Available to hire
I am an experienced Digital Marketing Specialist with over 5 years of successfully running lead generation and performance-driven campaigns for startups and digital-first brands. Skilled in managing paid media campaigns on Meta and Google platforms, I focus on maximizing ROI and cutting customer acquisition costs through precise targeting and funnel optimization.
I have a strong background in social media strategy, content planning, campaign analytics, and technical SEO. Known for a hands-on, data-led approach, my goal is to deliver meaningful results that enhance brand visibility and customer experience.
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Language
English
Fluent
Bengali
Fluent
Work Experience
Digital Marketing Executive at Troika Aid
September 1, 2023 - PresentPlanned and executed high-performing Meta Ads campaigns with testing of creatives, formats, and audiences to maximize ROI. Managed multi-platform digital advertising campaigns to achieve an average ROI of 2.5X. Collaborated with content teams to develop creatives boosting social media engagement by 20%. Implemented integrated online and offline marketing strategies to increase brand visibility and customer experience. Leveraged analytics to reduce customer acquisition costs by 45% and grew social media followers by 5X. Built marketing funnels and optimized landing pages for higher conversions. Performed technical on-page SEO and managed WordPress websites to ensure seamless digital presence.
Digital Marketing Executive at Battery Low Interactive Ltd.
October 31, 2023 - August 30, 2025Coordinated multiple marketing campaigns contributing to increased brand awareness and market share. Managed social media platforms achieving 45% follower growth through consistent content and engagement. Supported over 20 social media and email campaigns ensuring alignment with brand goals. Analyzed Google Search Console data to identify under-performing content and recommended improvements.
Operations' Executive, Influencer Marketing at Ningbo Rebon E Commerce Co., Ltd.
December 31, 2022 - August 30, 2025Collaborated with over 60 influencers, negotiated contracts, and managed content calendars for timely campaign delivery. Tracked and analyzed campaign performance to optimize ROI. Ensured cross-functional coordination for smooth campaign execution across departments. Maintained brand guideline adherence, enhancing campaign consistency and professionalism.
Education
Bachelor of Business Administration (BBA) at Asian University of Bangladesh
January 1, 2018 - January 1, 2022Higher Secondary Certificate (HSC) at Kabi Nazrul Govt College
January 1, 2014 - January 1, 2016Secondary School Certificate (SSC) at Barnamala Adarsha High School & College
January 1, 2011 - January 1, 2013Qualifications
Inbound Marketing Optimization
January 11, 2030 - August 30, 2025Google Ads Search Certification
January 11, 2030 - August 30, 2025Google SkillShop
January 11, 2030 - August 30, 2025The ROAS Workshop — Creative, Conversion & CAPI Strategy
January 11, 2030 - August 30, 2025Social Media Marketing HubSpot Academy
January 11, 2030 - August 30, 2025AI For Marketing Campaigns HubSpot Academy
January 11, 2030 - August 30, 2025SEO Training Course With Generative AI Udemy
January 11, 2030 - August 30, 2025Industry Experience
Retail, Software & Internet, Professional Services, Media & Entertainment, Non-Profit Organization
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
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