Hi there! I’m a marketing and communication professional with a passion for digital strategy, content creation, and brand development. I thrive in collaborative settings and enjoy turning complex ideas into clear, engaging campaigns across social media, newsletters, and events. My experience spans international environments, from Strasbourg to Lausanne, where I combine creative storytelling with data-driven delivery to support growth and audience engagement. I’m always eager to learn new tools—from SEO and analytics to video production and graphic design. I value teamwork and cross-functional collaboration, and I’m motivated by projects that blend art, culture, and commerce.

user1066525

Hi there! I’m a marketing and communication professional with a passion for digital strategy, content creation, and brand development. I thrive in collaborative settings and enjoy turning complex ideas into clear, engaging campaigns across social media, newsletters, and events. My experience spans international environments, from Strasbourg to Lausanne, where I combine creative storytelling with data-driven delivery to support growth and audience engagement. I’m always eager to learn new tools—from SEO and analytics to video production and graphic design. I value teamwork and cross-functional collaboration, and I’m motivated by projects that blend art, culture, and commerce.

Available to hire

Hi there! I’m a marketing and communication professional with a passion for digital strategy, content creation, and brand development. I thrive in collaborative settings and enjoy turning complex ideas into clear, engaging campaigns across social media, newsletters, and events. My experience spans international environments, from Strasbourg to Lausanne, where I combine creative storytelling with data-driven delivery to support growth and audience engagement.

I’m always eager to learn new tools—from SEO and analytics to video production and graphic design. I value teamwork and cross-functional collaboration, and I’m motivated by projects that blend art, culture, and commerce.

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Language

French
Fluent
English
Fluent
Spanish; Castilian
Advanced

Work Experience

Digital Media Testing Strategist at Zalando Lounge, Berlin
August 1, 2020 - August 31, 2025
Drove the testing strategy for digital media campaigns, ensuring experiments answered critical business questions on incremental impact and media efficiency. Designed and executed A/B tests across key platforms including Meta, Google, and TikTok. Collaborated with design and content teams to test content effectiveness and implemented data-backed creative iterations. Analyzed test results to determine statistical significance and optimize campaign performance.
Communication Strategy and Sales Support Intern at A.V.LAB / Fab Lab, Strasbourg
December 1, 2018 - August 31, 2025
Conducted detailed study of 15 direct and indirect competitors to implement a differentiation communications strategy. Designed sales arguments for customer interviews and managed prospect follow-up, leading to two appointments from 150 prospects over two months. Conducted research and negotiated with different service providers to support business development.
Communication Project Assistant at La Pop Artiserie, Strasbourg
August 1, 2017 - August 31, 2025
Participated in the implementation of communication projects, proposing a communication strategy and planning over one year. Designed graphic communication elements such as banners, posters, and flyers. Managed budgeting of projects including expenses and grants awarded. Produced content writing including articles and press kits.
Social Media Marketing Assistant at Shanti Vida, Barcelona
December 1, 2022 - August 31, 2025
Assisted in planning and executing social media campaigns on Instagram and Facebook, creating content calendars and designing visual assets using Canva and Adobe tools. Monitored SEO and Google Ads performance, reported on KPIs and conversion rates. Supported email marketing campaigns using Mailchimp and managed influencer outreach. Scheduled and analyzed paid ad campaigns on Meta and Google.
Digital Communication Assistant at Sévelin 36, Geneva - Barcelona
January 1, 2023 - Present
Contributed to the digital communication strategy of a theatre focusing on promoting contemporary dance programming. Managed social media content creation and scheduling (Instagram, Facebook), ensuring visual consistency and editorial tone aligned with institution’s identity. Supported design and distribution of newsletters, event highlights, and digital campaigns. Collaborated on communication materials for joint events with partner institutions. Monitored audience engagement and contributed to communication performance reporting.
Project / Communications Assistant at La Pop Artiserie, Strasbourg
November 1, 2018 - December 1, 2018
Participated in implementing a communication strategy; planned a one-year project; designed communication materials (banners, posters, flyers); budgeted the project and secured grants; produced content including articles and a press kit.
Digital Communications Specialist at Theatre Sevlin 36, Lausanne
March 1, 2022 - December 1, 2022
Contributed to the theatre’s digital communication strategy; managed social media content creation and scheduling (Instagram, Facebook); ensured visual consistency and editorial tone; supported newsletters, event highlights, and digital campaigns; collaborated on communication materials for joint events; monitored audience engagement and contributed to performance reports; participated in weekly coordination meetings; managed incoming email and shared information clearly; prepared meeting agendas and minutes; maintained an overview of activities; designed practical tools (documents, timelines, protocols).
Digital Communications Specialist at Theatre Sevlin 36, Lausanne
January 1, 2023 - Present
Continued responsibilities with focus on promoting contemporary dance programs; 20% involvement in ongoing activities; maintained visual identity and coordinated multi-channel campaigns.
Marketing and Communications Contributor at Shanti Vida, Yoga and Wellness, Barcelona
March 1, 2022 - December 1, 2022
Contributed to marketing and communications for wellness brand; created content; coordinated events and campaigns; collaborated with partners to promote programs.
Marketing and Communications Contributor at Shanti Vida, Yoga and Wellness, Barcelona
January 1, 2023 - May 1, 2025
Continued involvement in marketing communications for wellness programs; supported 2023–2025 initiatives.
Contributor / Communications Lead at Sevelin 36, Lausanne
March 1, 2022 - Present
Contributed to the digital communications strategy for the theatre and promotion of contemporary dance programs; managed social media content creation and scheduling; ensured visual consistency and editorial tone; supported the design and distribution of newsletters and event highlights; collaborated on materials for joint events; monitored audience engagement and contributed to performance reports; participated in weekly coordination meetings; managed inquiries and prepared minutes; designed tools and protocols to streamline processes.

Education

Bachelor Digital Marketing and Communication at CCI Campus, Strasbourg
October 1, 2019 - October 1, 2020
Higher National Diploma in Communication at René Cassin, Strasbourg
September 1, 2017 - March 1, 2019
Master in Marketing and International Business at ESEI Business School, Barcelona (accredited by Universidad Católica de Murcia UCAM)
February 1, 2021 - February 1, 2022
Higher National Diploma in Communication at CCI Campus, Strasbourg
October 1, 2019 - October 1, 2020
at René Cassin, Strasbourg
September 1, 2017 - March 1, 2019
Master in Marketing and International Business at Universidad Católica de Murcia (UCAM)
January 11, 2030 - January 6, 2026
at ESEI Business School, Barcelona
February 1, 2021 - February 1, 2022

Qualifications

Higher National Diploma in Communication
October 1, 2019 - October 1, 2020
Master in Marketing and International Business
January 11, 2030 - January 6, 2026

Industry Experience

Media & Entertainment, Retail, Education, Professional Services, Software & Internet