion lies in building intuitive multi-role user experiences while ensuring data security and accessibility in regulated environments.

Throughout my career, I’ve successfully designed HIPAA-compliant healthcare platforms, redesigned mobile ordering flows that improve user experience and operational efficiency, and developed responsive admin portals with powerful data reporting capabilities. I thrive in fast-paced, cross-functional teams that embrace continuous user testing and real-time feedback to enhance usability and overall product success.

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Experience Level

Expert
Expert
Expert

Work Experience

UI/UX Designer at Fan Food
June 30, 2023 - August 29, 2025
Redesigned the core seat-based ordering flow for the Fan Food mobile app used at major live events, reducing average order time by 50 seconds and enhancing the fan experience during peak traffic. Crafted a unified design system and component library in Figma for iOS and Android (React Native) applications, achieving 95% visual consistency and accelerating feature development pipeline. Translated complex backend logic (NestJS) and frontend requirements (ReactJS) into scalable and intuitive B2C interfaces, contributing to a 25% increase in in-app purchases. Focused on B2C usability with optimized faster ordering, fewer steps, and improved accessibility. Synthesized qualitative user interview feedback and quantitative data to refine UI components, improving order accuracy by 15% and reducing user cognitive load. Designed the interface and user flow for a new loyalty program, increasing user retention by 10% over two quarters.
Lead UI/UX Designer at Ithnain
July 1, 2023 - Present
Leading UI/UX design efforts with a focus on ReactJS-based applications and product experiences.

Education

Bachelor of Computer Science at Johnson County Community College
January 11, 2030 - August 29, 2025

Qualifications

Google UX Design Professional Certificate
January 11, 2030 - August 29, 2025
Enterprise Design Thinking Practitioner, IBM
January 11, 2030 - August 29, 2025
Certified 6-Sigma White Belt
January 11, 2030 - August 29, 2025

Industry Experience

Healthcare, Software & Internet, Retail, Travel & Hospitality