With over 12 years of experience in Social Media Management, Marketing, and Customer Experience, I thrive in dynamic, fast-paced environments. My background spans startups and customer-facing roles, allowing me to develop innovative strategies, enhance brand presence through digital marketing, and foster engaging communities. I am passionate about storytelling, brand positioning, and creating people-centered solutions. I focus on delivering exceptional experiences, building solid relationships, and continuously learning to adapt to evolving industry trends.

With over 12 years of experience in Social Media Management, Marketing, and Customer Experience, I thrive in dynamic, fast-paced environments. My background spans startups and customer-facing roles, allowing me to develop innovative strategies, enhance brand presence through digital marketing, and foster engaging communities. I am passionate about storytelling, brand positioning, and creating people-centered solutions. I focus on delivering exceptional experiences, building solid relationships, and continuously learning to adapt to evolving industry trends.

Available to hire

With over 12 years of experience in Social Media Management, Marketing, and Customer Experience, I thrive in dynamic, fast-paced environments. My background spans startups and customer-facing roles, allowing me to develop innovative strategies, enhance brand presence through digital marketing, and foster engaging communities.

I am passionate about storytelling, brand positioning, and creating people-centered solutions. I focus on delivering exceptional experiences, building solid relationships, and continuously learning to adapt to evolving industry trends.

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Language

Spanish; Castilian
Fluent
English
Advanced
French
Intermediate

Work Experience

Social Media Manager at Ateneo of Yucatan Contemporary Art (MACAY)
December 31, 2021 - August 30, 2025
Developed and implemented content strategies aligned with institutional brand goals, driving an 80% increase in audience engagement. Created compelling storytelling content and scheduled posts to maintain a consistent brand voice. Collaborated with internal departments to align marketing campaigns with academic programs. Monitored social media engagement and provided insights to enhance interaction. Provided proactive customer support and empathetic communication, resulting in a 90% satisfaction score. Managed social media platforms and executed targeted campaigns, strengthening the museum's presence in the cultural sector and increasing followers and visits by 70%. Assisted in creating graphic and promotional materials, ensuring consistency across exhibitions and events. Created high-quality visual content for radio and television cultural programs, exhibitions, and promotional materials, enhancing brand identity and boosting audience engagement by 45%. Coordinated logistics for artis
Back Office Senior Specialist at Back Office
August 31, 2024 - August 30, 2025
Enhanced brand presence by developing engaging blog content and strategic visuals, increasing reader engagement and decreasing virtual inquiries by 70%. Organized and maintained digital assets to ensure efficient content distribution and campaign execution. Led customer retention initiatives, increasing loyalty and satisfaction through proactive support. Streamlined back-office processes, improving team efficiency and reducing delays by 80%.

Education

Bachelor in Communications at Anahuac Mayab University
January 1, 2007 - November 30, 2011
Master Business Administration at Back Office
January 1, 2017 - December 31, 2019
Marketing Management at Anahuac Mayab University
January 1, 2024 - December 31, 2026

Qualifications

Add your qualifications or awards here.

Industry Experience

Media & Entertainment, Non-Profit Organization, Professional Services, Education