I am a highly experienced Senior Graphic Designer with over 15 years of expertise in developing and executing comprehensive design strategies. I have a proven ability to lead and mentor design teams, manage complex projects, and drive brand consistency across diverse platforms. My skills span a broad range of design competencies including branding, identity, UI/UX design, digital marketing, and social media campaigns. I enjoy transforming business objectives into impactful visual solutions while fostering a collaborative and innovative design environment.…

Gail R. Weisman

I am a highly experienced Senior Graphic Designer with over 15 years of expertise in developing and executing comprehensive design strategies. I have a proven ability to lead and mentor design teams, manage complex projects, and drive brand consistency across diverse platforms. My skills span a broad range of design competencies including branding, identity, UI/UX design, digital marketing, and social media campaigns. I enjoy transforming business objectives into impactful visual solutions while fostering a collaborative and innovative design environment.…

Available to hire

I am a highly experienced Senior Graphic Designer with over 15 years of expertise in developing and executing comprehensive design strategies. I have a proven ability to lead and mentor design teams, manage complex projects, and drive brand consistency across diverse platforms.

My skills span a broad range of design competencies including branding, identity, UI/UX design, digital marketing, and social media campaigns. I enjoy transforming business objectives into impactful visual solutions while fostering a collaborative and innovative design environment.

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Work Experience

Senior Graphic Designer at Coit Cleaning and Restoration
May 1, 2025 - August 30, 2025
Led the redesign and brand update which improved brand recognition and visibility by 2%. Created multiple high-impact print and digital ads and marketing collateral, increasing customer engagement by 3%. Developed a comprehensive corporate style guide that enhanced brand consistency by 8%. Crafted compelling UX and UI graphics, infographics, and elements for web, email, and social media campaigns. Collaborated with teams to develop improved design and brand strategies aligned with business goals. Standardized design systems by building modular brand-aligned templates, boosting franchise marketing participation. Directed social media campaigns through creative direction and brand storytelling, improving lead generation by 4%.
Senior Graphic Designer at Peninsula Jewish Community Center
July 1, 2016 - August 30, 2025
Led print and digital marketing and advertising campaigns that increased membership acquisition and retention. Wrote and edited copy to support brand voice, boosting member engagement, interaction, and satisfaction. Mentored junior designers through weekly meetings for feedback and review, resulting in higher quality work. Led design team meetings to discuss projects, challenges, and improvements, generating more positive team morale. Implemented improved project request processes, resulting in more efficient turnaround times and higher client satisfaction.
Freelance Graphic Designer at Agencies/Clients including Carlson Marketing Group, NBC, and Century Theaters
November 1, 2004 - August 30, 2025
Designed marketing and advertising materials for various agencies and clients. Collaborated effectively for design iterations to meet client and agency specifications. Managed final file preparation and packaging for printers with quality assurance and adherence to production guidelines.
Senior Graphic Designer at Coit Cleaning and Restoration
May 1, 2025 - September 4, 2025
Led a comprehensive brand redesign resulting in a 2% improvement in brand recognition and visibility. Crafted multiple high-impact print and digital ads and marketing collateral increasing customer engagement by 3%. Developed a corporate style guide enhancing brand consistency by 8%. Created compelling digital UX/UI graphics and infographics for web, email, and social media campaigns. Collaborated with teams to develop successful design and brand strategies aligned with business goals. Standardized design systems by building modular templates, boosting franchise marketing participation. Led social media campaigns with creative direction and brand storytelling, improving lead generation by 4%.
Senior Graphic Designer at Peninsula Jewish Community Center
July 1, 2016 - September 4, 2025
Led print and digital marketing and advertising campaigns that increased membership acquisition and retention. Authored and edited copy to support brand voice, boosting member engagement and satisfaction. Mentored junior designers through weekly meetings, enhancing work quality. Led design team meetings to address challenges, improvements, and feedback, improving morale. Implemented efficient project request processes to improve turnaround and client satisfaction.
Freelance Graphic Designer at Various Agencies and Clients
November 1, 2004 - September 4, 2025
Designed marketing and advertising materials for major clients including Carlson Marketing Group, NBC, and Century Theaters. Collaborated with teams on design iterations to meet client and agency specifications. Managed final file preparation and packaging for printers, ensuring quality assurance and adherence to production guidelines.

Education

Bachelor of Arts at The New School, Parsons School of Design
January 11, 2030 - August 30, 2025
Bachelor of Arts in Film & Design at The New School, Parsons School of Design
January 11, 2030 - September 4, 2025

Qualifications

Add your qualifications or awards here.

Industry Experience

Retail, Non-Profit Organization, Media & Entertainment, Professional Services