I’m a project management and digital marketing professional with over 13 years of experience driving brand identity and optimizing marketing strategies to boost customer engagement. I’m skilled in data analysis and quality assurance, with a strong track record as an advertising specialist across 360 campaigns (digital, OOH, Guerrilla, and BTL). I design and execute innovative, results-driven strategies that maximize brand visibility and audience engagement, and I excel at coordinating cross-functional teams to resolve project issues efficiently. My approach combines strategic thinking with hands-on execution, ensuring timely delivery and strong collaboration across stakeholders and partners.

Fereshteh Berahmand

I’m a project management and digital marketing professional with over 13 years of experience driving brand identity and optimizing marketing strategies to boost customer engagement. I’m skilled in data analysis and quality assurance, with a strong track record as an advertising specialist across 360 campaigns (digital, OOH, Guerrilla, and BTL). I design and execute innovative, results-driven strategies that maximize brand visibility and audience engagement, and I excel at coordinating cross-functional teams to resolve project issues efficiently. My approach combines strategic thinking with hands-on execution, ensuring timely delivery and strong collaboration across stakeholders and partners.

Available to hire

I’m a project management and digital marketing professional with over 13 years of experience driving brand identity and optimizing marketing strategies to boost customer engagement. I’m skilled in data analysis and quality assurance, with a strong track record as an advertising specialist across 360 campaigns (digital, OOH, Guerrilla, and BTL). I design and execute innovative, results-driven strategies that maximize brand visibility and audience engagement, and I excel at coordinating cross-functional teams to resolve project issues efficiently.

My approach combines strategic thinking with hands-on execution, ensuring timely delivery and strong collaboration across stakeholders and partners.

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Language

English
Fluent
Persian
Fluent

Work Experience

Digital Marketer at M2collective
December 1, 2024 - August 30, 2025
Managed and enhanced the companys Brand Identity through tailored digital marketing strategies, significantly increasing customer engagement. Used data analysis to optimize Email Campaigns, improving open rates and click-through rates significantly. Developed and implemented innovative Marketing Strategies to increase brand visibility and customer engagement. Managed and optimized company presence across all Social Media Platforms, resulting in increased brand awareness and audience engagement.
Project Manager at RefConf - Center for Research and Research Studies
October 1, 2023 - August 30, 2025
Promoted brand identity by creating company logos and delivering attractive, user-friendly, and unique website. Enhanced functionality and appearance of the website and repaired functionality issues. Designed and developed the institutes official website, integrating dynamic content and user-friendly navigation to support international scientific conferences. Coordinated digital linking strategies with global co-partner institutions to ensure seamless access to collaborative research events and cross-platform compatibility.
Project Manager at IJSOM/International Journal of Supply and Operations Management
September 1, 2023 - August 30, 2025
Achieved project deadlines by coordinating with participants to manage performance. Coordinated with cross-functional teams to resolve project issues and mitigate risks. Monitored project performance to identify areas of improvement and make adjustments. Tracked project and team member performance closely to quickly intervene in mistakes or delays.
Project Manager at Maat Marcom Agency/Advertising Co
November 1, 2022 - August 30, 2025
Staff training and briefing, managed projects from procurement to commission. Achieved campaign project deadlines by coordinating with contractors to manage performance. Identified plans and resources required to meet project goals and objectives. Planned, designed, and scheduled phases for large projects. Monitored project performance to identify areas of improvement and make adjustments. Coordinated with cross-functional teams to resolve project issues and mitigate risks. Applied customer service skills in liaising between customers and the operations team to ensure high standards of quality are met. Delivered excellent customer services skills in addressing and resolving product quality concerns. Facilitated agile meetings to ensure optimal time coordination and control in the simultaneous execution of advertising campaigns.
Business Development Manager at Farayand Pardaz/Industrial Automation
September 1, 2019 - August 30, 2025
Conducted market research to identify new opportunities and target markets. Analyzed and reported on KPIs to validate and demonstrate the success of marketing campaigns. Optimized email campaigns to increase open and click-through rates. Established and tracked quality department goals and objectives. Recorded, analyzed, and distributed statistical information. Established international ISO 9001:2015 standards, maintenance, and development. Implemented Quality Assurance protocols to identify product defects and ensure adherence to quality standards. Worked as a key member of the Quality Assurance team, conducting audits and improving overall product quality.
Commercial Manager at Macaan Ahaar/Trading of minerals
October 1, 2016 - August 30, 2025
Leveraged and deployed B2B pricing tools. Built and used pricing models, market analysis, and contract collateral to prove out and pave the way for new solutions. Constructed business case models and identified credible value-based calculations. Advised on capture strategy, solutions, and costing and pricing deals. Increased sales volume and expanded product line to new retailers. Managed projects from procurement to commission. Analyzed project performance data to identify areas of improvement. Developed and initiated projects, and monitored performance.
Website Manager at Kanikavan
September 1, 2013 - August 30, 2025
Coordinated with developers and designers to confirm websites are user-friendly, visually appealing, and optimized for SEO. Configured and purchased domains for websites. Developed performance metrics to benchmark websites.
Digital Marketer at M2collective
December 1, 2024 - September 28, 2025
Digital marketer responsible for managing and enhancing the company’s Brand Identity through tailored digital marketing strategies, significantly increasing customer engagement. Utilized data analysis to optimize Email Campaigns, improving open rates and click-through rates. Developed and implemented innovative marketing strategies to increase brand visibility and audience engagement. Managed and optimized the company presence across all Social Media Platforms to boost brand awareness and audience engagement.
Project Manager at RefConf - Center for Research and Research Studies
October 1, 2023 - September 28, 2025
Promoted brand identity by creating company logos and delivering attractive, user-friendly, and unique website. Enhanced functionality and appearance of the website and repairing functionality issues. Designed and developed the institute’s official website, integrating dynamic content and user-friendly navigation to support international scientific conferences. Coordinated digital linking strategies with global co-partner institutions to ensure seamless access to collaborative research events and cross-platform compatibility.
Project Manager at Maat Mar com Agency/Advertising Co
November 1, 2022 - September 28, 2025
Staff training and briefing managed projects from procurement to mission. Achieved campaign project deadlines by coordinating with contractors to manage performance. Advising on plans and resources required to meet project goals and objectives. Planning, designing, and scheduling phases for large projects. Monitoring project performance to identify areas of improvement and making adjustments. Developing and initiating projects, and monitoring performance.
Website Manager at Kanikavan
September 1, 2013 - September 28, 2025
Coordinating with developers and designers to confirm websites are user-friendly, visually appealing, and optimized for SEO. Configuring and purchasing domains for websites. Developing performance metrics to benchmark websites.
Digital Marketer at M2collective
December 1, 2024 - September 28, 2025
Managed and enhanced the company’s Brand Identity through tailored digital marketing strategies, significantly increasing customer engagement across social platforms and channels.
Project Manager at Maat Marcom Agency/Advertising Co
November 1, 2022 - September 28, 2025
Staff training and briefing; managed projects from procurement to commissioning; ensured campaign deadlines by coordinating with contractors; led cross-functional collaboration to resolve issues and mitigate risks; monitored performance to identify areas for improvement.
Website Manager at Kanikavan
September 1, 2013 - September 28, 2025
Coordinated with developers and designers to ensure websites are user-friendly, visually appealing, and optimized for SEO; configured and purchased domains; developed performance metrics to benchmark websites.
Business Development Manager at Farayand Pardaz/Industrial Automation
September 1, 2019 - September 28, 2025
Conducted market research to identify new opportunities and target markets; analyzed KPIs to validate and demonstrate marketing campaign success; optimized email campaigns to increase open and click-through rates.
Commercial Manager at Macaan Ahaar/Trading of minerals
October 1, 2016 - September 28, 2025
Leveraged B2B pricing tools, built pricing models, and created business case analyses to drive value-based decisions; increased sales volume and expanded product lines to new retailers; planned procurement-to-commission activities and coordinated sales negotiations.
Digital Marketer at M2collective
December 1, 2024 - September 28, 2025
Managed and enhanced the company’s Brand Identity through tailored digital marketing strategies, significantly increasing customer engagement. Analyzed email campaigns to improve open and click-through rates and implemented innovative strategies to boost brand visibility. Coordinated company presence across social media platforms to drive audience engagement and brand awareness.
Project Manager at RefConf - Center for Research and Research Studies
October 1, 2023 - September 28, 2025
Promoted brand identity by creating company logos and delivering a user-friendly, visually appealing website. Improved website functionality and resolved issues; designed and developed the institute’s official site with dynamic content and intuitive navigation to support international scientific conferences. Coordinated digital linking strategies with global partner institutions to ensure seamless collaboration.
Project Manager at IJSOM/International Journal of Supply and Operations Management
October 1, 2023 - September 28, 2025
Achieved project deadlines by coordinating with participants to manage performance; led cross-functional teams to resolve issues and mitigate risks; monitored performance to identify improvements and adjust; tracked performance to quickly intervene in delays.
Project Manager at Maat Mar com Agency/Advertising Co
November 1, 2022 - September 28, 2025
Managed staff training and briefing, coordinating with contractors to meet campaign objectives. Achieved campaign deadlines by coordinating resources and stakeholders, identified plans and required resources, planned and scheduled large projects, monitored performance, and facilitated agile team meetings to ensure timely execution of advertising campaigns.
Web Site Manager at Kanikavan
September 1, 2013 - September 28, 2025
Coordinated with developers and designers to ensure websites are user-friendly, visually appealing, and SEO-optimized. Configured and purchased domains, and developed performance metrics to benchmark websites.
Business Development Manager at Farayand Pardaz/Industrial Automation
September 1, 2019 - September 28, 2025
Conducted market research to identify new opportunities and target markets. Analyzed and reported on KPIs to validate and demonstrate marketing campaign success. Optimized email campaigns to increase open and click-through rates.
Commercial Manager at Macaan Ahaar/Trading of minerals
October 1, 2016 - September 28, 2025
Leveraging and deploying B2B pricing tools. Built and used pricing models, market analysis, and contract collateral to prove out and pave the way for new solutions. Constructed business case models, advised on capture strategies, solutions, and costing/pricing deals. Increased sales volume and expanded product lines to new retailers. Managed projects from procurement to commissioning and analyzed performance data to identify areas for improvement.

Education

Master of Science Industrial Engineering-engineering management at Kharazmi University
February 1, 2022 - August 30, 2025
Bachelor of Science Mathematics at Azad University of Tehran
June 1, 2017 - August 30, 2025
Master of Science at Kharazmi University
February 1, 2022 - September 28, 2025
Bachelor of Science in Mathematics at Azad University of Tehran
June 1, 2017 - September 28, 2025
Master of Science in Industrial Engineering - Engineering Management at Kharazmi University
February 1, 2022 - September 28, 2025
Bachelor of Science in Mathematics at Azad University of Tehran
June 1, 2017 - September 28, 2025
Master of Science in Industrial Engineering - Engineering Management at Kharazmi University
February 1, 2022 - September 28, 2025
Bachelor of Science in Mathematics at Azad University of Tehran
June 1, 2017 - September 28, 2025

Qualifications

ISO 9001:2015 Certification
January 11, 2030 - September 28, 2025

Industry Experience

Media & Entertainment, Manufacturing, Professional Services, Software & Internet, Education, Retail