I am a results-driven Digital Marketing Officer with proven experience in SEO, social media management, content creation, campaign optimization, and analytics. I am skilled in using tools like Google Analytics, HubSpot, Mailchimp, and various CMS platforms to develop data-driven marketing strategies. I enjoy boosting engagement and brand growth by creating engaging digital content and monitoring analytics to optimize campaigns effectively. My passion is helping brands connect with their audiences and achieve measurable results in digital marketing.

Rufaro Siwela

I am a results-driven Digital Marketing Officer with proven experience in SEO, social media management, content creation, campaign optimization, and analytics. I am skilled in using tools like Google Analytics, HubSpot, Mailchimp, and various CMS platforms to develop data-driven marketing strategies. I enjoy boosting engagement and brand growth by creating engaging digital content and monitoring analytics to optimize campaigns effectively. My passion is helping brands connect with their audiences and achieve measurable results in digital marketing.

Available to hire

I am a results-driven Digital Marketing Officer with proven experience in SEO, social media management, content creation, campaign optimization, and analytics. I am skilled in using tools like Google Analytics, HubSpot, Mailchimp, and various CMS platforms to develop data-driven marketing strategies.

I enjoy boosting engagement and brand growth by creating engaging digital content and monitoring analytics to optimize campaigns effectively. My passion is helping brands connect with their audiences and achieve measurable results in digital marketing.

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Experience Level

Expert
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate

Work Experience

Digital Marketing Officer at Evolve Africa ICT Summit
January 1, 2025 - Present
Created and managed social media content to promote summit events, speakers, and initiatives. Developed engaging posts, graphics, and campaigns to increase event awareness and attendance. Collaborated with the team to highlight key discussions and shared real-time updates during the summit. Tracked engagement metrics to refine content strategies resulting in 90% growth in online engagement during the 2025 summit campaign.
Digital Marketing Officer at Compulink Holdings
January 1, 2025 - Present
Manage social media platforms by creating engaging content to boost brand visibility and audience interaction. Plan and execute multi-channel digital marketing campaigns across social media, email, and SEO aligning with company objectives. Design visuals, write copy, and schedule posts maintaining a consistent brand voice. Monitor analytics to measure performance and optimize strategies. Achieved a 33% increase in social media engagement within the first 6 months.
Content Writer at Dandaro Online
May 1, 2024 - August 30, 2025
Produced engaging, SEO-optimized articles and social media content aligned with brand voice and trending topics. Boosted audience engagement through strategic content planning and platform-specific adaptation. Collaborated with editors to ensure quality, clarity, and cultural relevance.

Education

BSc Computer Engineering at Chinhoyi University of Technology
August 1, 2020 - January 1, 2026

Qualifications

Google Digital Skills for Africa
August 1, 2023 - October 1, 2023

Industry Experience

Computers & Electronics, Media & Entertainment, Education, Professional Services